Unit 2
Unit 2
ORGANIZATIONAL BEHAVIOUR
Organizational Behaviour
• Productivity
• Developing effective employees
• Global competition
• Managing in the global village
Group Level
Individual Level
• Job satisfaction
• Empowerment
• Behaving ethically
Motivation
Content theories
explain why people have different needs at different
times
· Process theories
· describe the processes through which needs are
translated into behavior
Content Theories of Motivation
Maslow’s Alderfer’s Herzberg’s McClelland’s
Need Hierarchy ERG Theory Theory Learned Needs
Need for
Belongingness Relatedness
Affiliation
Safety Hygienes
Existence
Physiological
Maslow’s Hierarchy
Maslow’s Hierarchy
Self-
Actualization
Esteem
Affiliation
Security
Physiological
Physiological/Survival needs
Food, Clothing, Shelter, Air
Security
Feel safe, absence of pain, threat, or illness
Affiliation
friendship, company, love, belonging
first clear step up from physical needs
Need levels (cont.)
Esteem Needs
self-respect, achievement, recognition, prestige
cues a persons worth
Self-Actualization
personal growth, self-fulfillment, realization of full
potential
Where are YOU on the hierarchy???
McClelland’s Learned Needs
Low Motivation
Low Dissatisfaction
Dissatisfaction
Low High Low High
Hygienes Motivators
Adapted from Figure
14.4
Process Theories
Reinforcement Theory
Expectancy
Equity
Justice Theory
Goal Setting
Reinforcement Theory
Positive Reinforcement-rewards
Punishment-Application of a negative outcome
Negative Reinforcement-presence of negative
outcomes when behavior is performed
Extinction-absence of reinforcement (removal of
positive reinforcement)
Drawbacks
14.9
Reinforcement Process
Stimulus
(situation)
Response
(behavior)
Consequences
(rewards and punishments)
Future Behavior
Underreward Outcomes
Inequity Outcomes
Inputs Inputs
Goal Setting Theory
Task Performance
Area of
Optimal
Goal
Difficulty
Goal Difficulty
Expectancy Theory
Outcome 1
+ or -
Outcome 2
Effort Performance + or -
Outcome 3
+ or -
Justice Theory