AI-Powered eb2b

Solution
Revolutionizing Business Transactions

Shubhangi Shubhra
21BKT0096
Table Of Content

01 02 03 04 05 06
Understandin Evolution of The Driving Addressing What Sets Effectively
g the AI- B2B Force Behind Core SalesCode.ai engage with
Powered Marketing SalesCode.ai’ Challenges in eb2b Apart: the AI-
eB2B s eB2B eB2B with AI- Unique Powered
Platform Platform Powered Selling eB2B solution
Solutions Propositions

07 08 09 10 11 12
Transformativ Case Study: Milestone in How Current Conclusion
e Products in AI-Powered Digital Sales: SalesCode Landscape of
AI-Powered eB2B Success The Success eB2B Drives AI-Powered
eB2B by Hindustan of Đặt Hàng Customer eB2B
Coca-Cola Coke Success
Beverages
Understanding the AI-Powered eB2B Platform

• SalesCode.ai's AI-Powered eB2B is an innovative platform designed to streamline and enhance the
sales processes for Consumer Packaged Goods (CPG) companies. By integrating advanced artificial
intelligence and machine learning technologies, the platform aims to drive significant sales uplift
and improve the efficiency of B2B transactions.

• In addition, the platform's intelligent interface ensures seamless integrations with existing SFA
systems, DMS, and third-party plug-ins for loyalty, payments, and lending. This integration flexibility
allows CPG companies to customize their operations while benefiting from real-time data analytics
and insights. As a result, businesses using SalesCode.ai have reported a 30%+ increase in adoption
and engagement.
Evolution of B2B Marketing

Changing Buying Journey E-commerce Growth Evolving Martech Stack Data-Driven Focus

 The B2B buying  E-commerce has  B2B marketing  Spending on

journey is increasingly emerged as the technology spending marketing data is set
digital, driven by fastest-growing is anticipated to reach to hit $3.77 billion
younger generations channel for B2B sales, $8.51 billion by next this year, highlighting
like millennials and yet it still accounts for year, fueled by a shift the increasing
Gen Z. only 20.8% of all B2B toward digital importance of third-
electronic sales. strategies. party data.
 Marketers must
adapt by enhancing  Key players in this  This spending will  Marketers must
online experiences space include Amazon transition from initial prepare for
such as webinars and Business, Shopify, and implementation to challenges such as the
e-commerce, while BigCommerce. refining existing impending
also engaging buyers technology. deprecation of third-
throughout a party cookies in 2024.
lengthening purchase
cycle.
The Driving Force Behind SalesCode.ai’s eB2B Platform

Digital transformation in B2B commerce,

driven by the need for more efficient,
Market Need intelligent solutions for managing
relationships between businesses

B2B relationships by utilizing AI to

streamline processes and enhance sales
Vision strategies.

Empower businesses with cutting-edge,

AI-powered commerce solutions that
Mission increase overall productivity and sales.

Increase Efficiency: Automate sales

Goals processes and ordering systems to save
time.
Addressing Core Challenges in eB2B with AI-Powered
Solutions
Problem Statement Solution Overview

1
Time- • Manual sales processes are • AI-driven platform automates sales
consuming inefficient and prone to errors processes, reducing human error
workflows and streamlining operations.

2
Lack Of • Limited real-time visibility for • The eB2B platform offers real-time product
Real- time retailers and sales reps into product availability and order management, enhancing
data availability, orders, and promotions. transparency for both retailers and sales reps.

3
• Slow decision-making due to lack of • AI and predictive analytics provide actionable
Strategic insights, allowing for faster and more strategic
delays actionable data and insights for
optimizing sales and distribution. decision-making in sales and distribution.

4 • Disconnected systems between • Data integration across the platform connects

System
Disconnect suppliers, distributors, and retailers suppliers, distributors, and retailers on a
lead to miscommunication and single interface, improving communication
delays. and collaboration.
What Sets SalesCode.ai eb2b Apart: Unique Selling
Propositions

Guaranteed Sales Hyper- Multi-Channel Effortless Integration

Predictive Analytics
Uplift Personalization Integration

Supports mobile
Leverages advanced Provides Easily integrates
Promises a sales apps, social media,
AI for tailored sophisticated with existing
increase of 3% to 5% and web platforms
marketing strategies forecasting, deal risk systems like SFA and
through AI features. for a cohesive
and product assessment, and third-party plug-ins
customer
recommendations in inventory for operational
engagement
the CPG sector. optimization tools. efficiency.
approach.
Effectively engage with the AI-Powered eB2B solution

• To get started with the AI-Powered

eB2B solution, CPG companies Contact
SalesCode.ai Onboarding
should reach out to SalesCode.ai Setup
for personalized support and
consultation. Their dedicated team Add
Products &
will through the initial steps..
Users

Optimize
• Once connected, the onboarding Sales Retailer
process begins, where companies Access
can set up their accounts and
Track &
configure the platform according Place
Analyze
to their specific needs. Payment Orders
Processing

• After the setup, retailers can gain access to the platform,

allowing them to place orders and interact with the product
offerings.
Transformative Products in AI-Powered eB2B
Integration Capabilities:
The platform supports Retailer App:
integration with various Enables retailers to access product
third-party systems and tools, catalogs, place orders, and manage their
enabling seamless purchases directly.
connectivity ..

Analytics Dashboard:
Sales Intelligence Tools:
This feature provides real-
Tools that leverage AI and machine
time analytics and reporting
learning to provide insights and
on sales activities, allowing
analytics on sales performance..
companies to monitor
performance ..

Order Management System: A system that

streamlines the ordering process for both
retailers and CPG companies.
 Case Study: AI-Powered eB2B Success by Hindustan Coca-
Cola Beverages
Backgroun Problem Approach Success Metrics
d Statemen
t
• Hindustan Coca-Cola • Inefficient Sales Processes: • Streamline sales operations • The solution was
Beverages (HCCB), a major Traditional sales methods by automating order operational within 90 days,
player in the consumer lacked agility and were often placements and providing demonstrating a highly
reactive rather than proactive.
packaged goods (CPG) real-time analytics. efficient implementation
sector, aimed to • Limited Real-Time Insights: • Foster direct process.
revolutionize its sales Sales teams struggled with communication between • Over 500,000 users
processes by adopting an AI- accessing real-time data, sales reps and retailers, engaged with the platform
Powered eB2B solution. affecting decision-making and enhancing collaboration. within the first year.
sales strategies. • A substantial portion of the
• The company recognized the • Utilize machine learning to overall sales came from the
• Fragmented Communication:
need to enhance its route- generate actionable eB2B platform, with
Poor integration between sales
to-market strategies and representatives and retailers insights, optimizing sales notable improvements in
improve operational hampered effective strategies. metrics like average order
efficiency while adapting to collaboration and order value and lines per order.
the rapidly evolving digital management.
landscape.
Milestone in Digital Sales: The Success of Đặt Hàng Coke

Coca-Cola Beverages The app enables a This partnership The Đặt Hàng Coke
Vietnam has fully digital sales highlights the critical app reflects Coca-
launched the Đặt process, allowing role of digital Cola's commitment
Hàng Coke app, sales teams to focus solutions in to modernizing sales
marking a significant on delivering improving processes and
advancement in their exceptional customer operational efficiency effectively meeting
digital transformation service, thereby and customer customer
and B2B e-commerce enhancing overall engagement within
strategy. efficiency the B2B landscape.
How SalesCode eB2B Drives Customer Success

Sales Growth: Efficient Ordering: Efficient Ordering: Seamless Integration:

Customers consistently Higher Engagement: Features like intelligent Features like intelligent Customers appreciate the
report a guaranteed 3% to The platforms multi-channel product baskets and one- product baskets and one-click ease with which the platform
5% uplift in sales thanks to interface, along with click order predictions order predictions streamline integrates with existing
AI-powered features like personalized nudges, has led streamline the process, the process, significantly systems like SFA, improving
intelligent product baskets to over 30% higher adoption significantly boosting boosting ordering efficiency. operational efficiency and
and predictive ordering. and up to 5% more ordering efficiency. functionality.
transactions.

5
Current Landscape of AI-Powered eB2B

Digital Transformation Integration

Growing Digital Data-Driven Decision
Adoption: Making ▪Advanced analytics There is a notable shift towards personalization,
▪Operational efficiency ▪Machine learning particularly in the Consumer Packaged Goods
▪Customer engagement ▪Marketing strategies (CPG) sector, where AI technology enables hyper-
▪Optimize their sales AI-Powered eB2B ▪Inventory management
processes drives efficiency, personalized customer experiences through
customer predictive analytics and tailored marketing
engagement, strategies. Furthermore, the integration of multi-
Shift Towards
personalization, and
Integration of Multi-
channel interfaces, including mobile apps and
multi-channel sales social media, is crucial for modern eB2B platforms.
Personalization Channel Interfaces
integration. Companies leverage AI to create seamless
▪Hyper-personalized experiences ▪Sales channels experiences that enhance customer engagement
▪Predictive analytics ▪Web platforms and facilitate real-time transactions.
▪Personalized marketing ▪Multi-channel
▪Tailored product experiences
recommendations ▪Real-time transactions
 Next Steps: Innovating AI in B2B Commerce

Alignment
with
5. Key Performance Indicators Market
Trends
Measur
and Resource Management Criteria
For
able
Allocate resources effectively, including budget distribution Success
for R&D, development, marketing, and operations, while Evaluating Metrics
addressing potential risks and implementing mitigation Future
strategies like user training and compliance with data Roadmap
privacy regulations.

Risk
3. Advanced Optimization Manage
ment
Conduct real-time competitive analysis, provide client-
specific pricing recommendations, and optimize volume
. Ecosystem Integration and bundles. Automate workflows based on AI insights,
prioritize tasks, and establish a smart notification
Develop algorithms for partner matching, system.
automate partner performance tracking,
and identify collaborative opportunities 1.Foundation
Development
Implement AI-powered lead scoring and
CRM integration, along with a smart
2. Enhanced Intelligence meeting scheduler. Build API connectors
for major CRMs, synchronize data with AI-
Introduce a conversational AI sales driven insights, and create smart duplicate
assistant and predictive sales analytics detection.
while automating sales documentation.
Develop sales forecasting models, assess
deal risks, and implement opportunity
sizing algorithms.
Conclusion

• The future roadmap outlined for SalesCode.ai indicates a commitment to continuous innovation,
with planned features that will further optimize sales processes and strengthen client relationships.
By embracing these technological advancements, companies can position themselves to thrive in an
ever-evolving business environment.

• Ultimately, the implementation of AI in B2B sales not only addresses current challenges but also
opens up new avenues for growth and success. As organizations look to the future, investing in AI-
Powered solutions like SalesCode.ai will be essential for staying competitive and meeting the
demands of a dynamic marketplace.