Scribd Logo
Upload

Welcome to Scribd!

  • 20 views

    Business Plan

    Uploaded by

    yuanluiscanta050306
    This document outlines the key sections of a business plan, including an executive summary, management and organization, product/service plan, market plan, and financial plan. The executive summary provides an overview of the business and market opportunity. The management section describes the organizational structure and key personnel. The product/service plan outlines the offerings and production/distribution. The market plan discusses the target market and marketing strategies. Finally, the financial plan projects revenues, costs, and profits.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd

    Business Plan

    Uploaded by

    yuanluiscanta050306
    20 views21 pages
    This document outlines the key sections of a business plan, including an executive summary, management and organization, product/service plan, market plan, and financial plan. The executive summary provides an overview of the business and market opportunity. The management section describes the organizational structure and key personnel. The product/service plan outlines the offerings and production/distribution. The market plan discusses the target market and marketing strategies. Finally, the financial plan projects revenues, costs, and profits.

    Original Title

    business plan

    Copyright

    © © All Rights Reserved

    Available Formats

    PPTX, PDF, TXT or read online from Scribd

    Did you find this document useful?

    Is this content inappropriate?

    This document outlines the key sections of a business plan, including an executive summary, management and organization, product/service plan, market plan, and financial plan. The executive summary provides an overview of the business and market opportunity. The management section describes the organizational structure and key personnel. The product/service plan outlines the offerings and production/distribution. The market plan discusses the target market and marketing strategies. Finally, the financial plan projects revenues, costs, and profits.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Download as pptx, pdf, or txt
    20 views21 pages

    Business Plan

    Uploaded by

    yuanluiscanta050306
    This document outlines the key sections of a business plan, including an executive summary, management and organization, product/service plan, market plan, and financial plan. The executive summary provides an overview of the business and market opportunity. The management section describes the organizational structure and key personnel. The product/service plan outlines the offerings and production/distribution. The market plan discusses the target market and marketing strategies. Finally, the financial plan projects revenues, costs, and profits.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Download as pptx, pdf, or txt
    of 21

    BUSINESS PLAN

    Learning Objectives:

    1. Define the business plan


    2. Determine the importance and pats of
    a business plan.
    MARKET

    •refers to a group of people or


    organization that has an interest on
    a product or services.
    PARTS OF BUSINESS PLAN
    •I. EXECUTIVE SUMMARY
    •II. MANAGEMENT AND
    ORGANIZATION
    •III. PRODUCT/SERVICE PLAN
    •IV. MARKET PLAN
    •V. FINANCIAL PLAN
    I. EXECUTIVE SUMMARY

    It contains a brief introduction and


    summarizes everything that is
    relevant and important to the
    prospect business audience.
    What information is needed?

    • Descriptionof the proposed business and


    business model.
    • Descriptionof the market opportunity to capture,
    or market problem the business solves
    • Reasons why this is an attractive business
    opportunity
    • Keydistinctions or differentiators of the business
    versus competitors
    What information is needed?

    • Overview of the sales, marketing, and


    operation strategy and plan
    • Description of the executive plan and
    timeline
    • Overview of projects financials containing
    revenues, costs, profits, and assumptions
    II. MANAGEMENT AND ORGANIZATION

    This part includes all the basic


    information of your business. This is
    also describes the workflow
    organizational structure; the
    background, experience and role of
    each of your business from the
    highest position up to the lowest.
    What information is needed?

    • Company Name, Logo, and Address


    • Vision and Mission Statements
    • Key Personnel
    • Organizational Chart
    • Ownership Capitalization, Compensation,
    and Incentives
    • External Management Support
    LOGO

    •Logos are intended to be the face of


    a company. They’re meant to
    visually communicate the unique
    identity of the brand and what it
    represents.
    VISION AND MISSION STATEMENTS

    •Vision statement should describe what


    you want to achieve and what you want
    to offer your customers.

    •Asyou write your mission statement,


    remember to make it clear, short and
    specific.
    KEY PERSONAL

    • Name
    • Name
    • Title
    • Title

    Key personnel are individuals who perform


    essential functions in your business.
    III. PRODUCT/SERVICE PLAN

    The products and services section


    of your business plan outlines your
    product or service, why it’s needed
    by your market, and how it will
    compete with other businesses
    selling the same or similar products
    and services.
    What information is needed?

    •Purpose of the product / service


    •Product’s unique features
    •Material requirements and source of
    supply
    •Equipment that will be used to
    manufacture the product / render the
    service
    What information is needed?

    •Production/ Service Process and


    Controls
    •Distribution logistics
    •Regulatory and other compliance
    issues
    IV. MARKET PLAN

    A marketing plan is the advertising


    strategy that a business will implement to
    sell its product or service.
    The marketing portion of a business plan
    addresses how you will get people to buy
    your product or service in sufficient
    quantities to make your business
    profitable.
    What information is needed?

    • Market Analysis which includes demand


    and supply vis-à-vis competitors
    • Marketing and Sales Strategies
    • Product/Service characteristics or features
    • Pricing Policy
    • Sales Projection
    V. FINANCIAL PLAN

    A financial plan documents an


    individual's short- and long-term
    financial goals and includes a
    strategy to achieve them. The
    plan should be comprehensive
    and highly customized.

    You might also like