Web 2.0 vs Web 1.

• Web 2.0 and Web 1.0 are terms used to

describe different stages in the
development of the World Wide Web.
• Web 1.0 refers to the early days of the
internet when websites were primarily
static and one-way, while Web 2.0
represents a shift towards more
interactive, dynamic, and user-centered
online experiences.
• Overall, Web 2.0 represents a shift from Ref: https://www.alamy.com

passive consumption of content to

active participation and collaboration,
enabled by advancements in technology
and user-centric design.
 Web 2.0 vs Web 1.0

User-generated Content
• Web 1.0: Websites were mostly created and maintained by professionals,
and user participation was limited to viewing content.
• Web 2.0: Users can create, publish, and share their content, allowing
for greater engagement and collaboration.
• Example: Wikipedia, where users can create and edit encyclopedia
articles.
Interactivity and Participation
• Web 1.0: Websites were informational and provided limited options for user
interaction.
• Web 2.0: Websites offer interactive features like comments, likes, shares,
and user reviews.
• Example: Social media platforms like Facebook, where users can like,
 Web 2.0 vs Web 1.0

Social Networking
• Web 1.0: Limited opportunities for people to connect online.
• Web 2.0: Online communities and social networking sites allow users to
connect, communicate, and share with others.
• Example: Twitter, where users can follow and interact with each other
through short posts.
Collaboration and Crowdsourcing
• Web 1.0: Collaboration was mainly offline, and centralized control over
content was common.
• Web 2.0: Users can collaborate on projects, contribute to wikis, and
participate in crowdsourcing efforts.
• Example: GitHub, a platform where developers collaborate on code projects.
 Web 2.0 vs Web 1.0

Rich User Interfaces

• Web 1.0: Simple and static web pages with limited visual appeal.
• Web 2.0: Rich and dynamic interfaces, often incorporating multimedia
elements like images, videos, and animations.
• Example: YouTube, a platform for sharing and viewing videos.
Web Applications
• Web 1.0: Primarily focused on delivering static content through web
pages.
• Web 2.0: The rise of web applications that provide complex
functionality and interactivity within the browser.
• Example: Google Docs, a suite of online office applications for
 Web 2.0 vs Web 1.0

Personalization
• Web 1.0: One-size-fits-all content delivery.
• Web 2.0: Personalized content based on user preferences and behaviors.
• Example: Amazon, which recommends products based on users' past
purchases and browsing history.
Semantic Web and Data Integration
• Web 1.0: Limited ability to understand and integrate data from different
sources.
• Web 2.0: Efforts to create a semantic web, allowing data to be linked and
understood by machines.
• Example: Linked Data project, where data is structured to be more easily
discoverable and understandable by computers.
 Decision Making in Web 2.0

• Decision making in Web 2.0 refers to

the process of making choices and
taking actions in the context of Web
2.0 technologies and platforms.
• Web 2.0 represents a shift in the way
the internet is used and how
information is shared and created.
• It's characterized by greater
interactivity, user-generated Ref: https://www.123rf.com/
content, and collaboration compared
to the earlier Web 1.0.
 Key Aspects of Decision Making in Web
2.0

User-Centric
• Web 2.0 places a strong emphasis on user participation and
empowerment.
• Decision making often involves considering the needs,
preferences, and feedback of users.
• This can apply to product design, content creation, and
feature development.
• Example: Social media platforms
 Social media platforms like Facebook, Instagram, and Twitter
are prime examples of Web 2.0's user-centric approach. These
platforms are designed with the user's needs and preferences
at the forefront:
 Key Aspects of Decision Making in Web
2.0

User-Generated Content
• In Web 2.0, users are not just consumers of content; they are also
contributors.
• Decision making may involve moderating user-generated content,
ensuring it adheres to community guidelines, and deciding what
content to promote or feature.
• Example:
• Wikipedia is an online encyclopedia where users worldwide
can create, edit, and update articles collaboratively.
• This open, community-driven approach results in a diverse,
continuously updated, and globally accessible knowledge base
covering an extensive range of topics.
 Key Aspects of Decision Making in Web
2.0

Collaboration
• Collaboration is a central theme in Web 2.0.
• Decision making may involve selecting collaboration tools,
deciding how teams and communities work together, and
determining how to foster effective online collaboration.
• Example:
• Google Docs is a perfect example allows multiple users to edit
documents, spreadsheets, and presentations in real-time, with
sharing options, commenting, and revision history.
• This cloud-based tool fosters efficient teamwork, enabling users
to collaborate seamlessly on a wide range of projects.
 Key Aspects of Decision Making in Web
2.0

Data-Driven
• Web 2.0 platforms often collect large amounts of data on user behavior
and interactions.
• Decision making can be data-driven, involving the analysis of user data to
inform choices related to content recommendations, advertising
strategies, and user experience improvements.
• Example:
• Facebook Insights offers page administrators detailed analytics on post
engagement, audience demographics, and ad performance. This data
empowers businesses and content creators to refine their strategies for
better engagement and reach on the platform.
• Google Analytics provides website owners with detailed data on visitor
behavior, helping them make informed decisions. Users can access metrics
like page views, traffic sources, and user demographics to optimize web
content and marketing strategies.
 Key Aspects of Decision Making in Web
2.0

Community and Social Media

• Web 2.0 is characterized by social media platforms and online
communities.
• Decision making may involve managing the online presence of a
brand or organization, responding to user comments and
feedback, and deciding on the content to share via social media.
• Example:
• Reddit is a user-driven platform where individuals can create and
join communities (subreddits) centered around various topics.
• Users share links, discuss, and vote on content, fostering diverse
online communities and discussions.
 Key Aspects of Decision Making in Web
2.0

Feedback Loops
• Web 2.0 platforms often incorporate feedback loops where
user input is used to refine and improve services.
• Decision making can involve evaluating feedback, prioritizing
feature requests, and implementing changes based on user
input.
• Example:
• In YouTube, viewers can leave comments and likes/dislikes on
videos, offering immediate feedback to creators.
• This loop informs content creators about their audience's
preferences, promotes engagement, and encourages content
improvements based on viewer responses.
 Key Aspects of Decision Making in Web
2.0

Privacy and Security

• Decision making in Web 2.0 also includes considerations of
user privacy and data security.
• This can involve making decisions about data collection
practices, implementing security measures, and complying
with relevant regulations.
• Example:
• The Two-Factor Authentication (2FA) feature in Web 2.0
enhances online security by requiring users to provide two
forms of identification before accessing their accounts.
• This added layer of protection safeguards sensitive information,
reducing the risk of unauthorized access.
 Key Aspects of Decision Making in Web
2.0

Monetization
• For businesses and organizations operating in Web 2.0, decision
making often includes strategies for monetization, such as choosing
between advertising models, subscription models, or freemium
models.
• Example:
• Content creators on YouTube can join the YouTube Partner Program
that enables them to earn money through ads, channel memberships,
merchandise shelf integration, and Super Chat during live streams.
This program turns YouTube into a source of income for creators with
popular channels.
• Using Google AdSense website owners can display targeted ads
provided by Google on their sites. They earn revenue when users click
on or interact with these ads, turning web traffic into a source of
income, contributing to the monetization of online content.
 References

• https://www.tandfonline.com/doi/abs/10.3166/jds.20.249-261

• https://www.researchgate.net/publication/220260471_Impact_of_Social_Media_and
_Web_20_on_Decision-Making

• https://ieeexplore.ieee.org/document/9459265

• https://ieeexplore.ieee.org/document/9459265

• https://www.researchgate.net/publication/264845599_Comparative_Study_of_Web_
10_Web_20_and_Web_30

• https://history-computer.com/web-1-0-vs-web-2-0-full-comparison/

• https://www.lxahub.com/stories/whats-the-difference-between-web-1.0-web-2.0-and
-web-3.0