Chap 03 Defining The Problem Statement
Chap 03 Defining The Problem Statement
Chapter 3
Identification of Broad Problem Area
The origin of most research stems from the desire to get a grip
on issues, concerns and conflicts within the company or in its
environment.
•Broad problem area identification involves becoming aware
that an undesirable or potentially undesirable situation exists for
a firm. This situation may arise from internally or from
externally or both. Identifying some problem area is simple and
some problem area is not obvious. Hence, both observation and
some preliminary investigation are needed.
Identification of Broad Problem
Area
Observations
•For example, simple observation may sufficient to identify a broad area of
problem in labour relation or human resource management
– Example: high personal turnover, strike, absenteeism, low labour
productivity etc.,
Investigation
•Some time problem may not be obvious to observe. Under this situation a
preliminary investigation may help to identify the problem area. The
investigation may be through formal, or informal, structured or
unstructured interview.
– Example: Development of Substitute product, Development of new
technology
Narrowing the problem
area
After identification of the broad problem area through the process of observation
and focusing on the situation we need to be narrowed down to a specific problem
statement after some preliminary information (interviews and literature research) is
gathered by the researcher.
•Unstructured Interview:
– Interview without any planned sequence of questions that will be asked
from the respondents. The main aim of the interview is to cause some
preliminary issues to surface so that researcher can decide what variables
need further in-depth investigation.
•Structured Interview:
– Structured interviews are those conducted when it is know at the outset
what information is needed. The questions will be asked to everybody in the
same manner.
Identification of Research
Problem
(Problem Definition)
• Preliminary Data Collection
• Literature Survey
Problem Definition
• It is a clear and precise statement of the question of issuer that is to be
investigated with the goal of finding an answer or solution.
• The preliminary study and literature survey will help to identify the real
problem by differentiating it from antecedent or the consequences.
Sources of Data
• Secondary Data:
– Data Collected from existing sources like, company records,
company web site, Company library, and various reports etc, are call
secondary data.
• Primary Data:
– Data gathered for the research from the actual site of occurrence of
event, or from the respondents are called primary data.
Preliminary Data Collection
Nature of Data Required :
• Background information of the organization
• Managerial philosophy
• Perceptions, attitudes and behavioral responses of the organizational
members and client system.
Background information of the
organization
• It is most important, if an outside agency conduct the research. It will help the
researcher to investigate and identify a correct problem. It will also useful to
raise appropriate issues and questions related to the problem.
• Example: Problem of Cash flow or problem of working capital Management may
be related to poor quality of raw materials purchased, resulting high rate of
return of goods sold by company.
Information on Structural Factors
and Managerial Philosophy
• Nature of work
• Superiors in the organization
• Participation in decision making
• Co-workers
• Reward Systems
• Opportunities for advancement
• Company’s involvement with community and other social group and
etc.,
Usefulness of the Information on
Perception, Attitudes and Behavior
– Political instability
– Economic Growth
– Inflation
– Rate of interest
Argument and Counter Argument
• What are the main factors associated with salary levels for
computer professionals in our organization?