ONE BUTTON TO SELL YOUR GAMES
Go direct-to-consumer with Xsolla Buy Button. Sell game keys, DLC, bundles, pre-orders, and founder’s packs for any platform from anywhere to anyone.
EMBED SALES FOR YOUR GAME KEYS ANYWHERE
One integration
Sell game keys, pre-orders, founder’s packs, bundles, upgrades, and more from an embeddable widget.
Widget customization
Customize your Buy Button with a built-in editor and match the look of your brand, game, or website.
Flexible promotions
Incentivize players to purchase with discounts, promo codes, coupons, seasonal sales, and more.
Regional controls
Set localized pricing and game accessibility for each country or regional market with custom global caps.
SELL DIRECTLY TO YOUR PLAYERS
Download our guide on how to build a community, boost your sales, and run successful marketing campaigns for your game.
WHY YOU NEED A CUSTOM Buy Button
Pre-order campaigns
Generate revenue before the game’s official release.
New regional markets
Provide local pricing and availability around the world.
Cross-platform sales
Sell game keys for Steam, EGS, Xbox, and more.
Increased revenue
Motivate players with discounts and save on platform fees.
Time efficiency
Quickly launch sales across all platforms without extra development.
No upfront costs
Create your custom Buy Button experience and pay only 5% per transaction.
PARTNER SUCCESS STORIES
Xsolla partners are video game developers and publishers who embrace monetization as an essential part of their creative business - and employ our customizable solutions to reach their audience and revenue goals.BUY BUTTON DOCUMENTATION
Set up your ability to sell game keys in two simple waysSet up widget on landing pageSet up widget via direct linkEnable payment systemLAUNCH PRE-ORDERS
Start pre-order campaigns 1-2 months before your release dateUpload keysSet sell regionsSet up release dateOPERATE YOUR SUCCESS
Integrate additional features via publisher account:Connect Google AnalyticsCheck sales metricsBUY BUTTON IS JUST THE BEGINNING
A direct-to-consumer solution to maximize your game revenue
Sell your entire catalog direct to players from a custom online store. Save on costs with a code-free Site Builder and no upfront fees.
4 hours
Accelerate the shopping experience with pre-release sales
Build hype and motivate players to buy your game before its official release by offering deluxe bundles, discounts, and other incentives.40 minutesTalk to an expert
Ready to take the best next step for your business? Reach out to our experts and learn how to start earning more and spending less.