Social Media

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SOCIAL MEDIA

GROUP MEMBERS:-
RISHANK
HARSHIT
CHAITANYA
PIYUSH
PRIYANSHU
INTRODUCTION

 Social media has revolutionized the way we communicate, connect, and interact
with the world around us. In its simplest form, social media refers to online
platforms and applications that enable users to create and share content, as well as
engage in networking and communication with others.At its core, social media
facilitates the exchange of information, ideas, and experiences among individuals
and communities across the globe.
MERITS
 Connectivity
 Networking
 Information Sharing
 Promotion and Marketing
 Community Building
 Customer Engagement
 Creativity and Self-Expression
 Education and Learning
 Awareness and Activism
 Entertainment
DEMERITS

 Comparison and self-esteem


 Cyberbullying
 Addiction
 Negative body image
 Impact on mental health
 Distorted perception of reality
 Privacy concerns
 Impact on academic performance
SOCIAL MEDIA PLATFORMS
 Applications to function social media
 Examples:-
• Facebook
• Twitter
• Instagram
• Snapchat
• LinkedIn
• Tik Tok
• Reddit
• YouTube
• WhatsApp
SOCIAL MEDIA PLATFORMS FOR
BUSINESS
 Attract new customers
 Growth
 Interaction
 Word of mouth
 Loyalty and Trust
IMPACT OF SOCIAL MEDIA ON
TODAY’S GENERATION
NEGATIVE EFFECTS
 Young generation spends most of his time on Facebook and Whatsapp on
chatting.
 We compare ourselves to others in terms of looks, shopping, friends and so on.
 Youth are addicyed with the Instagram or Facebook.
 Sitting all day in front of laptops/computers may disturb body and may weaken
eye sight
POSITIVE EFFECTS
 Helps in conversation around the world.
 Data, information can be exchange easily.
 By social media you can express your thoughts.
 Information can be directly sent to large number of people easily.
 In many field like education, business social media is used.
 Helps in avoiding boredom.
 Young generation gets new idea with the help of social media.
 Helps in seeking new job offers.
CONCLUSION
In conclusion, social media platforms have become integral parts of modern
communication, connecting people worldwide and enabling them to share content,
interact, and stay informed. These platforms offer various features and functionalities,
catering to different interests and needs, from professional networking to
entertainment and personal communication. While they provide opportunities for
expression, collaboration, and community building, they also raise concerns about
privacy, misinformation, and online behavior. Nevertheless, social media continues to
evolve, shaping how we interact, consume information, and perceive the world
around us.
THANK YOU

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