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Organisation & structure
Benchmark: Global and local brand consistency
WFA member benchmark on centralising marketing assets and resources into a singular platform
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Digital policyMarketing technologyAIMarketing technologyMarketing technology
This month in AI: brands highlight AI gains, Meta and Adobe back track on policy changes, AI ad fraud and TikTok avatars
In today’s rapidly changing digital and technological landscape, keeping pace with the latest trends can be challenging.…
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CreativityBrand purpose
Knowledge spotlight: Creative mindset 101
This live session is part of WFA’s practical webinar series, Knowledge Spotlights. In partnership with handpicked experts,…
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GARM & Ad Net Zero announce global framework to measure media's carbon emissions
The Global Media Sustainability Framework is a cross-industry collaboration between WFA’s Global Alliance for Responsible…
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Setting targets on DEI in production can be a challenge for half of major multinationals
New WFA research shows that measurement, targets and identifying diverse suppliers are key barriers to implementing Diversity,…
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Consumer insightData & analytics
WFA names new chairs for Insight Forum and National Associations Council
The WFA has appointed a new co-chair for its Insight Forum and a new chair for its National Associations…
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This live session is part of WFA’s practical webinar series, Knowledge Spotlights. In partnership with handpicked experts, this series offers 101 sessions on modern marketing foundations relevant to Asia Pacific. Designed for emerging leaders, from junior to mid-level professionals, looking to enhance their marketing skills and knowledge.
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For global/regional in-house agency leaders and specialists
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This live session is part of WFA’s practical webinar series, Knowledge Spotlights. In partnership with handpicked experts, this series offers 101 sessions on modern marketing foundations relevant to Asia Pacific. Designed for emerging leaders, from junior to mid-level professionals, looking to enhance their marketing skills and knowledge.
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Join us in Singapore where we will be uniting WFA’s marketing communities around a common goal.
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This live session is part of WFA’s practical webinar series, Knowledge Spotlights. In partnership with handpicked experts, this series offers 101 sessions on modern marketing foundations relevant to Asia Pacific. Designed for emerging leaders, from junior to mid-level professionals, looking to enhance their marketing skills and knowledge.
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This live session is part of WFA’s practical webinar series, Knowledge Spotlights. In partnership with handpicked experts, this series offers 101 sessions on modern marketing foundations relevant to Asia Pacific. Designed for emerging leaders, from junior to mid-level professionals, looking to enhance their marketing skills and knowledge.
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