Business Proposal

business proposal

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Urinboy Kakhramanov

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Business Proposal

business proposal

Uploaded by

Urinboy Kakhramanov

We take content rights seriously. If you suspect this is your content, claim it here.

Available Formats

Download as PPTX, PDF, TXT or read online on Scribd

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Business Proposal

What is it?
• A business proposal outlines what your business does
and what you can do for your client.
What it should do
• Who you are and what your company does
• The problem your buyer is facing
• The solution your company offers to alleviate the prob-
lem
• How your company will implement this solution effec-
tively
• An estimate of resources (time, money, etc) required to
implement the solution
Parts—1. Title page
• Your name along with your company’s name
• The name of the prospect (or their business)
• The date you’re submitting the proposal
2. Table of contents

• The table of contents is a fundamental part of every

winning business proposal template. It makes your pro-
posal scannable and easy to read.
3. Executive Summary
• The executive summary is a staple in all kinds of
annual reports, project plans and even marketing plans.
It is a concise summary of the entire contents of your
document. In other words, write a business proposal
outline that is easy to glance over and that highlights
your value proposition.
4. The problem statement

• The point of writing a business proposal is to solve a

buyer’s problem. Your goal is to outline the problem
statement as clearly as possible. This develops a sense
of urgency in your prospect. They will want to find a so-
lution to the problem. And you have that solution.
5. Proposed Solution
• In the proposed solution section, you show how you can
alleviate your prospective buyer’s pain points. This can
fit onto the problem statement section but if you have a
comprehensive solution or prefer to elaborate
on the details, a separate section is a good idea.
6. Qualifications

• At this point, the prospect you’re pitching your solution

to likes what they’re reading. But they may not trust
you to deliver on your promises. Why is this?
• It’s because they don’t know you. Your job is to convince
them that you can fix their problem. This section is im-
portant because it acts as social proof. You can highlight
what your company does best and how qualified your
team is when you write a business proposal for a poten-
tial client.
7. The timeline

• To further demonstrate just how prepared you are, it’s

important to outline the next steps you will take should
your buyer decide to work with you.
• Provide a timeline of how and when you will complete
all your deliverables. You can do this by designing a
flow chart. Or add a roadmap with deadlines. Pitching a
long-term project? A timeline infographic would be a
better fit.
8. Pricing, billing and legal

• On this page, you can outline your fees, payment

schedule, payment terms, as well as legal aspects in-
volved in this deal.
9. Terms and conditions

• Summarize everything you have promised to deliver so

far. Include what you expect from your prospective
buyer in return. Add the overall project timeline
from start to end, as well as payment methods
and payment schedule. This way, both of you will
be clear on what is being agreed on.
10. Signatures