Customer VP2
Customer VP2
for
Customer
date
presenter
© 2005 Avaya Inc. All rights reserved. 2 Avaya – Proprietary & Confidential. For Internal Use Only.
The Value of Speech Self Service
© 2005 Avaya Inc. All rights reserved. Avaya – Proprietary & Confidential. For Internal Use Only.
Speech Self Service Benefits
Increased Capabilities, Lower Cost of Deployment
Agents
Service
Offshore
Complexity Speech Agents
applications
Touch-tone
system
© 2005 Avaya Inc. All rights reserved. 4 Avaya – Proprietary & Confidential. For Internal Use Only.
Integration with the Call Center
© 2005 Avaya Inc. All rights reserved. Avaya – Proprietary & Confidential. For Internal Use Only.
What Happens Next?
Self and Assisted Service Integration
Increase personalization of self service interactions
– Utilize previous interactions to influence and direct the current interaction
– Use Natural Language Speech Recognition to determine caller intent
– Customer Knowledge for context
– Workflow and business process maps define course of action
– Reporting on the entire call
Scenarios
– Give caller update of outstanding claims
– “Your claim was processed on…”
– Use previous service history to anticipate requested information
– “Your account balance is…”
– Provide a smooth handoff to an agent with the context of the call
– “Hello Mr. Jones, I see you were reviewing your bill, do you have a
question about your bill?”
© 2005 Avaya Inc. All rights reserved. 6 Avaya – Proprietary & Confidential. For Internal Use Only.
Leveraging Web Integrations
© 2005 Avaya Inc. All rights reserved. Avaya – Proprietary & Confidential. For Internal Use Only.
The Evolution of IVR Self-Service
1980’s – 1999
Legacy IVR Environment
– Basic touch tone IVR
– Off loading basic repetitive IVR (x) Platform
Application
requests for information Proprietary Host DB
Integration
Telephone Tele- Application
– Isolation from other customer phony
Inter-
Back end
Telephone
© 2005 Avaya Inc. All rights reserved. 8 Avaya – Proprietary & Confidential. For Internal Use Only.
The Evolution of IVR Self-Service
2000 – Present
– Emergence of speech as a
preferred user interface
– Ubiquity of the web has created Customer
infrastructure
Web
– Web Services and Voice XML
s
rie
Se
Server
Q
allow speech applications to
•M
Host
leverage web investments •XML
• Integrations CTI
Web
Modules
• Programmers Telephone
Tele-
phony Speech
Server
Platform
Inter- Modules
– Results in lower TCO, more face VXML
VXML/
JSP
Application
deployment Telephone
Back end
© 2005 Avaya Inc. All rights reserved. 9 Avaya – Proprietary & Confidential. For Internal Use Only.
What’s Next*: Leveraging Web Services to Drive Down
Integration Complexity and Total Cost of Ownership
Service Broker
Architectures to:
– Leverage existing UDDI
Inquiry
UDDI
Publish
infrastructure r
R
eg
is
te
Tr nt B
rv ing
– Speed time to market
Hu n d J
ic e
Se a c k
Fi
WSDL
– Lower cost of ownership Service
API
and duplication
Client Servic
e
XML
(SOAP)
through
HTTP
© 2005 Avaya Inc. All rights reserved. 10 Avaya – Proprietary & Confidential. For Internal Use Only.
Web Services: Leveraging Existing Content
Speech enabling your apps
© 2005 Avaya Inc. All rights reserved. 11 Avaya – Proprietary & Confidential. For Internal Use Only.
Self Service Road Map and Directions
© 2005 Avaya Inc. All rights reserved. Avaya – Proprietary & Confidential. For Internal Use Only.
Avaya Self Service Solutions Philosophy
Speech is Key
– Central to Avaya’s Value of Communicating to the Customer
– Delivers genuine value and benefits to business, end customers
Avaya Contact Center Integration
– Integration across Avaya communications products
Open Standards Support & Modularity
– Support for VoiceXML, MRCP, VOIP
– Software focused; Increasingly Modular Approach
Integration & Reusability
– Focus on application enablement for Customers and Partners
– Modular components that are extensible by Customers and Partners
Manageability
– Tools to manage multiple complex applications
– Monitoring, logging, reporting
Investment Protection
– Preserve customer investments in applications and software
© 2005 Avaya Inc. All rights reserved. 13 Avaya – Proprietary & Confidential. For Internal Use Only.
Gartner Lists Avaya in Leaders Quadrant
for IVR Systems & Enterprise Voice Portals, 2005
© 2005 Avaya Inc. All rights reserved. 15 Avaya – Proprietary & Confidential. For Internal Use Only.
Avaya Voice Portal
Pure web-based voice platform
– Our target: industry leading availability
• Reliability - engineered to uniquely withstand and recover from anomalous events (hardware or software
problems, network outages, etc.)
• Scalability - enables better enterprise scalability per voice server than any other portal product in the
industry, scaling from 1 port to thousands of ports
• Manageability - provides a rich, integrated environment that enables common management of web and
voice applications, and centralizes key functions such as licensing, reporting, and alarming across the
enterprise
Rich integration to speech technologies from IBM, ScanSoft, and Nuance.
Runs on a Linux-based hardware appliance
Leverages Web Services/Service Oriented Architecture to integrate into IP-based infrastructure
Supports IP telephony (SIP and H.323) and TDM (through multiple gateway options depending on
capacity & carrier requirements)
“Future-proof”
– Common VoiceXML 2.0 Certified Browser (Interactive Response, Dialog Designer)
– Common VoiceXML 2.0 Tooling: Dialog Designer
– Common self service licensing from Interactive Response to Voice Portal
© 2005 Avaya Inc. All rights reserved. 16 Avaya – Proprietary & Confidential. For Internal Use Only.
Avaya Dialog Designer
Open standards-based visual application development tool, packaged at no cost with
Interactive Response and Voice Portal
Full development environment
– Contains the common Avaya VoiceXML Browser (also in IR, VP), speech and TTS
– Produces dynamic VoiceXML 2.0 application script
Built on the Eclipse framework
– Tools interoperability (Websphere, Audium, Rationale, Clearcase, etc.)
– Exposes all custom tools within the Eclipse framework
– Full support for VoiceXML 2.0, SRGS/SSML, Servlet, SOAP/XML/WSDL, Java 2
Supports rich DTMF and speech-enabled application development
Multi-lingual
Lightweight, highly distributable
– Enterprise-scale distributed development across IP networks
– Hosted offer support – allows for customer control of hosted applications
– Sales support tool for sales, services, partners (runs on a laptop)
Initial component of Avaya’s Designer Framework
© 2005 Avaya Inc. All rights reserved. 17 Avaya – Proprietary & Confidential. For Internal Use Only.
Evolutionary Path to Web Services and IP
Investing in Customers Today While Protecting
Investments For Tomorrow
Supports existing CONVERSANT Manage voice alongside Web apps
Requirements
© 2005 Avaya Inc. All rights reserved. Avaya – Proprietary & Confidential. For Internal Use Only.
What is Avaya Voice Portal?
Voice Portal is web-based software that delivers voice self service applications,
integrated into Web-based infrastructure and supporting speech technologies. It
provides telephone users with a natural-language interface to access and retrieve
Web content.
© 2005 Avaya Inc. All rights reserved. 20 Avaya – Proprietary & Confidential. For Internal Use Only.
Voice Portal Highlights
Standards Compliance
– VoiceXML 2.0+, MRCP, H.323, SIP*
– Distributed IT Focused Deployment
– Software only Solution for Linux servers,
– Service Oriented Architecture, Java development
Highly Scalable Modular Architecture
– Dynamic Licensing, Dynamic Registration of Endpoints
– Scales from 1 to thousands of ports.
– Modular “Appliance like” media processing platform on commodity
hardware
– Single point for administration, management and reporting.
Common Components across Avaya Suite
– Development Tools, Licensing, Management,
– Web Services for CTI, IC, CMAPI
© 2005 Avaya Inc. All rights reserved. 22 Avaya – Proprietary & Confidential. For Internal Use Only.
Avaya Voice Portal Architecture – Logical View
Components
Management System
Voice Portal
Any Java J2SE/J2EE environment
IBM, Apache, BEA, Sun, etc.
Environment
Any platform
© 2005 Avaya Inc. All rights reserved. 23 Avaya – Proprietary & Confidential. For Internal Use Only.
Voice Portal Architecture – Physical View
Application Execution
Application Development
Environment - Run the
Environment -Design the
Application Here
Application Here
Media Processing
MPPs
Web
Communication Application
Manger Server
Dialog Designer (Websphere,
VoiceXML Browser
MPP Tomcat)
Web Server
LAN/WAN (Dialog Designer Apps)
VoIP
PSTN/IP
VoiceXML Browser
VPMS Databases
MPP -OAM&P Web Services
-Reporting
-SNMP
Web Server
Voice Portal Management
MPP - Run
7
P QR
4
S
GHI
1
T UV
8
J KL
5
2
A BC
9
WX Y Z
6
MNO
DEF
3
P QR
7
4
S
GHI
0
1
T UV
8
J KL
5
#
2
A BC
9
WX Y Z
MNO
6
DEF
3 the Media
Processing
0 #
VPMS -
Agents Here Manage the
Application
Here
© 2005 Avaya Inc. All rights reserved. 24 Avaya – Proprietary & Confidential. For Internal Use Only.
Media Processing Platform (MPP)
© 2005 Avaya Inc. All rights reserved. Avaya – Proprietary & Confidential. For Internal Use Only.
Tell Me About the Media Processing Platform
Software Only Solution which Deployable on
processes Media and VoiceXML Linux RedHat Enterprise 3.0 Certif
pages ied Platforms
Terminates VoIP Connections from – Customer Provided (over 700
IP Gateways listed on RedHat site)
– Avaya Communication Manager – S8500 (IBM x306)
2.1 and beyond, G350, G700 – S8710 (HP DL 385)
– Supports up to 16 gatekeepers VoiceXML 2.0 Compliant Browser
– Works with Converse Vector Scales according to Hardware
Step and Return Resources- 4 to 100 concurrent
– Dynamically Registers IP sessions (1,000 managed, 1 TO
endpoints 15 MPPs)
Integrates with IBM Websphere
Voice Server for Speech
Recognition and Text-to-Speech
No persistent data (no need for
MPP backups)
No local administration or
configuration
© 2005 Avaya Inc. All rights reserved. 26 Avaya – Proprietary & Confidential. For Internal Use Only.
Voice Portal Management System
(VPMS)
© 2005 Avaya Inc. All rights reserved. Avaya – Proprietary & Confidential. For Internal Use Only.
Tell Me About the Voice Portal Management System
Java based servlets and threads running under
Redhat Linux ES 3.0 based server
License Management
Deployable on Customer Provided Java
Servlet Container – Interfaces with Enterprise Wide License
System
– Apache Tomcat
– Dynamically distributes VoiceXML
Presents Web Interface for administration licenses across multiple MPPs
provisioning configuration of distributed MPPs
– Recovers VoiceXML licenses and
Role based administration for system deploys licenses and re-registers IP
administration Endpoints
Administers MPPs Collects Call Detail Records (CDR) and
– Administer VoIP to Switch Session Detail Records (SDR) from MPP
– Administer VoiceXML licenses Collects Application Detail Records
– Administers ANI/DNIS to Application Generates Reports for CDR, SDR and
Application Detail
Collects operational status from MPP
Expose Raw Reporting Data for custom
Collects Faults from MPP generated reports
Delivers Faults/Traps to Traffic runs over SSL/HTTPS connection
– SNMP Management System Internationalized and ready for localization
– Avaya Services
© 2005 Avaya Inc. All rights reserved. 28 Avaya – Proprietary & Confidential. For Internal Use Only.
VPMS Details
© 2005 Avaya Inc. All rights reserved. 29 Avaya – Proprietary & Confidential. For Internal Use Only.
Voice Portal Management System
© 2005 Avaya Inc. All rights reserved. 30 Avaya – Proprietary & Confidential. For Internal Use Only.
VPMS Reporting
© 2005 Avaya Inc. All rights reserved. 31 Avaya – Proprietary & Confidential. For Internal Use Only.
Application Report
© 2005 Avaya Inc. All rights reserved. 32 Avaya – Proprietary & Confidential. For Internal Use Only.
Graphs
© 2005 Avaya Inc. All rights reserved. 33 Avaya – Proprietary & Confidential. For Internal Use Only.
Call Traffic Report
© 2005 Avaya Inc. All rights reserved. 34 Avaya – Proprietary & Confidential. For Internal Use Only.
Graphs
© 2005 Avaya Inc. All rights reserved. 35 Avaya – Proprietary & Confidential. For Internal Use Only.
Fail-over Scenarios
© 2005 Avaya Inc. All rights reserved. Avaya – Proprietary & Confidential. For Internal Use Only.
Web Architecture For Deployment, Development, and OA&M
VXML Licenses: 10
IP Endpoint 1-10
VPMS Databases
VoiceXML Browser
MPP -OAM&P Web Services
-Reporting
VXML Licenses: 10 -SNMP
IP VXML Licenses:
Endpoint 11-20 20 Web Server
Voice Portal Management
IP Endpoint 1-20
VXML Licenses: 10 VXML Licenses: 20
A BC DEF
1 2 3
J KL MNO
4
GHI
5 6
P QR T UV WX Y Z
7 S
8 9
0 #
A BC DEF
1 2 3
J KL MNO
4
GHI
5 6
P QR T UV WX Y Z
7 S
8 9
0 #
© 2005 Avaya Inc. All rights reserved. 37 Avaya – Proprietary & Confidential. For Internal Use Only.
Streamlining Application Development
© 2005 Avaya Inc. All rights reserved. Avaya – Proprietary & Confidential. For Internal Use Only.
Avaya Dialog Designer
Open eclipse-based Speech Application
Development Environment
Dynamic generation of both Speech and DTMF VoiceXML
applications
– Embedded VoiceXML browser speeds prototyping and design
– Common VoiceXML Browser across platforms reduces deployment
risk and delivers more consistent user experiences
– Global language support provided at no additional cost
Web
Application
Server
Dialog Designer (Websphere,
Tomcat)
ASR/TTS Server
LANWAN Web Server
(Dialog Designer Apps)
PSTN/IP
VoiceXML Browser
Avaya IR or Voice Portal Databases
Web Services
IP Telephone
4606 IP
Ext.
Run the Media
Processing
ABC DEF
1 2 3
4 5 6
7 8 9
* 0 #
Here
Agents
© 2005 Avaya Inc. All rights reserved. 40 Avaya – Proprietary & Confidential. For Internal Use Only.
Avaya Dialog Designer
Design, Develop, Simulate, Deploy, Manage
2. Generate
application code
VXML/HTTP(S)
Interactive
Response J2EE App Server
Or Voice Portal DD Application
© 2005 Avaya Inc. All rights reserved. 42 Avaya – Proprietary & Confidential. For Internal Use Only.
Sample Avaya Speech Deployments:
100+ customer deployments
Ford (Mexico, US) Oregon Health Sciences University AT&T (Natural Language Understanding)
Dell (Japan) AAA of Minnesota Allegiance Telecom
RadioShack The US Mint PacBell
Sykes ENEL (Italy) CTBC Telecom (Brazil)
Aetna Ameren
Wind (Italy)
AIG (VoiceXML) AEM (Italy)
Language Line
Pepco
Foremost Insurance @nifty (Japan)
Sitel (Spain)
MetLife Atento (Japan)
GE Global Exchange
The Hartford Egg (The Internet Bank- UK)
State of Wisconsin
CitiStreet (VoiceXML) San Diego County Credit Union
State of NY
“Mid-West” insurance company State of Mississippi Banco GM (Brazil)
Blue Cross/Blue Shield of City & County of Marin Brown & Company
Virginia (World Access)
Harris County, TX (TTS) Ameritech Mortgage
Aegon
Washington State DOT Nike (Netherlands – 11 languages!)
Express Scripts (VoiceXML)
Atlanta Public Schools Touchbase (Australia)
Center Partners Ikon
Sentry Insurance Money Gram
Meijer Stores
Qantas Airlines GE Consumer Finance (VoiceXML)
United Behavioral Health
Avaya – DEFINITY Hotline New – Major Airline (VoiceXML)
UPS (France & Germany)
(Natural Language Major Workman’s Compensation Ins. Co.
Understanding) AOL (VoiceXML)
(VoiceXML)
Sabio
Union Pacific
© 2005 Avaya Inc. All rights reserved. 43 Avaya – Proprietary & Confidential. For Internal Use Only.
Thank You!
Questions?
© 2005 Avaya Inc. All rights reserved. Avaya – Proprietary & Confidential. For Internal Use Only.