approachable

How do you balance communicating the science behind these benefits with making your brand approachable to the average consumer?

The family is "generous" and "self-made", she said, while Luigi, who she met briefly about eight years ago, appeared clever, approachable and handsome – "as you can tell".

We just think that food is a really approachable way of learning about ourselves and the people around us.

And of educated people in a way that was very approachable and very joyful without hiding the dark past behind any of those stories.

By “timeless”, we mean there’s recognizable, approachable dishes on the menu that appeal to a vast audience.