Ch01 Ten Principles 2024 Students
Ch01 Ten Principles 2024 Students
Ten Principles of
Economics
In this chapter, look for the answers to
these questions:
What kinds of questions does economics
address?
What are the principles of how people make
decisions?
What are the principles of how people interact?
What are the principles of how the economy as a
whole works?
3
Ten Principles of Economics
• Resources are scarce
• Scarcity
– The limited nature of society’s resources
– Society has limited resources and therefore cannot
produce all the goods and services people wish to
have
• Economics
– How society manages its scarce resources
– How people make decisions
4
Ten Principles of Economics
• Economists study:
– How people make decisions
• Work, buy, save, invest
– How people interact with one another
– Analyze forces and trends that affect the
economy as a whole
• Growth in average income
• Fraction of the population that cannot find work
• Rate at which prices are rising
5
Ten Principles of Economics
• How people make decisions
1. People face trade-offs
2. The cost of something is what you give up to
get it
3. Rational people think at the margin
4. People respond to incentives
6
Ten Principles of Economics
• How people interact
5. Trade can make everyone better off
6. Markets are usually a good way to organize
economic activity
7. Governments can sometimes improve market
outcomes
7
Ten Principles of Economics
• How the economy as a whole works
8. A country’s standard of living depends on its
ability to produce goods and services
9. Prices rise when the government prints too
much money
10. Society faces a short-run trade-off between
inflation and unemployment
8
HOW PEOPLE MAKE DECISIONS
Decision making is
at the heart of
economics.
The first four
principles deal with
how people make
decisions.
Principle
Principle #1:
#1: People
People Face
Face Tradeoffs
Tradeoffs
11
CHAPTER 1 TEN PRINCIPLES OF ECONOMICS 12
How People Make Decisions
• Trade offs
– Students: time
– Parents: income
– Society
• National defense vs. consumer goods (guns vs.
butter)
• Clean environment vs. high level of income
• Efficiency vs. equality
13
How People Make Decisions
• Efficiency
– Society getting the maximum benefits from its
scarce resources
– Size of the economic pie
• Equality
– Distributing economic prosperity uniformly
among the members of society
– How the pie is divided into individual slices
14
HOW PEOPLE MAKE DECISIONS
Principle
Principle #1:
#1: People
People Face
Face Tradeoffs
Tradeoffs
Society faces an important tradeoff:
efficiency vs. equity
efficiency: getting the most out of scarce
resources
equity: distributing prosperity fairly among
society’s members
Tradeoff: To increase equity, can redistribute
income from the well-off to the poor.
But this reduces the incentive to work and produce,
and shrinks the size of the economic “pie.”
CHAPTER 1 TEN PRINCIPLES OF ECONOMICS 15
AGRICULTURE
•Unveiling the third tranche of the Rs 20-lakh crore
Covid economic package as part of the
‘Atmanirbhar Bharat Abhiyan (self-reliant
campaign)’, the Finance Minister announced a set
of measures for agriculture and allied activities,
including fisheries. The major announcements
included setting up of a Rs 1 lakh crore
agriculture infrastructure fund for farm-gate
infrastructure, and a Rs 10,000 crore scheme
for the formalization of micro food
enterprises.
MSME
•Emergency Credit Line Guarantee scheme,
3,00,000 crore
STARTUP
CHAPTER 1 TEN PRINCIPLES OF ECONOMICS
•RBI 16
revised priority sector lending target
CHAPTER 1 TEN PRINCIPLES OF ECONOMICS 17
The world’s top 10 richest persons
(August 30, 2022):
Bloomberg Billionaires Index.
Principle
Principle #2: #2: TheThe Cost
Cost ofof Something
Something Is
Is What
What
You
You Give
Give Up
Up to
to Get
Get ItIt
People face trade-offs
People face trade-offs
Making decisions
Requires comparing the costs and benefits of
alternative choices.
The opportunity cost of any item is
whatever must be given up to obtain it.
It is the relevant cost for decision making.
“The cost involved in any decision consists of the
sacrifices of alternatives required by that decision. If
there are no sacrifices, there is no cost.”
CHAPTER 1 TEN PRINCIPLES OF ECONOMICS 21
HOW PEOPLE MAKE DECISIONS
Principle
Principle #2:
#2: The
The Cost
Cost ofof Something
Something Is
Is What
What
You
You Give
Give Up
Up to
to Get
Get ItIt
Examples:
The opportunity cost of…
…going to college for a year is not just the tuition,
books, and fees, but also the foregone wages.
…seeing a movie is not just the price of the
ticket, but the value of the time you spend in
the theater.
Principle
Principle #3:
#3: Rational
Rational People
People Think
Think at
at the
the Margin
Margin
A method for systematically selecting among
possible choices that is based on reason and facts.
A person is rational if she systematically and
purposefully does the best she can to achieve her
objectives.
Many decisions are not “all or nothing,”
but involve marginal changes – incremental
adjustments to an existing plan.
Evaluating the costs and benefits of marginal
changesTEN
CHAPTER 1
is an important part of decision making.
PRINCIPLES OF ECONOMICS 24
How People Make Decisions, #3
25 25
HOW PEOPLE MAKE DECISIONS
Principle
Principle #3:
#3: Rational
Rational People
People Think
Think at
at the
the
Margin
Margin
Examples:
A student considers whether to go to college
for an additional year, comparing the fees &
foregone wages to the extra income he could earn
with an extra year of education.
Cost of Flight or train
A firm considers whether to increase output,
comparing the cost of the needed labor and
materials to the extra revenue.
Sunk cost
CHAPTER 1 TEN PRINCIPLES OF ECONOMICS 26
Question on Sunk Cost
You are selling your 1996 Mercedes. You have
already spent $1000 on repairs.
At the last minute, the transmission dies. You can
pay $600 to have it repaired, or sell the car “as is.”
In each of the following scenarios, should you have
the transmission repaired?
A. Book value is $6500 if transmission works,
$5700 if it doesn’t
B. book value is $6000 if transmission works,
$5500 if it doesn’t
Principle
Principle #4:
#4: People
People Respond
Respond to
to Incentives
Incentives
Incentive: something that induces a person to
act, i.e. the prospect of a reward or punishment.
Rational people respond to incentives because
they make decisions by comparing costs and
benefits. Examples:
• In response to higher petrol prices, sales of CNG
kits rise.
• Students’ specialization respond to availability of
jobs
An “economy” is just
a group of people
interacting with
each other.
The next
three principles
deal with how people
interact.
Principle
Principle #5:
#5: Trade
Trade Can
Can Make
Make Everyone
Everyone Better
Better
Off
Off
Rather than being self-sufficient, people can
specialize in producing one good or service
and exchange it for other goods.
Countries also benefit from trade & specialization:
• get a better price abroad for goods they
produce
• buy other goods more cheaply from abroad
than could be produced at home
38 38
• Acc. to the Commerce Ministry data, China was India's top
trading partner from 2013-14 till 2017-18 and also in 2020-
21.
• Before China, the UAE was the country's largest trading
partner. The US was the largest partner in 2021-22 and
2022-23.
• Exports (merchandise):The top exports of India
are Refined Petroleum ($86.2B), Diamonds ($25.9B),
Packaged Medicaments ($19.5B), Jewellery ($12.6B), and
Rice ($11.1B).
• Imports (merchandise):The top imports of India are
Crude Petroleum ($170B), Coal Briquettes ($58.7B), Gold
($35.8B), Petroleum Gas ($32B), and Diamonds ($26.1B).
Principle
Principle #6:
#6: Markets
Markets Are
Are Usually
Usually A
A Good
Good
Way
Way to
to Organize
Organize Economic
Economic Activity
Activity
A market is a group of buyers and sellers.
(They need not be in a single location.)
“Organize economic activity” means determining
• what goods to produce
• how to produce them
• how much of each to produce
• who gets them
Principle
Principle #6:
#6: Markets
Markets Are
Are Usually
Usually A
A Good
Good
Way
Way to
to Organize
Organize Economic
Economic Activity
Activity
In a market economy, these decisions result from
the interactions of many households and firms.
Famous insight by Adam Smith in
The Wealth of Nations (1776):
Each of these households and firms
acts as if “led by an invisible hand”
to promote general economic well-being.
Principle
Principle #6:
#6: Markets
Markets Are
Are Usually
Usually A
A Good
Good
Way
Way to
to Organize
Organize Economic
Economic Activity
Activity
The invisible hand works through the price system:
• The interaction of buyers and sellers
determine prices of goods and services.
• Each price reflects the good’s value to buyers
and the cost of producing the good.
• Prices guide self-interested households and
firms to make decisions that, in many cases,
maximize society’s economic well-being.
CHAPTER 1 TEN PRINCIPLES OF ECONOMICS 50
Walmart now owns an 82.3% stake in Flipkart,
with US-based hedge fund Tiger Management,
China's Tencent, Accel Partners and Microsoft
Corp., among the other key investors. The IPO
will offer an opportunity to minority investors to
sell or pare their holdings.
Principle
Principle #7:
#7: Governments
Governments Can
Can Sometimes
Sometimes
Improve
Improve Market
Market Outcomes
Outcomes
Important role for govt: enforce property rights
(with police, courts)
People are less inclined to work, produce, invest, or
purchase if large risk of their property being stolen.
• A restaurant won’t serve meals if customers
do not pay before they leave.
• A music company won’t produce CDs if too many
people avoid paying by making illegal copies.
Principle
Principle #7:
#7: Governments
Governments Can
Can Sometimes
Sometimes
Improve
Improve Market
Market Outcomes
Outcomes
Govt may alter market outcome to promote efficiency
Market failure, when the market fails to allocate
society’s resources efficiently. Causes:
• Externalities, when the production or consumption
of a good affects bystanders (e.g. pollution)
• Market power, a single buyer or seller has
substantial influence on market price (e.g. monopoly)
In such cases, public policy may increase efficiency.
CHAPTER 1 TEN PRINCIPLES OF ECONOMICS 58
HOW PEOPLE INTERACT
Principle
Principle #7:
#7: Governments
Governments Can
Can Sometimes
Sometimes
Improve
Improve Market
Market Outcomes
Outcomes
Govt. may alter market outcome to promote equity
If the market’s distribution of economic well-being
is not desirable, tax or welfare policies can change
how the economic “pie” is divided.
Principle
Principle #8:
#8: A A country’s
country’s standard
standard of
of living
living
depends
depends onon its
its ability
ability to
to produce
produce goods
goods & &
services.
services.
Huge variation in living standards across
countries and over time:
• Average income in rich countries is more than
ten times average income in poor countries.
Principle
Principle #8:
#8: A A country’s
country’s standard
standard of
of living
living
depends
depends onon its
its ability
ability to
to produce
produce goods
goods & &
services.
services.
The most important determinant of living standards:
productivity, the amount of goods and services
produced per unit of labor.
Productivity depends on the equipment, skills, and
technology available to workers.
Other factors (e.g., labor unions, competition from
abroad) have far less impact on living standards.
• Advanced
CHAPTER 1energy solutions:
TEN PRINCIPLES India is emerging as a global
OF ECONOMICS 66
The Economic Diplomacy of India
• These efforts are aimed at boosting economic growth, increasing trade
opportunities, and enhancing diplomatic ties.
• India has been actively involved in regional trade agreements,
including the South Asian Free Trade Agreement (SAFTA) within
the South Asian Association for Regional Cooperation (SAARC) and the
Bay of Bengal Initiative for Multi-Sectoral Technical and Economic
Cooperation (BIMSTEC).
Principle
Principle #9:
#9: Prices
Prices rise
rise when
when the
the government
government
prints
prints too
too much
much money.
money.
Inflation: Increases in the general level of prices.
Principle
Principle #10:
#10: Society
Society faces
faces aa short-run
short-run
tradeoff
tradeoff between
between inflation
inflation and
and unemployment
unemployment
In the short-run (1 – 2 years),
many economic policies push inflation and
unemployment in opposite directions.
Other factors can make this tradeoff more or less
favorable, but the tradeoff is always present.
75
(Live Mint , Jul 2018)
• SpiceJet has come up with “Mega Monsoon Sale”, offering flight tickets from an all-inclusive Rs 999. It is
applicable on travel till 8 October, 2018.
• SpiceJet launched its first daily direct flight between Kanpur and Delhi under the air regional
connectivity UDAN scheme. With the addition of the Delhi-Kanpur-Delhi flight, SpiceJet now operates 15
flights under the UDAN scheme.
• Indigo is offering all inclusive air fares starting at Rs 789 for the travel period of July 1 to September 30
this year.
• GoAir has also come up with a monsoon sale, offering flight tickets starting Rs 999. The booking
period for GoAir offer closes on 6 July and is applicable on travel between 10 July and 30 September,
2018.
• Jet Airways, on the other hand, has a 20% discount on the domestic fares of its domestic flight tickets for
travel period from July 8 to September 30. While the discount on Spice Jet is applicable for both, direct
and layover flights, the Jet Airways offer is only valid on direct flights, Cleartrip said on its website, while
listing offers by all the three airlines.
1. Principle #1 : People face trade offs
76
New electric vehicle
(EV) subsidy scheme
• The new electric vehicle (EV) subsidy scheme, PM E-Drive offer a
Rs 10,000 subsidy on every electric 2-wheeler sold up to March
2025, with the support being halved in the next financial year.
There will be a subsidy of Rs 50,000 for every electric 3-wheelar
as the govt seeks to promote green public transport, which will be
reduced to 25,000 from April ‘25.
1. Principle #1 : People face trade offs
2. Principle #3 : Rational people think at margin
3. Principle #4 : People respond to incentives
4. Principle #6 : Markets are good way to organize eco. activity
5. Principle #8 : A countries ability depends on its ability to produce goods &
services
6. 7# Governments can sometimes improve market outcomes
79
Maruti Suzuki posted its highest market share in more
than a decade in July (TOI, 12th Aug 17)
* Almost one in every two passenger vehicles rolled
out of the country's manufacturing plants had a
Maruti badge on it.
* The maker of the Alto and Wagon
R are in high demand
* Maruti manufactured 1,10,405 of
the 2,22,368 units dispatched by passenger
vehicle makers in July, when its local sales
rose 22%. It maintained a sales mark of over 1 lakh
since the beginning of the fiscal year.
82
The
The Flipkart-Walmart
Flipkart-Walmart deal
deal is
is aa
game
game changer
changer (May
(May 2018)
2018)
The Flipkart-Walmart deal is expected to create jobs & efficient
agriculture supply chains, and increase the flow of FDI through
a cascading effect on other industries
Marriage between the iconic American brick-and-mortar
company and an Indian e-commerce start-up that has shaken
up the retail and e-commerce scene in India.
Beyond the sheer size of the investment—a whopping $17
billion for a 77% stake—the deal is a game changer for US-India
commercial ties.
Walmart’s inv. demonstrates India’s growth as a formidable
marketplace, one with the potential to transform the entire retail
and e-commerce sector, connect with consumers efficiently
through robust e-commerce platform & create jobs for the rural
economy
CHAPTER 1through Walmart’s
TEN PRINCIPLES immense supply chains mngt. 83
OF ECONOMICS
RBI using forex reserves 'sensibly' to defend rupee,
lower outflow in festive season (TOI, 10/09/2022)