What Is Data - Data Collection Powerpoint Week 3
What Is Data - Data Collection Powerpoint Week 3
DATA
COLLECTION
Business News
https://www.bbc.co.uk/news/business-51904769
https://www.bbc.co.uk/news/business-51896169
1. Define data analysis and presentation
DATA
Quantitative Qualitative
(Numbers) (Categories)
Discrete Ordinal
Continuous Nominal
(whole (Names with
(fraction) (Any names)
number) order)
Nominal Data
■ It is named data. An easy way to remember this - nominal sounds like name.
So, nominal = named. Examples: Gender, marital status, eye colour, pass,
fail, milk, apple, and chocolate.
■ Graphical Representation: Bar chart (We should not use pie chart
for Ordinal data)
Discrete and Continuous Data
Primary Interview/
(Firsthand data) Questionnaire/
Observation/ Experiment
Data Sources
Secondary Books, Articles,
(Someone collected earlier) Statistics/Internet
Information
Data Information
Data is used as input Information is the output of data
Data is unprocessed facts figures Information is processed data
Data doesn’t depend on Information Information depends on data
Data is not specific Information is specific
A group of data which carries news
Data is a single unit
and meaning is called Information
Fair 13
Not Fair 3
No Comment 2
Types of Graph
Bar/Column Chart Pie Chart
Types of Graph
Line Graph
Scatter Graph
Table
An example:
53% of male students said that they always ate breakfast, 33% said that they usually did,
and 14% said that they never ate breakfast.
Pattern Percentage
Always 53%
Usually 33%
Never 14%
What is Financial Data?
1. Income Statement
2. Balance Sheet
3. Cash Flow
The use of technology
■ MS Excel
■ SPSS
■ Stata
■ Looker
■ Tableau
Study task