Vigor S.A.

Fábrica de Produtos Alimentícios Vigor S.A., simply known as Vigor, is a Brazilian dairy and food company headquartered in São Paulo. It is the sixth largest dairy company in Brazil. The company is a subsidiary of Mexican dairy firm Grupo Lala.

Fábrica de Produtos Alimentícios Vigor S.A.

Company type	Subsidiary
Industry	Food processing
Founded	1917 (1917)
Headquarters	São Paulo , Brazil
Area served	Brazil
Key people	Eduardo Martins dos Reis (Chairman and CEO)
Products	Milk and dairy products
Revenue	US$ 750 million (2018)
Parent	Grupo Lala
Subsidiaries	Dan Vigor
Website	www.vigor.com.br

Still specializing in UHT milk and milk derivatives (varieties of yogurt, cheese, butter, ice cream, etc.), the company also has an interest in fruit juices, pasta, sauce and vegetable fats and oils. These products are distributed under well-known brand names such as Vigor, Leco, Danubio, Faixa Azul, Serrabella, Amélia, Franciscano, Carmelita e Mesa.

Through the synergy and experience of JBS in exports of meat and hides, the existing export markets and dairy out of Brazil, such as cream cheese and curd, which are exported to Europe, Egypt, Angola, Cape Verde and Russia.

Industrial units

Vigor has 7 industrial plants located in 4 Brazilian states, they are São Paulo, Minas Gerais, Paraná and Goiás, the industrial plants are located in:

• São Paulo - São Paulo
• São Caetano do Sul - São Paulo
• Cruzeiro - São Paulo
• Anápolis - Goiás
• Lavras - Minas Gerais
• São Gonçalo do Sapucaí - Minas Gerais
• Santo Inácio - Paraná

Competitors

The company is the sixth largest milk producer company in Brazil, and have many major competitors such as the Brazilians LBR - Lácteos Brasil, BRF and multinationals such as Nestlé, Danone and Parmalat.

External links

• Official website (in Portuguese)