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Googles PageRank Algorithm An Implementation Overview

This presentation provides an overview of Google's PageRank algorithm, detailing its core principles, implementation, and real-world applications. PageRank ranks web pages based on link analysis, with higher ranks leading to better search positions. It also addresses limitations such as rank sinks, link farms, and spam vulnerabilities.

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adityasarathi2505
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2 views7 pages

Googles PageRank Algorithm An Implementation Overview

This presentation provides an overview of Google's PageRank algorithm, detailing its core principles, implementation, and real-world applications. PageRank ranks web pages based on link analysis, with higher ranks leading to better search positions. It also addresses limitations such as rank sinks, link farms, and spam vulnerabilities.

Uploaded by

adityasarathi2505
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd
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Google's PageRank

Algorithm: An
Implementation
This presentation explores the PageRank algorithm. It details its
implementation and applications. Join us as we delve into its inner
Overview
workings.

by Aditya Krishna RS
PageRank Explained: The Algorithm's Core
What is PageRank? Importance The Idea

PageRank is an algorithm used by It measures the importance of Important pages are linked to by
Google Search. It ranks web pages website pages. PageRank uses a link other pages. More links to a page
in search results. analysis approach. mean higher rank.
How PageRank Works: A
Step-by-Step Guide
Link Analysis
PageRank analyzes the links between pages. Links are seen as votes
of importance.

Iterative Calculation
The algorithm iteratively calculates a rank. Rank is based on incoming
links' rank.

Damping Factor
A damping factor is used to prevent loops. Damping simulates users
randomly surfing.

Rank Output
The final rank determines page's importance. Higher rank leads to
better search position.
Implementation
Details: Putting
PageRank into Action
Data Structures Iteration Parallelization
Use adjacency lists. Iterate until ranks Parallelize for faster
Store web graph converge. computation.
efficiently in Convergence Distribute
memory. ensures stable calculations across
PageRank values. multiple cores.
PageRank in Practice:
Real-World Applications
Search Engines Recommendation
Core ranking algorithm.
Systems
Improves search relevance Recommends relevant
for users. content. Enhances user
experience and engagement.

Social Networks
Identifies influential users. Guides content promotion and user
targeting.
Limitations: Addressing PageRank's Challen
Rank Sinks Link Farms Spam

Pages with no outgoing links. Can Groups of pages linking to each Vulnerable to spam and
trap PageRank and distort results. other. Artificially inflate PageRank manipulation. Requires constant
scores. updates and refinement.
Thank You!
We appreciate your time. PageRank algorithm is powerful.

It greatly impacts web search. Understanding it is important.

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