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The context of modern tech business
Maximum GTM performance requires doing all the right things, in exactly the right context. If you aren’t where the buyers are buying, you’re inefficient. On TechTarget’s network of 150+ websites and 1,100+ content channels, we create the modern digital buying context. That’s why more of your buyers are doing purchase research here than anywhere else. Then we provide the perfect combination of capabilities to intercept many more of them, much faster. With TechTarget, you get access to more active buying teams than anywhere else, with the precision insights and services you need to turn them into high-value pipeline for your company.
![The-context-of-modern-tech-business-FR-element-r1](https://www.techtarget.com/wp-content/uploads/2023/06/The-context-of-modern-tech-business-FR-element-r1.png)
Closer to your ICPs
You can’t do more business without engaging more of the right people. Because of our content publishing model, even when the buyers you want aren’t on your website, they are active on ours. With 32M+ opt-in tech professionals, your critical targets are researching with us right now. And since they’re already engaging with us in a buying context, it’s why we can make so many of your GTM jobs much, much easier.
![hompage1_crop_1-Mobile](https://www.techtarget.com/wp-content/uploads/2023/06/hompage1_crop_1-Mobile.png)
How TechTarget’s audiences align with your market
Example: Endpoint Security
9,600+ accounts active
164,100+ activities taken
5,950+ leads delivered
Connected to real buyers
A cold contact supplier can only tell you who might be the right people, leaving you to pound away at low-quality, high-volume outreach. That’s what the intent data revolution is all about. Active prospects are doing purchase research with us right now, using the proprietary content we build. So we can tell you precisely who you should prioritize and what to say. We share more real buying team members, in the context of more real purchases, directly with you.
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Scalable at speed
You want better yields from your plans. We’ll help you magnify them for maximum impact. From hyper-granular awareness-building advertising solutions to precision intent data and specialized lead types, we energize any campaign or target account list, for sales and marketing alike. Armed with the best data in the world, our platforms and full-range services can turbo-charge your programs to win.
Learn moreAligned for better business
To maximize GTM potential, you need three core elements working perfectly together:
- You’ve got to perfectly position for your ICPs.
- You have to optimize execution across multiple channels.
- And you’ve got to stay pipeline-productive even as you scale.
Since weakness in one GTM area can undermine the whole, we’ve built TechTarget to help you strengthen each critical function. We help your teams deliver better for each other, and better for the business, end-to-end.
Learn moreBuilt to give you leverage
TechTarget’s offerings meet every client where they are, from start-ups to the world’s most sophisticated players. That’s why more than 3,000 of the best companies in every tech category look to us for the best ways to build on what they’ve already got. We can integrate our platforms into your stack, or you can use them as standalones. We can build programs for you from scratch or help make what you’ve built out-perform past ROIs.
learn moreWorld’s largest proprietary network
Too many tech marketing teams waste time and ad dollars scouring the web for disconnected crumbs. The internet doesn’t actually function that way! Buyers go to the sites they already use, or they search for the information that reputable outlets are known to supply. That’s why TechTarget’s content usually shows up right on the first page of any Google search for enterprise tech. It’s why we’ve structured our network to cover the solution topics that matter most. So don’t get stuck fumbling around in some AI-scraped dark funnel, because we’re constantly shining a light on more business for you right now.
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3,000 clients already crushing it
We build our buyer audiences for companies like yours. We see where markets are going because our publishing business depends on it. If your space is new, we educate the audience. If you’re defending a legacy position, we support your specific situation.
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