Jump to content

Big Six advertising agencies

Add links
From Wikipedia, the free encyclopedia

The Big Six is the name colloquially given to the six largest advertising and public relations agencies in the world by revenue: Publicis, WPP, Omnicom, IPG, Dentsu, and Havas.[1][2][3][4]

See also

[edit]

References

[edit]
  1. ^ Bürgi, Michael (2024-02-12). "Media Buying Briefing: What holding companies' 2023 earnings (so far) tell us about their future". Digiday. Retrieved 2024-04-11.
  2. ^ Spanier, Gideon; March 2022, Campaign 09. "Big six global agency groups bounce back by adding 32,000 jobs in 2021". www.prweek.com. Retrieved 2024-04-11.{{cite web}}: CS1 maint: numeric names: authors list (link)
  3. ^ "Global new-biz spotlight: Adobe and Huawei among big wins by Publicis and WPP". www.campaignlive.co.uk. Retrieved 2024-04-11.
  4. ^ "Publicis leads the big six (for now). Here's how it managed to defy holdco malaise". The Drum. Retrieved 2024-04-11.
Retrieved from "https://en.wikipedia.org/w/index.php?title=Big_Six_advertising_agencies&oldid=1232310415"