Emaar Properties

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Sustainability Goals of

Emaar Properties
Outline
Introduction

Sustainability Goals

Implementation

Impacts

Measurement of Goals

Recommendations
Introduction
 Mission: Emaar Properties is devoted to make and deliver quality and precious life

style via embedded expertise and knowledge, value centric method, and innovation
that intends to assure full satisfaction to their clients.
 Vision: Emaar properties want to be a vigorous partner in the total welfare of

economy and society they are operating in.


Introduction (Cont’d)
 Emaar Properties is among the most admired and valuable real estate development
firms in the world.
 It is based in the UAE.
 The company has been forming lives and landscapes in the UAE from its foundation
in 1997.
 It is the developer of tallest building of world – Burj Khalifa and many other iconic
real estate properties.
Sustainability Goals
 The sustainability goal of Emaar is to handle the environmental risks and affects
emerging from the process of their business activities.
 They look forward to decrease their affect, lessen problems and be future forward in
their approach to conservation as well as protection.
 They look for ways to lessen the diminution of both domestic and international
resources via best utilization, recycling, recovery, and re-use of energy and
materials.
Sustainability Goals
 Emaar tries to eliminate, reduce, substitute and control the release, utilization, and
discarding of every dangerous substance and waste items by tangible and realist
actions in support of preventing pollution.
 Emaar aims to maintain, create and enhance performance through conforming to
best legal practices and other conditions, advancing this procedure via recurrent
communications with customers, shareholder, environmental experts, contractors,
and legislation bodies.
 Emaar wants to support largest standards in sustainability of environment over every
form of their operations.
 They aim to be cautious in protecting natural resources, avoiding environmental
pollution and preserving the environmental balance for the permanent benefit of
their societies and future generations.
Implementation
 Emaar Properties has signed a

Memorandum of Understanding with the


Dubai Carbon Centre of Excellence
 It was developed under the instructions of

Supreme Energy Council of Dubai.


 It aims to offer carbon aggregation and

consultative services to commence a


strategic alliance for supporting reduction
of greenhouse gas in the lifestyle of
different communities of Emaar in Dubai.
Implementation
 Emaar Properties has launched a sustainability campaign – The Pearl Pledge.
 It aims to promote conservation of marine and sustainable utilization of water from
all assets of the company.
 This sustainability campaign spreads awareness of conserving and protecting the
marines and to intensifying the implementation of sustainable energy, water along
with practices for managing resources through each of their business activities.
Impacts
 Emaar Properties impacts numerous areas of economic wellbeing such as a decrease
in the sales of real estate ultimately prompts to a decrease in the prices of real estate
which lowers the worth of homes.
 The wastes at construction sites can have a bad impact on the environment by
pollution air and releasing other harmful substances which are ultimately harmful
for the health of society by making people sick.
Measurement of Goals
 To make sure the implementation of

sustainability goals, Emaar Properties


has proposed a set of KPIs which are
dropped to Company’s every business
asset and unit.
 Few KPIs are same to the KPIs

defined in the UAE’s sustainability


development goals like Energy
Intensity of Buildings, whereas others
are commonly lined up with SDGs.
Recommendations
 Emaar Properties should work in collaboration with Climate Change Ministry and
Education Ministry to launch the sustainability programs for every school
throughout the UAE with the purpose of leaving a permanent renewable energy
legacy for the country.
 The company must ensure the utilization of eco-friendly substances in their
constructions. The firms should also assist the citizens via revenue generating
projects, particularly handicraft and trade projects like promoting grocery stores,
stationeries, and carpentry workshops to make lasting income source which offers
them a decent life.
 To make sure greater clearness on the implementation of sustainability goals, Emaar
properties must help make voluntary targets surged from sustainability goals with
clear directions on how these goals must be tracked and measured.

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