CSR

CONTENT
 1.FUNDAMENTAL CONCEPTS OF CORPORATE SOCIAL RESPONSIBILTY
 2.STAKEHOLDERS MANAGEMENT AND ENGAGEMENT

 Corporate social responsibility (CSR) is a self-regulating business model that
helps a company be socially accountable to itself, its stakeholders, and the
public.
 By practicing corporate social responsibility, also called corporate citizenship,
companies are aware of how they impact aspects of society, including
economic, social, and environmental. Engaging in CSR means a company
operates in ways that enhance society and the environment instead of
contributing negatively to them.
The purpose of CSR is to make an organization socially
responsible so that it can create a positive impact on the
environment, stakeholders, consumers, suppliers,
employees, and all members of society.
Focus your social responsibility goals on the fair

treatment of employees and contractors throughout the
supply chain. Some common social metrics to consider,
irrespective of business type, might include: the number
of local jobs created. the percentage of minority group
employees in the workforce.
Scope of CSR
 Reducing Environmental Impact

 Support to Local Communities
 Promoting ethical behavior
 Opportunities,Development and Satisfaction
 Ethical and Sustainable Standards
 Accountability,Transparency and Ethical Principle
Advantages of CSR
 Building Positive Image and Reputation

 Gaining Competitive Edge
 Gaining Trust and Loyalty
 Identifying and Mitigating Risk
 Encouraging Responsible Resource Management
Disadvantages of CSR
 Costly Implementation
 Attention Diversion
 Complex Procedure
 High Expectations
KEY ELEMENTS OF CSR
Environmental Ethical Responsibility

Responsibility
Key Elements of CSR
Philanthropic
Ethical Rsponsibilty
Responsibility
Relationship between CSR and Business
Ethics
 Business ethics imply a system of moral principles and rules of conduct applied to
business so that the business should be conducted according to certain self-recognised
moral standards. Corporate social responsibility is a form of corporate selfregulation
integrated into a business model.
 In fact, both corporate social responsibility and business ethics are part of the other, which
means that business ethics are part of corporate social responsibility or vice versa. In
addition, locating an organization's “pressure points” that highlight the need for CSR
action is recommended.
CSR POLICY
 Corporate Social Responsibility (CSR) is a concept that has gained significant importance
in India over the past few years. The Indian government introduced the CSR provisions in
the Companies Act, 2013, mandating companies with a net worth of Rs. 500 crores
 The provisions of CSR applies to every company fulfiing any of the following conditions
in the preceding financial year: Net worth of more than Rs.500 crore. Turnover of more
than Rs.1000 crore. Net profit of more than Rs.5 crore.
 A socially responsible company is accountable to itself and its shareholders. CSR is
commonly a strategy employed by large corporations. The more visible and successful a
corporation is, the more responsibility it has to set standards of ethical behavior for its
peers, competition, and industry.
EVOLUTION OF CSR.THE EVOLVING
ROLE OF STAKEHOLDERS
 Effective CSR Strategy: Engaging stakeholders ensures that CSR initiatives align with
societal needs and have a positive impact on the targeted communities. Mutual Benefits:
Collaboration with stakeholders creates shared value, benefiting both the company and
society.
 Effective CSR requires engaging with stakeholders, understanding their interests, and
allowing them voice in company decisions that may impact stakeholders. Advocating for
CSR and engaging stakeholders can help companies strengthen relationships while also
boosting their brand and social impact.
STAKEHOLDERS
INTERNAL EXTERNAL
 SHAREHOLDERS  NGO’S
 EXECUTIVES  GOVERNMENT
 MANAGERS  CUSTOMERS
 EMPLOYEES  LOCAL COMMUNITIES
 TRADE UNIONS  BUSINESS PARTNERS
 SUPPLIERS
CSR TOWARD STAKEHOLDERS
 Corporate social responsibility is an approach that includes all internal and external
stakeholders of a company in its various decisions. The company of the future seeks to be
inclusive and open to the outside world. To be inclusive, a responsible company must first
identify all stakeholders it affects.
 Communicating and reporting on your CSR performance is an essential part of your CSR
strategy, as it enables you to inform, engage, and influence your stakeholders, as well as
demonstrate your achievements and challenges. It also helps to promote transparency and
accountability, and encourages learning and improvement.
Responsibility towards employee
Proper working conditions and well-being facilities, Opportunity for better job possibilities,
Job safety and social security include provident funds, group insurance, pensions, and
retirement privileges.
 Fair wages and securities to the workers
 Opportunities to the Workers
 Proper working conditions and workers welfare
 Trade Union Rights
 Proper Recognition
 Proper Training and Promotion
 Grievance Handling system
 Company code of Conduct
 Responsibility towards Consumer
Corporate social responsibility is a business model by which companies make a
concerted effort to operate in ways that enhance rather than degrade society and the
environment. CSR can help improve society and promote a positive brand image for
companies.
Production as per Requirement
Prompt and Adequate Services
Attention towards Complaints and Objections
 Replies to the Enuiries
 Co-operation
 Consumer and Product Research
 Steps to correct imperfection in the Distribution system
 Improve efficiency of the Functioning of the Business
 Responsibilty towards owner
Organisations must provide the shareholders with regular, accurate and full information about
its working as well as schemes of future growth. Business enterprise has the responsibility to
provide a fair return to the shareholders or owners.
CSR Responsibility towards the Community
 Spread of education
 Meetings
 Helping the local Government
 Others Responsibilities
 Fair Competition
CSR TOWARDS STATE AND
GOVERNMENT
 Abide by laws
 Co-operation
 Payment of Taxes and Duties
 Other Responsibilties
CSR POLICY AND GOVERNANCE
 Corporate social responsibility (CSR) refers to strategies that companies put into action as
part of corporate governance that are designed to ensure the company's operations are
ethical and beneficial for society
 Understood as a market-based approach, CSR seems to work best where public
governance capacity and institutions are strong and civil society well developed. In
countries or regions where public governance is weak, stakeholder demands for corporate
social responsibility create uneasy dilemmas for businesses.
THEORIES AND MODELS OF CSR
 Three of the main CSR theories and models have been represented and analyzed in this
article: The Carroll Theory, The Triple Bottom Line Theory, and The Stakeholder Theories. Since
any business corporation has to adopt one of these theories, this study reveals the strength and
challenges of every theory.
 We'll be discussing the four main types of corporate social responsibility in this article:
• Environmental social responsibility.
• Ethical/human rights social responsibility.
• Philanthropic corporate responsibility.
• Economic corporate responsibility.

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CONTENT

 1.FUNDAMENTAL CONCEPTS OF CORPORATE SOCIAL RESPONSIBILTY

 2.STAKEHOLDERS MANAGEMENT AND ENGAGEMENT

Focus your social responsibility goals on the fair

 Reducing Environmental Impact

 Building Positive Image and Reputation

Environmental Ethical Responsibility

Key Elements of CSR

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