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Mass Communication Chapter 6

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0% found this document useful (0 votes)
7 views8 pages

Mass Communication Chapter 6

Uploaded by

adhirajjain24
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd
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Chapter 6

What is News?
Definition Of News
• We can define news as a development that has
happened in the past 24 hours which was not known
outside and which is of wide interest to the people
and generates curiosity among listeners.
• News is a report of a current event.
Information
• Knowledge obtained from various investigation,
study or instructions.

Differentiate between Information and News


Information becomes news when some news value is
added to it. A display on railway station regarding
timings of train is information. If the train have
introduced in new timings, it becomes news. Thus,
news always gives some new facts to the people.
What Makes News?
• A news report provides answers to six questions, then
it is a perfect news item.
• News items answers/reports to six questions. These
six questions include five Ws and one H.
• The five Ws are : 1.When? 2. What? 3. Where? 4.
Why? and 5. Who?.
• The H is how?
NEWS VALUES
• Journalists are the best judges about what is news and
what is not. They take this decision based on certain
news values. The following are the salient points to
judge the newsworthiness.
Timeliness Impact Proximity Controversy Prominence

Currency Oddity Emotion Usefulness Education


values
TYPES OF NEWS

News has different types.:-


1. National news
2. International news
3. Regional news
4. Local news
NEWS AS A TOOL
• News act as a both positive and negative tool.
News have a powerful impact on the society, impact
can be positive and negative.News can also be an
instrument for development.
Positive news Negative news

Free education, clean India drive, water Murder, extortion, killing, drought,
supply in village, tree plantation etc heavy rain fall come under the
come under the category of positive category of negative news.
news.
THANK YOU

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