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Introduction To Data Analysis

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11 views

Introduction To Data Analysis

Uploaded by

umifarisiyah.2020
Copyright
© © All Rights Reserved
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd
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Introduction to Data

Analysis
Data analysis is the process of inspecting, cleansing, transforming, and modeling
data to uncover useful insights and support decision-making. It's a crucial step in
understanding and leveraging information to drive business success.

by Erwin Mubarok
Types of Data
Qualitative Data Quantitative Data Categorical Data

Descriptive information that Numerical information that Data that can be divided into
cannot be measured, such as can be measured and groups or categories, such as
opinions, attitudes, and analyzed statistically, such gender, location, or product
behaviors. as sales figures and survey type.
responses.
Data Collection Techniques

1 Surveys 2 Observation
Gathering information from a sample of Systematically recording and analyzing
a population through questionnaires or human behavior and interactions in
interviews. natural settings.

3 Experiments 4 Secondary Data


Manipulating variables to determine Utilizing existing data sources, such as
their effect on a specific outcome or government statistics or industry reports.
phenomenon.
Data Cleaning and Preprocessing
Handling Missing Data Removing Outliers
Identifying and addressing incomplete or Identifying and removing data points that
missing information in the dataset. are significantly different from the rest of
the dataset.

Transforming Variables Integrating Data Sources


Modifying the format or scale of data to Combining multiple datasets into a single
improve its quality and suitability for cohesive dataset for comprehensive
analysis. analysis.
Exploratory Data Analysis

Data Visualization Statistical Hypothesis Testing


Summaries
Creating visual Formulating and testing
representations, such as Calculating measures of hypotheses to uncover
charts and graphs, to central tendency, relationships and insights in
identify patterns and trends. variability, and distribution the data.
to understand the data.
Statistical Analysis Techniques

Regression Clustering Hypothesis Time Series


Testing Analysis
Modeling the Grouping similar
relationship between data points together Determining the Analyzing data that
a dependent variable to identify patterns likelihood of is collected over
and one or more and segments within observed results time to identify
independent the data. occurring by chance, trends, seasonality,
variables. using statistical and other patterns.
methods.
Data Visualization
Charts and Graphs Visualize quantitative data to uncover
patterns and trends.

Dashboards Provide a centralized, interactive view of


key performance metrics.

Infographics Combine data, images, and text to


communicate complex information in a
concise and engaging way.

Maps and Geospatial Visualizations Represent data with a geographical


component, such as sales by region or
population density.
Conclusion and Recommendations
In conclusion, data analysis is a powerful tool for extracting valuable insights and driving informed
decision-making. By leveraging a variety of data collection techniques, cleaning and preprocessing the
data, and applying robust statistical and visualization methods, organizations can uncover hidden
patterns, identify opportunities, and solve complex problems.

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