Sem2-Sampling
Sem2-Sampling
Second Semester
Dear Lord,
We thank you for this day and the many blessings we have received.
We ask that you would bless the work that we do here in our online class
and give us patience, courage, and perseverance to face whatever
challenges may come. Bless our teachers and students with wisdom to
learn from each other. Help us to be good stewards of your creation.
Sample
It refers to a portion or part of the population that
is representative of the population.
Unlocking of Difficulty
Respondents
They are individuals or groups of people who
actively serve as sources of information during
data collection.
Unlocking of Difficulty
Sampling
It refers to your method or process of selecting
respondents or people to answer questions meant
to yield data for a research study
Unlocking of Difficulty
Population
It is the bigger group from where you choose the
sample that possess some common
characteristics.
Unlocking of Difficulty
Sampling Frame
It is the term used to mean the list of the
members of such population from where you will
get the sample.
Unlocking of Difficulty
Probability Sampling
In this sampling method, every member of the
population has a known chance of participating in
the study.
Unlocking of Difficulty
Non-probability Sampling
In this sampling method, NOT each population
member has a chance to participate in the study.
Stirring Up Imagination
Directions: Pretend that you are cooking a meal for your family. You are preparing
your specialty dishes- pork adobo and sinigang na bangus-and, of course,
steamed white rice to complete the meal. You are almost finished, but you want
to check if everything tastes good and has been cooked just the way your family
likes it. What will you do?
Guide Questions:
1. Of course, you do not eat everything to find out
how the dishes taste. But how much do you need
to eat to find out whether or not the dishes are as
desired?
2. The rice and even the adobo are more or less
homogeneous. What about the sinigang and its
multiple ingredients? How do you check if it is
well done and tasty?
3. How do you think is this activity related to
research?
History of Sampling
The beginning of sampling could be traced back to the
early political activities of the Americans, in 1920 when
Literary Digest did a pioneering survey about the
American citizens’ favorite among the 1920 presidential
candidates. This was the very first survey that served as
the impetus for the discovery by academic researchers
of other sampling strategies that they categorized into
two classes: probability sampling and non-probability
sampling. (Babbie, 2013)
Advantages of Sampling (Brown, 2006)
1. Makes the research of any type and size
manageable;
2. Significantly saves the cost of the research;
3. Results is more accurate in research findings;
4. Provides an opportunity to process the
information in a more efficient way;
5. Accelerates the speed of primary data collection
(Dudovskiy, 2016)
Description of Sampling Procedure
Probability Sampling Non-Probability Sampling
1. Simple Random 1. Convenience
Sampling Sampling
2. Systematic Random 2. Purposive Sampling
Sampling 3. Quota Sampling
3. Stratified Random 4. Volunteer Sampling
Sampling
5. Snowball Sampling
4. Cluster Sampling
Probability Sampling Methods
Probability sampling is a type of sampling in
which all the members of an entire population
have a chance of being selected. This is also
called as scientific sampling, and is commonly
used in quantitative research.
Types of Probability
Sampling Method
a. Simple Random Sampling
It is a method of choosing samples in which all the members
of the population are given an equal chance of being
selected. It is an unbiased way of selection, as samples are
drawn by chance. There are various ways of obtaining
samples through simple random sampling (Treece &
Treece, 1986). These include the roulette wheel, fishbowl
method, and the use of table of random numbers.
Example: Observe the following steps using the fishbowl method:
1. The sampling frame, or a list of all the subjects or
elements of the population in question, should be
prepared.
2. All the names of the subjects or elements should be
written down on strips of paper (one name per strip of
paper).
3. The strips of paper with the listed names are then
placed in a bowl or container.
4. Samples can be drawn as desired.
b. Systematic Random Sampling
It is a method of selecting every nth element of a
population, e.g., every fifth, eighth, ninth, or
eleventh element until the desired sample size is
reached.
Example:
If you want to have a sample of 150, you may
select a set of numbers like 1 to 15, and out
of a list of 1,500 students, take every 15th
name on the list until you complete the total
number of respondents to constitute your
sample.
c. Stratified Random Sampling
It is a method where the population is divided
into different strata (groups), and then the
sampling follows. Age, gender, and educational
qualifications are some possible criteria used to
divide a population into strata.
Example:
A researcher will study the common effects
of smoking on high school students. The
researcher decides to select equal numbers
of students from the freshman, sophomore,
junior, and senior levels.
d. Cluster Sampling
It is used in large-scale studies. Clusters are
representative samples of the population as a
whole. After the clusters are established, a simple
random sample of the clusters is drawn and the
members of the chosen clusters are sampled.
Sampling procedures are difficult and
time-consuming.
Example:
A researcher wants to interview 100 teachers
across the country. It will be difficult and
expensive on their part to have respondents in
100 different cities or provinces. Cluster sampling
is helpful for the researcher who randomly selects
the regions (first cluster), then selects the schools
(second cluster), and then the number of
teachers.
Non-Probability Sampling Methods
Non-Probability Sampling disregards random
selection of subjects. The subjects are chosen
based on their availability or the purpose of the
study, and in some cases, on the sole discretion
of the researcher. This is not a scientific way of
selecting respondents, and is commonly used in
qualitative research.
Types of
Non-Probability
Sampling Method
a. Convenience Sampling
It is also essential
to recruit a fitting
comparison group.
6. Do not give up after the first attempt to
recruit a potential participant
Follow-up using various
communication strategies,
including personal, written, or
electronic messaging. The
importance of personal contact
should not be undervalued.
7. Allow flexibility in the process
If existing recruitment
strategies are resulting to
inadequate enrollment of
participants or modifications
are made in criteria of
participants, the solution may
be to change the sampling plan.
Are there questions?
Thank you!