

Don’t forget Britain too. They’re not as poor as Spain and Portugal by a long shot but because they had colonies, their manufacturing didn’t need to be competitive, and when the Germans developed industry, the British couldn’t compete. Still can’t.
That’s not to excuse colonial behaviours but to say that Europe is strong because of it is a misstatement.














The problem is that not enough people care about privacy, but it’s a valid approach. Just need to market it.
One of the challenges I think are the things you can’t notice until you live with a car. How much space does the seat heater actually heat? My old BMW heated quite far up the backrest while Japanese and Korean cars barely warm the lumbar area (and cycle on/off leaving you hot/cold respectively).
How good is the traction control? I have driven GM products shipped on this side of 2020 that only do torque limiting and the abs doesn’t seem to do pay any attention to the rear wheels. The system is very similar to 1980s functionality. Compared to a 2000s smart car, it’s downright dangerous. Does the HVAC work? I’ve had a Subaru (2014) that couldn’t heat or couldn’t cool the car, without having the fans on above normal speaking level (in fact it couldn’t cool the car at 25°C without recirculate on); my BMW on the other hand moderated heat output, heated seats, and heated mirrors based on the outdoor temperature; it was exceedingly comfortable. I never needed to adjust the climate controls.
The cheaper cars have the “features” but the implementation is crappy. It costs money to finesse.
The problem is that most people (as with privacy) don’t notice this. They may note the absence of the small luxuries if they change cars, but it’s difficult to market it, difficult to convince people to spend more on it, and difficult to include in press reviews without being a huge nerd.