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Sentiment Analysis of Customer Reviews: An NLP Approach: Houda Aoussar

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Houda Ar
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4 views8 pages

Sentiment Analysis of Customer Reviews: An NLP Approach: Houda Aoussar

Uploaded by

Houda Ar
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd
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Sentiment Analysis of

Customer Reviews: An
NLP Approach
This project aims to develop a system that analyzes customer
reviews using Natural Language Processing techniques, focusing
on sentiment analysis and topic modeling. The goal is to help
businesses understand customer opinions and make data-driven
decisions.

Houda Aoussar
Project Overview
1 Data Collection
Gather customer reviews using APIs from platforms
like Amazon or Yelp.

2 NLP Analysis
Apply sentiment analysis and topic modeling to
extract insights.

3 Visualization
Present results using graphs, charts, and heatmaps
in Jupyter Notebook.
Key NLP Techniques

Sentiment Analysis
Classify reviews as positive, negative, or neutral using pre-trained models.

Topic Modeling
Identify common themes in reviews using techniques like LDA.

Text Preprocessing
Clean and prepare text data for analysis through tokenization and
lemmatization.
Technical Approach

Fine-tuned NLP Models


1 Use pre-trained models like BERT or RoBERTa, fine-tuned for reviews.

Python Libraries
2 Utilize Hugging Face Transformers, Matplotlib, Seaborn, and
scikit-learn.

Jupyter Notebook
3 Develop and present the entire project in Jupyter for
clarity.
Project Methodology
Planning
Define goals and create a detailed project plan with milestones.

Design
Outline system structure, focusing on data security and usability.

Implementation
Break project into smaller tasks, completed within sprints.

Testing
Regularly test for accuracy, reliability, and SEPL compliance.
SEPL Considerations
Social Ethical
Ensure fair and unbiased analysis of customer Prioritize user privacy and data anonymization.
sentiment.

Professional Legal
Maintain clear communication and thorough preparation Comply with data protection regulations and API terms of
throughout the project. service.
Progress Report
1 2 3

Project Proposal Initial Design API Exploration


Finalized and approved by Completed programme route Started investigating review APIs
supervisor on 17.10.2024. diagram on 10.11.2024. on 12.11.2024.
Next Steps
Heuristic Inspection Coding
Complete detailed Begin implementing
inspection of the initial sentiment analysis
design. component using
identified API.

Supervisor Meeting
Review progress and finalize development milestones.

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