DHL was founded by

Adrian Dalsey, Larry Worldwide Air Network:

Hillblom, and Robert DHL became the first DHL celebrates the
Lynn in California, USA. international air express arrival of the first Boeing
carrier. 757 UK Mail acquisition

1969 1970 1980 1983 1999 2010 2016 2022

International Expansion: Deutsche Post Global Branding DHL International (UK)

DHL quickly expanded Acquisition Limited All Rights
internationally. Reserved Registered
Office.
DIVISIONS:-

DHL EXPRESS DHL SUPPLY CHAIN DHL GLOBAL

 One day delivery  Warehousing FORWARDING
 Business Solutions  Packaging  Air Freight
 Flexible Import/  Real Estate  Ocean Freight
Export  Service Logistics  Rail Freight
 Wide Variety of  Road Freight
Optional Services
DIVISIONS:-

DHL POSTAL &

COMMERCE PARCEL
DHL E- GERMANY
DHL
EXPRESS
DHL
SUPPLY
CHAIN
DHL
GLOBAL
FORWAR-
DING
DHL
E-COM
DHL
POSTAL
&
PARCEL
Competitors Analysis
 QUESTIO
STAR
MARKET GROWTH N MARK

DOG CASH COW

RELATIVE MARKET SHARE

DHL’s “Strategy 2025 – Delivering excellence in
a digital world
• AI-driven Computer Vision: A new lens into logistics

• The growing market for robotic arms is expected to reach $74.35 billion by 2029
• 100 Billion +Devices predicted to be connected to IoT by 2030.
• As part of the Strategy2025, DHL aims to spend over €2 billion on digital
transformation projects by 2025 to increase operational excellence and delight
customers at all end-points
• Up to 180% Increase in per-hour units picked through the deployment of AMRs
• 40% increase in sorting capacity. 1000 parcel sorted per hour, 99% accuracy(Dora
bots)
• The annual ICT spending of DHL is estimated at $2.5 billion for 2023
• The group said the digitalization investment is expected to create yearly run rate
benefits of at least 1.5 billion EUR by 2025.
 SWOT Analysis
STRENGTH OPPORTUNITIES
• Global Presence • E-Commerce growth
• Brand Reputation • Emerging markets
• Extensive Infrastructure • Technological advancements
• Technological Innovation • Sustainability initiatives
WEAKNESS THREATS
• High competition • Disruptive technologies
• Dependency on global economic condition • Economic uncertainties
• Vulnerability to disruptions • Rising operational costs
• Regulatory challenges • Cybersecurity risks
IS THERE A NEED OF DIVERSIFICATION IN
DHL ?
ANSOFF
MODEL
• Enhanced distribution • Modifications to existing
• Reduce operational costs products
• Acquiring competitors • Launch new products
• Partnerships and joint • Strategic partnerships
ventures • Product quality

Market Product
penetration development

Market Diversification
development

• Regional expansion • Vertical diversification

• New customer segments • Horizontal diversification
• Brand awareness • Diversification towards a
new business
• Mergers and acquisitions
DRONE DELIVERY SELF DRIVING VEHICLES
ROBOTIC ASSISTED
PICKING WEARABLE SENSORS

Atharva Khole
Strategic Sourcing
HIGH LEVERA STRATEG
PROFIT IMPACT GE IC ITEMS
ITEMS
• Fuel • Aircrafts

NON – BOTTLENE
CRITICAL CK ITEMS
ITEMS
• Corrugated Box • Software issues in on-the-go
• Other packing materials carriers

SUPPLY RISK HIGH

• Centralized Management

• Category Management

• Supplier Relationship Management

• Risk Management

• Technology Integration

• Sustainability Integration
Category Management

Quadrants:

•Strategic: (High Risk, High Impact)

•Leverage: (High Impact, Low Risk)

•Bottleneck: (Low Impact, High Risk)

•Non-Critical: (Low Impact, Low Risk)

Supplier Relationship Building:

•Strategic Suppliers

•Leverage Suppliers

•Bottleneck Suppliers

•Non-Critical Suppliers
What are the risks of the future that the firm needs
to guard against?

GLOBAL ECONOMIC CYBER SECURITY CURRENCY TECHNOLOGICAL

CONDITIONS THREATS EXCHANGE RATE DISRUPTIONS
FLUCTUATIONS

NATURAL DISASTER SUPPLY CHAIN

AND CLIMATE DISRUPTIONS
CHANGE
What would be the risk mitigation efforts?

Contingency Planning

Diversification of Service and

Markets

Investment in Technology

Compliance with Regulations

COST LEADERSHIP STRATEGY

If DHL aims to compete primarily based on offering lower prices compared to its
competitors, it would adopt a cost leadership strategy.
DHL would focus on achieving operational efficiencies, streamlining processes, and
reducing costs throughout its supply chain.
This strategy would enable DHL to attract price-sensitive customers and gain
market share by offering competitive pricing.
Deutsche Post DHL Group's total revenue from
2006 to 2022
Investments by the Deutsche Post DHL Group
from 2005 to 2022*(in million euros)
INDIA FREIGHT AND LOGISTICS MARKET SIZE & SHARE
ANALYSIS - GROWTH TRENDS & FORECASTS
UP TO 2029
 DIFFERENTIATION STRATEGY

DHL would focus on providing value-added services,

innovative solutions, superior customer service, or specialized
logistics capabilities.
This strategy would allow DHL to target specific market
segments, command premium prices, and build strong
customer loyalty.
DHL COMPETITORS
Size/No of Position Safety/ Service/ Logistics Environmental policy/ Organization/
employees Insurance Sustainable strategy Company
structure
DHL International large No. 1 in logistics industry Customs- Shipping; tracking; export & DHL DHL Express
logistics company with Trade import service; freight and etc. GOGREEN; DHL Global
285,000 employees in Partnership DHL in-house Forwarding
220 countries Against Carbon Management; DHL Supply
Terrorism (C-TPAT); a growing network of environmental management chain
highly secured locations worldwide; satellite system (EMS) and etc. DHL Mails
networks;
GPS

UPS International large a leading global freight provider Auto Shipping; tracking; critical Carbon impact analysis; U.S. Domestic
logistics company with Liability Insurance; property freight; LCL package design and test lab; Package
426,000 International
Package
employees in more than with access to almost any kind of aircraft or insurance; cargo insurance and etc. and etc. transportation management
200 countries vehicle around the world Supply chain &
Freight
FedEx International large A younger logistics Auto Package, envelope or freight Earth Smart FedEx Express
logistics company with company Liability Insurance; property insurance; cargo express; freight shipment; Solutions; Earth FedEx Ground
80,000 employees in insurance and etc. provide special supplies etc. Smart @ Work; FedEx Freight
220 countries Earth Smart FedEx Custom
Outreach Critical

TNT TNT Express employs the world's leading business to business Claim programme; Time critical service; special PlanetMe Programme TNT Express
over 75,000 people express delivery company 'Managing Safely' handling etc.
in 200 coutries training
programme
DHL's current market position and competitive
landscape
Chart Title

•Geographic presence
•Service portfolio
•Innovation and technology
•Customer satisfaction
•Pricing and value proposi-
tion
•Industry trends and chal-
lenges