The document outlines various types of media, including print media, broadcast media, and new media, detailing their characteristics and examples. Print media encompasses text and visual media, emphasizing typography and graphic design, while broadcast media includes audio and multimedia formats. Additionally, it discusses media convergence, which merges different technologies for content production and distribution across multiple devices.
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The document outlines various types of media, including print media, broadcast media, and new media, detailing their characteristics and examples. Print media encompasses text and visual media, emphasizing typography and graphic design, while broadcast media includes audio and multimedia formats. Additionally, it discusses media convergence, which merges different technologies for content production and distribution across multiple devices.
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TYPES OF MEDIA
PRINT MEDIA
This type of media paper and ink is
reproduced in a printing process that is traditionally mechanical such as books, newspapers, magazines, journals, newsletters, and brochures. Print media may include text, graphics, or a combination of both. PRINT MEDIA Text media A type of print media which is a simple and flexible format for conveying ideas, whether handwritten or printed. Not all text media are print media. Text media may also be displayed on-screen as part of broadcast media, multimedia, or new media. PRINT MEDIA Text media An important feature of text media is typography. Typography is the art and technique of arranging the visual component of the written word. It features textual designs with optical illusions that improve readabilityand help convey meaning. Fonts and alignment are parts of typography. PRINT MEDIA Text media PRINT MEDIA Typography PRINT MEDIA Visual media A type of print media that refers to pictures, photos, images, and graphics used to channel communication using the sense of sight. Visuals combined with text are also considered as visual media. Like text media, visual media are not limited to print media, however. “Visual media” is a general term for any medium that mainly makes use of sight as a channel to receive the message. PRINT MEDIA Visual media An important feature of visual media, in print or elsewhere, is graphic design. It is the process of visual communication that organizes and presents information developed through a creative process for a particular purpose. Graphic design is part of your daily life. From things like candy wrappers to huge things like billboards to the T-shirt you are wearing, graphic designs inform, persuades, organizes, stimulates, locates, identifies, attracts attention, and provides pleasure. PRINT MEDIA Graphic Design Examples of Visual Media 1. Informational Graphics (Infographic) Examples of Visual Media
2. Cartoons Examples of Visual Media
3. Photography BROADCAST MEDIA
A type of media that reaches target audiences
using airwaves as the transmission medium. Examples of broadcast media are radio and television. BROADCAST MEDIA
Audio Media
A type of broadcast media that uses audio or voice
recording as a medium in the delivery of information. These are devices that appeal to the auditory sense. BROADCAST MEDIA
Audio Media BROADCAST MEDIA
Multimedia BROADCAST MEDIA
New Media
A term used to integrate the different technologies
emerging on one digital platform to organize and distribute content. Some examples are podcasts, augmented reality, video games, blogs, and wikis. MEDIA CONVERGENCE
Media convergence refers to the merging of different
equipment and tools for producing and distributing news through digitization and computer networking. It allows media texts to be produced and distributed on multiple media devices. This is also known as technological convergence. Media convergence is the synergy of communication, computing, and content in the digital world. A smartphone that has a camera, radio, web browser, video, etc. is an example of converged media. MEDIA CONVERGENCE