Strategic & Financial Framework

Team Blue 2
Our Logo and Slogan
About us
“ WaveCraft is an embodiment of the excitement of the sea
and the spirit of adventure, deeply rooted in the coastal vibes of Santa Beach.
We shape each board with care and precision by a team of committed artisans

that are committed to excellence, guaranteeing an unrivaled surfing experience .”

Our Vision

“ To be the leading provider of premium surfboards, synonymous

with quality, innovation, and passion for the ocean, inspiring surfers

worldwide to push the boundaries of their experience.”

 Our Mission
“ At WaveCraft, our mission is to craft exceptional surfboards that embody the spirit
of adventure and the thrill of surfing. We are committed to using the highest quality
materials and expert craftsmanship to deliver unparalleled performance and
unforgettable experiences to our customers. Through our dedication to innovation,
sustainability, and customer satisfaction, we aim to elevate the surfing experience
and leave a positive impact on the surfing community and the environment.”
 Problem(s)
Problem #1 :
Limited surfboard options for emerging customer segments like women and girls seeking
tailored designs.
Problem #2 :
Lack of variety and customization in the surfboard market, driving demand for personalized
products.
Problem #3:
Environmental concerns prompt the need for eco-friendly materials and sustainable
manufacturing in surfboard production.
 Solution
Craft your personalized surfboard with just 8 quick questions!

Our personalized quiz is designed to accommodate surfers of all shapes

and sizes.

Visit: https://www.wavecraft.de/
Get your customized surfboard today!!
 Your personalized quiz starts now!
Q1. How proficient of a rider are you? Q2. What gender do you identify with?
• Male
• Female
• Rather not say

Q3. What's your Weight? Q4. How tall are you approximately?
• 25 kgs - 45 kgs • 3’7” - 4’0”
• 45 kgs - 65 kgs • 4’0” - 4’6”
• 65 kgs - 85 kgs • 4’7” - 5’0”
• 85 kgs - 105 kgs • 5’1” - 5’6”
• 5’7” - 6’0”
• 6’0” - 6’6”
Q5. What style or type of surfboard do you Q6. What is your Ideal length of surfboard?
typically prefer to ride?

• Shorter (Recommended for Professionals)

• Paint Soft-Tops (Recommended for Beginner to • Medium (Recommended for Intermediate)
Intermediate)
• Longer (Recommended for Beginner)
• Rigid surfboards (Recommended for Advanced to
Professional)

Q7. Which tail type do you prefer for your Q8. What colour or pattern do you prefer for your surfboard?
surfboard? ***

Fish Square Squash Classic Modern

Round Women’s choice
 Your Product
Introducing surfboards: Crafted with precision and passion, this board embodies the perfect balance of your performance
and style, making it the ultimate companion for your Sea adventures.

Hey Allina ! Here is your personalized Recommended Board .

Allina's Craft Material: Polyurethane panels

• Age: 26
• Weight: 55Kg
• Height: 5’5”
• Skill: Advanced Fish Tail

Length: 7’2”

Allin Volume: 47
Thruster
Thickness: 2 ¾
Why? a
• Shape: Featured with fish tail and shorter length allowing for quick turns and responsiveness.
• Material: Polyurethane panels with sandwich construction method .
• Volume: Moderate volume for maneuverability without compromising stability.
• Fins: Compatible with a tri-fin setup for customizable performance based on wave conditions and your style.
• Tail: Fish tail for enhanced control and precision in critical sections of the wave.
• Concave: Single-to-double concave bottom contour for speed generation and smooth rail-to-rail transitions.
• Custom Artwork: Option for custom artwork or graphics to reflect personal style and identity
 Hey Megan ! Here is your personalized Recommended Board.

• Age: 15
• Gender: male MEGAN’s Material: Foam with soft deck
•
•
Weight: 42Kg
Height: 5’3”
Meg
• Skill: Entry

Length: 8’
Mega Rounded Tail
Single
n Volume: 60
Thickness: 2 ¾
Why?
• Shape: providing maximum stability for beginners.
• Material: Made from durable foam with a soft top deck.
• Volume: High volume for better floatation, making paddling and catching waves easier for beginners.
• Fins: Comes with soft, flexible fins for added safety and stability.
• Tail: Rounded tail for smooth turns and forgiving performance.
• Ease of Use: Designed for easy paddling, stability when standing, and forgiveness for learning maneuvers.
Services
 One year warranty
 Customization
 Safe and on-time delivery
 Exchange Policy
 Rental services

Accessories
 Surfboard leash
 Fin puller
 Surfboard Bag
 Waterproof sports case
 Customers
• Surfing enthusiasts:
 Amateurs
 Intermediate
 Advanced
• Female surfers.
• Individuals seeking personalized surfboards.
• Local surfers and tourists.
 TEAM

CEO- Dushyant Gupta

CFO CMO COO

Vaidehi Sanjay Goray Sagar Vivek Jadhav

Vice President Vice President R&D

Operations & Logistics Sai Kiran Gowlikar
Shubham Gujar
 BUSINESS MODEL

Business
Customer Product Sales And Customer Customer
Operations &
Aquisition Development Distribution Experience Retention
Growth

1. Online Marketing 1. Innovate New 1. Branding & 1. Personalized 1. Loyalty Programs 1. Efficient
Surfboards Advertisement.
2. Partnership Assistance. 2. Personalized management:
2. New Design & 2. Direct Sales
3. Events and 2. Annual Communication Financials,
Shapes (Website/Physical
Competitions Maintenance 3. Exception inventory.
3. Research on Store)
4. E-Commerce 3. Warranty Service 2. Marketing: Brand
Recyclable 3. Partnerships with
Website 4. Helpdesk 4. Feedback awareness,
Boards surf schools.
5. Influencer Marketing 5. Live Chat Mechanisms expansion.
4. Produce good 4. Partnering with
6. Customer Referrals 6. Email Support 5. Ongoing 3. Market
quality & Durable online & Offline surf
7. Surfing Classes and 7. Phone Support Engagement expansion: New
Boards retailers.
Workshops 8. Onetime Delivery regions,
5. Customized 5. Collaborations 9. Real-time products.
Shape ,Size with wholesalers. tracking for 4. Innovation: Stay
Design and 6. Participation in customers competitive,
Weight surf events. sustain growth.
REVENUE STREAM MODEL
Accessories and Virtual Reality
Merchandise Experience 2%
Sales 7%
Customization
AnnualServices
Con- 4%
sumption Fees
2%
Surfing classes
5%

Surfboard
Rentals 15% Surfboard Sales
65%
BUSINESS MODEL CANVAS
Key Partners Key Activities Value Proposition Customer Relationship Customer Segment
 Local surf schools  R&D.  Product Quality.  Brand Loyalty  Surfing enthusiasts:
 Wholesalers  Surf Board Production.  Reliability & Durability.  On demand Customer Support  Amateurs
 Suppliers: HITECH  Marketing and Branding.  Customization.  Personalization  Intermediate
SYNTHETIK  Sales Operations.  Unique Designs &  Feedback loop  Advanced
 Investors: Dagobert  Product Iteration / Improvement innovative Features.  Female surfers.
Moneyman  Affordability.  Individuals seeking personalized
Key Resources Channels surfboards.
 Tourism agencies.  On-time delivery.  Local surfers and tourists.
 Surfing Instructor
 Bank  Facilities: Workshops, factories,  Direct Sales (Website/Physical
Outlets. Store)
 Materials: Foam, fiberglass and  Partnerships with surf schools.
etc.  Partnering with online & Offline surf
 Finance: Capital, funding retailers.
 Distribution: Retail, online  Collaborations with wholesalers.
 Participation in surf events.
 R&D: Innovation, design
 Team: Dedicated staff

Cost Structure Revenue Stream

 Manufacturing Costs (Materials and Labor)  Surfboard Sales (Customized and Standard)
 Infrastructure Expenses  Surfboard Rentals
 Employee Salaries  Surfing Classes
 Research and Development (R&D)  Annual Competition Fees (Spectator and Participant)
 Marketing and Advertising Expenses  Customization Services
 Short Term Interest  Accessories and Merchandise Sales
 Delivery Costs  Virtual Reality Experience Tickets
 ACHIEVEMENTS

• Established market presence with unique designs.

• Secured partnerships with local schools and wholesalers.

• Achieved 20% sales growth since our inception last year.

• Built a loyal customer base with 90% satisfaction rate.

 ROAD MAP
• Expand product line by 30%.
• Increase online sales by 50% through digital marketing.
• Expand into three new international markets.
• Achieve 40% customer retention rate through loyalty program.s.
• Invest 15% of revenue in R&D for innovative designs.
• Optimize operations to reduce costs by 10%.
• Scale business sustainably with 25% revenue growth.
• Secure additional funding for expansion.
INVESTMENT AND DEAL
Why Dagobert Moneyman?
 Financial Expertise: He's a former banker and CFO,
bringing valuable financial knowledge.
 Venture Capital: Offers 300,000 € in funding for growth.
 Shares: Willing to take 40% ownership, indicating
confidence in the business.
 Loan Discount: Promises a 1% discount on bank loans,
reducing borrowing costs.
 Website Improvement: Commits to creating a website 8
We are choosing Dagobert Moneyman
points better than the budget allows, boosting online
presence and customer experience.

Overall, choosing Moneyman as an investor could provide the

company with financial stability, expertise, and resources to
accelerate its growth and success.
DANKE SCHON