Competency-Based

Enhancement Review Program

in Purposive Communication
Mr. Raffy V. Mendijar
Lecturer
Highlight topics of GE 4: Purposive Communication
 Nature of Language
 Elements of Communication
 Models of Communication
 Types of Communication
 Globalization/ Intercultural Communication
 Written Communication
Linguists agree that a language can only be considered a
language if it has _______________.

I. System of rules
II. Lexicon
III. System of meaning
IV. Phonology

A. I only D. I, II, III,

B. I and II IV
C. I, II and IV
Phonology + Lexicon + Grammar = Real Language
(Madrunio & Martin, 2018)
When people use language, they can understand
each other because they belong to the same
____________.
A. Field of experience

B. Speech Community

C. Culture
D. School
 Speech communities are groups that share values and
attitudes about language use, varieties and practices. These
communities develop through prolonged interaction among
those who operate within these shared and recognized
beliefs and value systems regarding forms and styles of
communication.
(Morgan, 2014)
While growing up, people acquire the languages
used in the community. This process is called
______________.
A. Language Acquisition
B. Language Learning
C. Language
Change D.
Language Development
 Language Acquisition vs Language Learning

 Language acquisition is based on the neuro-psychological

processes (Maslo, 2007: 41). Language acquisition is opposed to
learning and is a subconscious process similar to that by which
children acquire their first language (Kramina, 2000: 27).

 Language learning is a conscious process, is the product of either

formal learning situation or a self-study programme (Kramina, 2000:
27).
The element of communication who makes use
of symbols (words or graphics or visual aids) to
convey the message and produce the required
response.
A. Decoder
C. Feedback
B. Receiver
D. Sender
https://studypoints.blogspot.com/2014/12/what-is-communication-and-explain.html
When two people are using the same word that
has different definitions, causing them to
misunderstand each other is example of _______.
A. Physical noise C. Physiological noise

B. Semantic noise D. Cultural noise

 Common Types of Noise
1. Physical noise includes the sounds created around you every day.
2. Physiological noise is any physiological issue or health state that
interferes with you paying attention to the message being
communicated to you.
3. Semantic noise is a communication barrier caused by
misunderstandings about the meaning of words.
4. Cultural noise is a communication barrier caused by the incorrect
interpretation of another person's behavior.
5. Personal attitudes, assumptions, and biases all contribute to
psychological noise.
What makes this model different from other
models?

A. The elements in this models were circled.

B. It is the earliest model.
C. The setting dictates the message.
D. The absence of feedback
 Models of Communication

Aristotle’s Model of Shannon-Weaver’s Model

Communication of Communication
 Models of Communication

Schramm’s Model of Osgood-Schramm’s Model

Communication of Communication
Models of Communication

Berlo’s SMCR Model of

Communication
According to this model, communication
only occurs if ________.

A. the source of the message elicits the idea clearly and properly.
B. the signal appeared in the middle of the process.
C. the field of experience of the encoder and the decoder are exactly the same.
D. the schema of the Speaker and the Listener overlaps.
This communication theory proposes that relationships get
more intimate over time when people disclose more
information about themselves.

A. Social Exchange
B. Social Penetration
C. Uncertainty Reduction
D. None of the Above
 Social Exchange Theory Social Penetration Theory Uncertainty Reduction
Theory
It is the idea that people It proposes that According to this theory,
are constantly determining relationships get more reducing uncertainty is
personal benefit from intimate over time when particularly important in
action. people disclose more relationship development.
information about
themselves.
Acceptability of kissing, hugs, and many other touches are
different in different cultures. People in Asia are more conservative in
these types of non-verbal communication. Patting head or shoulder also
has different meanings in different cultures. In some Asian cultures
patting children’s head is very bad signal as head is taken to be sacred.
Middle Eastern countries take touch between people from opposite
genders is taken as bad character.
The paragraph talks about ___________.

A. Chronemics B. Proxemics
C. Haptics D. Paralanguage
 Proxemics It refers to the physical distance between people.
Chronemics It refers to the relationship between time and communication.
Vocalics Nonverbal communication considers the pitch, volume, rate, and
vocal quality of the person conveying information
Haptics Communicating through touch is another important nonverbal
communication behavior
Kinesics Gestures and body movements are deliberate signals that send
out an impactful message to your team members.
What is the difference between Study Group and
Task-oriented Group?
A. Study group studies issue to come up with a plan to resolve it while
task-oriented group meant to look into a problem and come up with a
solution.
B. Study group thinks a solution to the problem while task-oriented group
discusses an issue.
C. Study group and task-oriented group both aim for eradicating the
problem.
D. Study group is to “do” while task-oriented group is to “think”.
 Small Group
 Requires 3-15 people
 This is not just a gathering of people with no goal.
 It has an agenda, a leader, an outcome.
 May be divided into two (according to purpose).

Study Group Task-Oriented Group

Meant to look into a problem but not Study issue to come up with a plan to
necessarily produce a solution. resolve it.
Is mass communication a type of interpersonal
communication that has a bigger number of
receivers/audiences compared to public communication?

A. Yes, because the audience/receiver of mass communication is

unlimited.
B. No, public communication has a bigger audience because it can
be done face-to-face.
C. Yes because both roles of the sender and the receiver are fixed.
D. No, both types have the same amount of receivers/audience.
 Mass Communication Public Communication
 Carried out with mass media  One speaker addresses many
technology. listeners (audience).
 Like: radio, TV, Social  No interchanging of roles.
Media  Many public communication is
 Aims to have a larger formal.
audience. Examples: 1. Welcome address
2. Closing Remarks
3. Lectures
Is anyone who is a proficient speaker of the language will
find communicating across cultures easy?

A. Yes, because he has a wide vocabulary of the English

language.
B. Yes, because he can be able to understand the language even
without non-verbal languages.
C. No, because he still needs to have knowledge about cultural
bias, emotional status, religious affiliation, economic conditions
etc.
D. None of the above
Intercultural communication refers to the communication between
people from two different cultures. (Chen & Starosta, 1998:28)

Culture Time Emotion

High Context Low Context Sequential Synchronic Affective Neutral
Culture Culture

▧ Share common ▧ Prefer clear ▧ Task are completed ▧ Time is understood ▧ Communication ▧ Keep feelings
values and descriptions, before another is as cyclical. using emotion. hidden.
assumptions. unambiguous started. ▧ Multitasking is ▧ Show feelings ▧ Limited and subtle
▧ Not necessary to communication, and ▧ Time perceived as important. easily. body language.
say everything are highly specific. limited. ▧ Tasks are more ▧ Use non-verbal ▧ Rarely use touch to
explicitly. ▧ Information must ▧ Punctuality is important than cues when talking. communicate.
▧ Time to build trust be explicit and necessary. deadlines. ▧ Use of touch
is required. detailed for the ▧ Deadline are fixed. frequently
message to be
conveyed without
distortion.
Identify the country that doesn’t belong to the group.
Kachru's 3 Concentric Circles

'norm-
dependent'

'norm-
developing'

'norm-providing'
When you listen to the President deliver a State
of the Union message, you listen to a well-crafted speech
being read from a teleprompter. The speech has been
polished by a staff of speechwriters and has been practiced
many times. This types of speech is a good example of
_______.

A. Manuscript speech
B. Impromptu speech
C. Memorized speech
D. Extemporaneous speech
 Types of Speech According to Delivery

Impromptu Extemporaneous Memorized Manuscript

It is given with little or It is one of the most It is the rote recitation of It is the word-for-word
no preparation, yet natural methods for a written message that iteration of a written
almost always with delivering a the speaker has message. In a
some advance prepared speech. You committed to memory. manuscript speech, the
knowledge on the topic. can use an speaker maintains his or
When called to speak extemporaneous her attention on the
"off the cuff" on the speech to achieve a printed page except
"spur of the moment," is more natural tone, when using visual aids.
usually because the flow and style with the
speaker is quite audience.
knowledgeable about
the subject.
If you have ever sat through a lecture where a teacher
explained how to create a bibliography, then you have
heard a/an ___________ speech .

A. definition
B. explanatory
C. demonstration
D. descriptive
 Types of Speech According to Purpose

Informative Persuasive Entertainment

It is one that intends to educate It is a specific type of speech in It is a speech designed to
the audience on a particular which the speaker has a goal of captivate an audience’s
topic. convincing the audience to attention and regale or amuse
accept his or her point of view. them while delivering a
Types: message.
 Definition
 Demonstration
 Explanatory
 Descriptive
The following are the advantages of written communication
EXCEPT.
A. It is suitable for long distance communication and
repetitive standing orders.
B. It creates permanent record of evidence.
C. It gives the receiver sufficient time to think, act and
react.
D. Being written in nature it is more flexible than oral
communication.
 Advantages of Written Communication
1. It is suitable for long distance communication and repetitive standing orders.
2. It creates permanent record of evidence. It can be used for future reference.
3. It gives the receiver sufficient time to think, act and react.
4. It can be used as legal document.
5. It can be sent to many persons at a time.
6. It is suitable for sending statistical data, chart, diagram, pictures, etc.
7. Uniformity in work procedure can be maintained through written
communication.
8. A good written communication can create goodwill and promote business.
 Disadvantages of Written Communication

1. It is time-consuming. Composing a message in writing takes so much time.

Writing letters, typing orders, notices, etc. and sending to appropriate destination
require time. Feedback process also is not instant.
2. It cannot maintain strict secrecy which would have been possible in oral
communi­cation.
3. Written communication has no scope for immediate clarification if not
understood properly.
4. Being written in nature it is less flexible and cannot be changed easily.
5. It is not effective in the case of emergency.
Which of the following should NOT feature in the final
paragraph of an application letter?
A. A statement thanking the reader for their time /
consideration.
B. Your availability / interest in attending an interview.
C. Your purpose why you are applying for the position
D. A statement saying you look forward to hearing
from the reader.
Letter Head
Date Line

Inside Address
Salutation

Body

Complimentary
Signature line
Thanks for listening !