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Module 4, Lesson 1 Media Codes

The document discusses different types of codes used in media - technical codes, symbolic codes, and written codes. It provides examples of technical codes like camera shots (extreme long shot, long shot, medium shot, close-up shot, etc.), camera angles (low angle, high angle, bird's eye view, canted angle, worm's eye view), and camera movement. Symbolic codes convey meanings through objects, colors, body language. Written codes involve language style, captions, and textual layout. All media messages are constructed using various codes and conventions to effectively communicate ideas and messages.

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0% found this document useful (0 votes)
37 views45 pages

Module 4, Lesson 1 Media Codes

The document discusses different types of codes used in media - technical codes, symbolic codes, and written codes. It provides examples of technical codes like camera shots (extreme long shot, long shot, medium shot, close-up shot, etc.), camera angles (low angle, high angle, bird's eye view, canted angle, worm's eye view), and camera movement. Symbolic codes convey meanings through objects, colors, body language. Written codes involve language style, captions, and textual layout. All media messages are constructed using various codes and conventions to effectively communicate ideas and messages.

Uploaded by

joryza.tion
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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Download as PPTX, PDF, TXT or read online on Scribd
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Media Codes and

Conventions
What are codes?

CODES
are systems of signs which create
meaning and messages
e r !
m b
m e
Re
All media messages are
constructed using
CODES and
CONVENTIONS
Types of Code

Technical Symbolic Written

Technical Codes
• ways in which equipment is used to tell the
story.
TECHNICAL CODES
• CAMERA SHOTS
• CAMERA ANGLES
• CAMERA MOVEMENT
• LIGHTING AND EXPOSURE
CAMERA SHOTS
CAMERA SHOTS
• EXTREME LONG SHOT a.k.a Extreme Wide Shot
• - Covers a very wide area to show the
setting of a film.
CAMERA SHOTS
• EXTREME LONG SHOT a.k.a Extreme Wide Shot
• - Covers a very wide area to show the
setting of a film.
CAMERA SHOTS
• LONG SHOT
• - Covers a very wide area to show the setting
of a film. However, characters are already
visible.
CAMERA SHOTS
• LONG SHOT
• - Covers a very wide area to show the setting
of a film. However, characters are already
visible.
CAMERA SHOTS
• WIDE SHOT a.k.a. FULL SHOT
- Full body
- Emphasizes action
- Setting is
also visible
CAMERA SHOTS
• WIDE SHOT a.k.a. FULL SHOT
- Full body
- Emphasizes action
- Setting is
also visible
CAMERA SHOTS
• MEDIUM SHOT
- Head to Waist
- Emphasizes
conversation among
characters
CAMERA SHOTS
• MEDIUM SHOT
- Head to Waist
- Emphasizes
conversation among
characters
CAMERA SHOTS
• MEDIUM CLOSE UP SHOT
- Head to Chest
- Emphasizes
conversation and so
as facial expressions.
CAMERA SHOTS
• CLOSE UP SHOT
- Focus on FACE.
- Emphasizes reactions,
Facial expressions
Emotions
CAMERA SHOTS
• EXTREME CLOSE UP SHOT
- Focus on Specific
body parts.
- Emphasizes reactions,
Facial expressions
Emotions
Conveys important
messages
Camera Angles
Low Angle
• Low angles help
give a sense of
of
powerlessness
within the
action of a
scene.
High Angle

• High angles make the


object photographed
seem smaller and less
significant (or scary).
Bird’s Eye View
• Emphasizes the setting
• Above than the human’s
head level.
Canted Angle
• The camera is tilted
which suggests
imbalance and
transition (very
popular in horror
movies).
Worm’s Eye View
• Foot level until
above
someone’s/somethi
ng’s head level.
CAMERA ANGLES
Types of Code

Technical Symbolic Written

Symbolic Codes
• show what is beneath the surface of what we
see (objects, setting, body language, clothing,
color, etc. )
• an artistic method of revealing ideas or truth
through the use of the story , colors, sounds,
objects, and anyting.
Romance
Love
Affection
Anger
Stop
Ready
Go
Freedom
Types of Code

Technical Symbolic Written

Written Codes
• use of language style and textual layout to
films, pictures, and advertisements (headlines,
captions, speech bubbles, language style, etc. )
Written Codes

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