Tooncast is a Latin American pay television channel owned by Warner Bros. Discovery through its International division. It was launched on December 1, 2008;[1] its programming consists of classical animation, both from Hanna-Barbera, Warner Bros. Animation and Cartoon Network. The channel is a commercial-free service.

Tooncast
CountryLatin America, Brazil and the Caribbean
HeadquartersAtlanta, United States
Buenos Aires, Argentina
São Paulo, Brasil
Santiago, Chile
Bogotá, Colombia
Mexico City, Mexico
Lima, Peru
Programming
Language(s)Spanish
Portuguese
English
Picture format16:9 1080i HDTV
Ownership
OwnerWarner Bros. Discovery Americas
ParentThe Cartoon Network, Inc.
Sister channelsCartoon Network
Cartoonito
Discovery Kids
Adult Swim
History
LaunchedDecember 1, 2008; 15 years ago (2008-12-01)

History

The channel was launched on December 1, 2008, after all classic animation programming from Warner Bros., Hanna-Barbera and MGM were removed from Boomerang Latin America, to center the network towards the teen audience, and replacing it with live-action programming instead.

Tooncast follows the Boomerang US old channel line-up, which aired classic cartoons. Old Cartoon Network commercials are also broadcast on the channel, such as "Cartoons That Never Made It", Cartoon Network Groovies and Boomerang Shorties. Unlike other channels of Turner Broadcasting System Latin America, few pay-TV providers carry Tooncast. The only exception is Brazil, where the channel is available on most subscription TV providers, such as Oi TV, Claro TV, GVT TV, Vivo TV, Kiwisat and Nossa TV. Since August 1, 2014, Tooncast began to be carried on NET, the biggest cable television company in Brazil.[2][3]

Even though Tooncast remained with a single pan-regional feed with audio tracks in Spanish, Brazilian Portuguese and English, in November 2012 the channel started using the Brazilian content rating system.

On September 26, 2018, the channel was picked up by Sky Brasil.

On April 1, 2019, all classic programming from the Turner animation library, including productions from Warner Bros., Hanna-Barbera and MGM, were removed from the schedule making focus on Cartoon Network original productions, and also airing anime series like Pokémon and the Brazilian animated series Monica and Friends, following WarnerMedia's business restructure, that also affected programming on sister networks like Cartoon Network and Boomerang. However, it eventually returned from June 1–July 1, 2019 and they have recently been reinstated. The cartoons of Hanna-Barbera, Warner Bros. and MGM returned to the programming in June, however, that change was made again in July of the same year, and then returned in January 2020, where they were included for the first time in the program channel such as Batman Beyond, Teen Titans and ThunderCats.

On June 1, 2021, the channel's programming underwent a drastic change, being greatly reduced compared to previous months; However, this reduction in programs is also accompanied by some new releases. It is speculated that these changes came as an effect of the launch in Latin America of the streaming service HBO Max.

On December 1, 2022, the channel removed all Hanna-Barbera, Warner Bros., and DC shows, leaving only original Cartoon Network shows, bringing back some shows that were removed, but leaving the channel's programming even smaller.

On June 1, 2023, Tooncast's programming changed yet again, this time bringing back retired shows, including Warner Bros. and Hanna-Barbera classics.

On November 28, 2023, customers of the operator Sky Brasil received notice that the signal from the TCM and Tooncast channels would be discontinued from the operator's grid on December 31 (But only leave in January 31, 2024). The operator later confirmed that the channels would leave other operators throughout 2024,[4] but the information was later denied by WBD itself.

After that, it was revealed that both channels will receive HD signals, now under the management of Discovery.[5]

See also

References

  1. ^ "Turner lanzó Tooncast, nuevo canal de dibujitos animados - Noticias de TV - Prensario Internacional". Prensario.tv. Archived from the original on September 24, 2015. Retrieved March 8, 2015.
  2. ^ "1ф. Mсo Exclusiva: Tooncast entra na NET em agosto, com novo acordo da Turner". TV Magazine. June 30, 2014. Archived from the original on October 31, 2014. Retrieved March 8, 2015.
  3. ^ ANMTV (July 21, 2014). "Tooncast estreia na NET em agosto (AT) - ANMTV". Anmtv.xpg.uol.com.br. Archived from the original on June 6, 2015. Retrieved March 8, 2015.
  4. ^ "Warner Bros. Discovery planea descontinuar Tooncast y TCM en 2024 - TVLaint". www.tvlaint.com. Retrieved December 2, 2023.
  5. ^ "Tooncast y TCM comienzan a ser transmitidos en HD". www.tvlaint.com. Retrieved January 18, 2024.