LESSON 6:

THE WEB
Learning Outcomes:
At the end of the chapter, students must be able to:

• Explore the current breakthrough technologies

and disruptive innovations that have emerged over
the past few years.

• Identify and analyze various emerging

technologies.
The World Wide Web
The Web (World Wide Web)
consists of information
organized into Web pages
containing text and graphic
images.

The world wide web is larger

collection of interconnected
documents or content. It
contains hypertext links, or
highlighted keywords and
images that lead to related
The Website
A collection of linked
Web pages that has
a common theme or
focus is called a Web
site.

The main page that all

of the pages on a
particular Web site are
organized around and
link back to is called
the site’s home page
The inventor of WWW
Sir Timothy John
Berners-Lee is an
English engineer and
computer scientist best
known as the inventor
of the World Wide Web.

He is a Professorial
Fellow of Computer
Science at the
University of Oxford and
a professor at the
Massachusetts Institute
THE DIFFERENT VERSIONS OF
WEB
THE DIFFERENT VERSIONS OF
WEB
A. Web 1.0 (Read Only
Static Web)
 Most read only web. If
focused on company’s
home pages.
 Dividing the world wide
web into usable
directories
 It means web is use as
“Information Portal”
 It started with the
simple idea “put
content together”
THE DIFFERENT VERSIONS OF
WEB
Examples of Web 1.0
 • Mp3.com
 • Home Page
 • Directories
 • Page Views
 • HTML/Portals.
THE DIFFERENT VERSIONS OF
WEB
Disadvantages of Web 1.0
 Read only web
 Limited user interaction
 Lack of standards
THE DIFFERENT VERSIONS OF
WEB
B. Web 2.0 (Read-write interactive web)
 • It is a platform that
gives users the
possibility (liberty) to
control their data.
 • This is about user-
generated content
and the read-write
web.
 • People are
consuming as well as
contributing
information through
THE DIFFERENT VERSIONS OF
WEB
B. Web 2.0 (Read-write interactive web)
 • Allows the user to interact with the page known
as DYNAMIC PAGE; instead of just reading a page,
the user may be able to comment or create a user
account. Dynamic page refers to the web pages
that are affected by user input or preference.
THE DIFFERENT VERSIONS OF
WEB
B. Web 2.0 (Read-write interactive web)
 • Is focused on the
ability for people to
collaborate and share
information online via
social media, blogging
and Web-based
communities.
THE DIFFERENT VERSIONS OF
WEB
Examples of Web 2.0
 A. Social Networking
is the use of Internet-based
social media sites to stay
connected with friends, family,
colleagues, customers, or
clients.
Example
Facebook
LinkedIn
Pinterest
Instagram
Twitter
Google+
Tumblr
Page
THE DIFFERENT VERSIONS OF
WEB
Examples of Web 2.0
 B. Blogs
- is a discussion or
informational website
published on the world wide
web consisting of discrete,
often informal diary-style
text entries (posts).
Example
Wordpress
Blogger
Tumbler
THE DIFFERENT VERSIONS OF
WEB
Examples of Web 2.0
 C. Wikis
is a hypertext publication
collaboratively edited and
managed by its own
audience directly using a
web browser.

Example
Wikipedia, Commons,
Wikivoyage, Wikispecies,
Wikibooks, Wiktionary,
Wikidata, MediaWiki,
Wikiversity, Wikiquote,
Wikinews
THE DIFFERENT VERSIONS OF
WEB
Examples of Web 2.0
 D. Video Sharing
a website that lets people upload and share their video clips with the public at
large or to invited guests.

Example
Youtube, Flickr, Photobucket, VimeoPRO, Facebook, Photobucket, Twitter Veoh,
Myspace.com, LinkedIn, Flickr, Dailymotion, Metacafe
THE DIFFERENT VERSIONS OF
WEB
Key Features of Web 2.0
• Folksonomy – allows users to categorize and classify/arrange
information using freely chosen keywords (e.g., tagging).

• Rich User Interface – content is dynamic and is responsive to

user’s input. An example would be a website that shows local content.

• User Participation – the owner of website is not the only one who is
able to put content. Others are able to place a content on their own by
means of comments, reviews, and evaluation.

• Long Tail – services are offered on demand rather than on a one-time

purchase. This is synonymous to subscribing to a data plan that charges
you for the amount of time you spent on Internet or a data plan that
charges you for the amount of bandwidth you used.
THE DIFFERENT VERSIONS OF
WEB
C. Web 3.0: (Read-write intelligent web)
• Suggested name by John
Markoff of the New York Times
for the third generation of the
web.
• In this generation, all the
application on web or mobile
will be upgraded with more
features. It applies same
principles as Web 2.0: two-way
interaction.
• Web 3.0 will be more
connected, open, and
intelligent, with semantic
web technologies, distributed
databases, natural language
 THE DIFFERENT VERSIONS OF
WEB
C. Web 3.0: (Read-write intelligent web)
• Semantic Web - provides a
framework that allows data to be
shared and reuse to deliver web
content specifically targeting the
user.

• It is a web of data.

• Changing the web into a language

that can be read and categorized by
the system rather than humans.
TYPES OF WEBSITES
1. Ecommerce Website
These are a website
people can directly buy
products from you’ve
probably used a
number of eCommerce
websites before, most
big brands and plenty
of smaller ones have
one. Any website that
includes a shopping
cart and a way for you
to provide credit card
information to make a
purchase fall into this
category.
TYPES OF WEBSITES
2. Business Website

It is any website
that’s devoted to
representing a
specific business. It
should be branded
like the business (the
same logo and
positioning) and
communicate the
types of products
TYPES OF WEBSITES
3. Entertainment Website
If you think
about your
internet
browsing
habits, you can
probably think
of a few
websites that
you visit purely
for
entertainment
purposes.
 TYPES OF WEBSITES
4. Portfolio Website

These are sites devoted to showing examples of past work. Service providers
who want to show potential clients the quality of the work they provide can
use a portfolio website to collect some of the best samples of past work
they’ve done. This type of website is simpler to build than a business website
and more focused on a particular task: collecting work samples.
TYPES OF WEBSITES
5. Media Website

The website collects

news stories or other
reporting. There’s
some overlap here
with entertainment
websites, but media
websites are more
likely to include
reported pieces in
addition to or instead
of content meant
purely for
 TYPES OF WEBSITES
6. Brochure Website

These are a simplified form of business websites. For businesses that know
they need an online presence, but don’t want to invest a lot into it (maybe
you’re confident you’ll continue to get most of your business from other
sources), a simple brochure site that includes just a few pages that lay out the
TYPES OF WEBSITES
7. Nonprofit Website
In the same way that
businesses need
websites to be their
online presence,
nonprofits do as well.
A nonprofit website is
the easiest way for
many potential donors
to make donations and
will be the first place
many people look to
learn more about a
nonprofit and
TYPES OF WEBSITES
8. Educational Website
The websites of
educational
institutions and those
offering online courses
fall into the category
of educational
websites. These
websites have the
primary goal of either
providing educational
materials to visitors or
providing information
on an educational
TYPES OF WEBSITES
9. Infopreneur Website

Websites overlap a
bit with business and
eCommerce
websites, but they
represent a unique
type of online
business.
Infopreneurs create
and sell information
products. That could
TYPES OF WEBSITES
10. Personal Website
Not all websites exist
to make money in
some way or another.
Many people find
value in creating
personal websites to
put their own thoughts
out into the world. This
category includes
personal blogs, vlogs,
and photo diaries
people share with the
world.
TYPES OF WEBSITES
11. WebPortal Website
are often websites
designed for internal
purposes at a business,
organization, or institution.
They collect information in
different formats from
different sources into one
place to make all relevant
information accessible to
the people who need to
see it. They often involve a
login and personalized
views for different users
that ensure the
information that’s
 TYPES OF WEBSITES
12. Wiki or Community Forum

Most people are familiar with wikis through the most famous example of
one out there: Wikipedia. But wikis can be created on pretty much any
subject you can imagine. A wiki is any website where various users are
able to collaborate on content and all make their own tweaks and
changes as they see fit. There are wikis for fan communities, for business
THANK YOU.