Football
EXCLUSIVE: Two Circles set for UWCL commercial rights sales contract
The Two Circles agency has been identified as the winning bidder for global broadcast and sponsorship rights to the Uefa Women’s Champions League, SportBusiness understands.
DAZN finalises Serie A rights deal in DACH
DAZN has renewed its Serie A rights in Germany and Austria while also acquiring rights in Switzerland for the next three years, in a deal agreed by the assembly of governing body Lega Serie A in December
Engelbert Strauss signals Americas push with Mexican FA deal
German workwear brand Engelbert Strauss has signalled its intention to move into the Americas by agreeing a multi-year sponsorship deal with the Federación Mexicana de Fútbol (FMF) on the eve of the C…
Bids invited for Fifa in-flight, in-ship rights
The IMG agency is once again the standout candidate to secure global in-flight and in-ship media rights to major Fifa tournaments after an invitation to tender (ITT) was issued
Top US agency UTA breaks into European football with Roof takeover
United Talent Agency, the US talent, sports and entertainment firm, has made significant inroads in European football, acquiring Germany’s biggest football agency, Roof, on the eve of the Uefa European Championships in the country.
Uefa club competitions global agency RFP primed for launch
Uefa has opted to canvass the agency market again for global commercial rights sales to its flagship club competitions in a request for proposal process inviting bids over three or six seasons.
VaideBet terminates record Corinthians deal amid corruption probe
Just six months after announcing a record shirt sponsorship deal with Corinthians, online betting company VaideBet has ended the agreement amid an ongoing anti-corruption investigation involving the Brazilian football club.
Serie B looks to close domestic TV deals in week of talks
Lega Serie B is preparing for intense negotiations this week as it looks to bring an end to its stuttering domestic media rights sales process for the 2024-27 cycle.
Leverkusen builds on recent success with Niedax sleeve deal
In its first sponsorship announcement since completing its historic 2023-24 season, Bayer Leverkusen has upgraded its deal with cable management systems manufacturer Niedax Group.
Late Euro 2024 deals agreed in Japan with Wowow, Abema
Uefa has finalised its broadcast deals in major markets for the European Championships ahead of this Friday's kick-off, with a late deal secured by CAA Eleven with Japanese pay-television broadcaster Wowow and streaming platform Abema.
BeIN lands pay-TV rights in France to all Euro 2024, Euro 2028 matches
With less than a week to go until the start of Euro 2024, pay-TV operator beIN Sports has announced it has acquired the rights to show all matches in France from Uefa’s flagship international tournament i…
Studhalter US sanctions list removal affords Highlight ‘legal certainty’
Highlight Communications, the parent company of the Team Marketing agency, has been delivered a boost with the removal of major investor Alexander Studhalter from the US Office of Foreign Assets sanctions…
LFP ramps up work on ‘Plan B’ in-house channel project
France’s Professional Football League (LFP) continues to ready a back-up plan to launch its own league channel with details of the model behind the proposed subscription service emerging this week.
Premier League to trial new financial rules alongside PSR
Premier League clubs have agreed to trial two new sets of financial regulations next season to run alongside the league’s Profit and Sustainability Rules (PSR) but rejected changes to the existing PSR s…
GolTV termination vote leaves Ecuadorian clubs seeking new broadcaster
GolTV's 10-year domestic rights deal for Ecuador’s top-tier two leagues has been ripped up with four years still to run after the pay-television broadcaster failed to meet payment deadlines.
OneFootball, Stadion unite for in-app e-commerce marketplace
OneFootball, the streaming and media platform, has entered into the e-commerce marketplace in its latest attempt to diversify revenue streams and become a fully holistic football content offering
Premier Sports, BBC net Scottish Cup extension
Premier Sports and BBC Scotland have retained Scottish Cup rights after striking new five-year deals that afford the pay-TV broadcaster a slight increase in match picks.
Amazon makes rare sports move in Japan with Copa América
The move represents the first time Amazon has picked up rights in Japan to a sports competition not involving Japanese athletes, following previous coverage of boxing and baseball events.