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    Purposive PPT Group 2 1

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    atienzakarylleinandan
    01. The document discusses communication in local and global multicultural settings. It defines key terms like culture, diversity, intercultural communication, and compares local versus global communication. 02. Local communication refers to interacting with members of one's local area, while global communication describes connecting and sharing across geographic and cultural divides. Culture determines how information is processed and different communication styles exist. 03. The document provides tips for improving intercultural competence, like recognizing different styles, eliminating biases, and adapting to cultural norms to facilitate open conversations and understanding between diverse people.

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    Purposive PPT Group 2 1

    Uploaded by

    atienzakarylleinandan
    18 views27 pages
    01. The document discusses communication in local and global multicultural settings. It defines key terms like culture, diversity, intercultural communication, and compares local versus global communication. 02. Local communication refers to interacting with members of one's local area, while global communication describes connecting and sharing across geographic and cultural divides. Culture determines how information is processed and different communication styles exist. 03. The document provides tips for improving intercultural competence, like recognizing different styles, eliminating biases, and adapting to cultural norms to facilitate open conversations and understanding between diverse people.

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    01. The document discusses communication in local and global multicultural settings. It defines key terms like culture, diversity, intercultural communication, and compares local versus global communication. 02. Local communication refers to interacting with members of one's local area, while global communication describes connecting and sharing across geographic and cultural divides. Culture determines how information is processed and different communication styles exist. 03. The document provides tips for improving intercultural competence, like recognizing different styles, eliminating biases, and adapting to cultural norms to facilitate open conversations and understanding between diverse people.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Download as pptx, pdf, or txt
    18 views27 pages

    Purposive PPT Group 2 1

    Uploaded by

    atienzakarylleinandan
    01. The document discusses communication in local and global multicultural settings. It defines key terms like culture, diversity, intercultural communication, and compares local versus global communication. 02. Local communication refers to interacting with members of one's local area, while global communication describes connecting and sharing across geographic and cultural divides. Culture determines how information is processed and different communication styles exist. 03. The document provides tips for improving intercultural competence, like recognizing different styles, eliminating biases, and adapting to cultural norms to facilitate open conversations and understanding between diverse people.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Download as pptx, pdf, or txt
    of 27

    Group 2

    ACTIVITY: An overview of the topic

    GUESS THE
    HIDDEN WORD/S
    + TION

    Ans.
    Communication
    +

    Ans.
    Culture
    +

    Ans.
    Information
    +

    Ans.
    Multicultural Settings
    +

    Ans.
    Diversity
    Local and Global
    Communication in
    Multicultural Settings

    Presented by: Group 2


    OBJECTIVES
     Define and discuss cultural diversity

     Define and discuss what intercultural communication is

     Identify ways culture can determine how information is

    processed
     Compare and contrast communication in the local and

    global setting; and,


     Identify effective ways of communicating within the

    influence of individual cultures


    Introduction
    What is Communication?
    • Sharing of information, ideas, and messages between two or more
    people.
    What is Local Communication?
    • Being able to communicate with the members of your local
    area.
    What is Global Communication?
    • The development and sharing of information, through
    verbal and non-verbal messages, in international
    settings and contexts.
    What is
    Culture?
    • According to Martin & Nakayama (2010),
    culture is defined as the “learned patterns
    and attitudes shared by a group of people.
    • Geert Hofstede (1984), a noted social
    psychologist, said that culture is “the
    programming of the mind.”
    What do you mean by multicultural settings?
    • Multicultural refers to a society that contains
    several cultural or ethnic groups. People live
    alongside one another, but each cultural group
    does not necessarily have engaging interactions
    with each other.
    CULTURAL DIVERSITY
    • Cultural diversity is about appreciating
    that society is made up of many
    different groups with different
    interests, skills, talents and needs.
    INTERCULTURAL
    COMMUNICATION
    • Intercultural communication is a
    symbolic, interpretive, transactional,
    contextual process, in which people
    from different cultures create shared
    meanings. (Lustig & Koester,
    2007:46)
    Forms of Intercultural
    Communication
    • Interracial Communication - communicating with people from
    different races.
    • Interethnic Communication - interacting with people from
    different ethnic origin.
    • International Communication - communicating between
    representatives from different nations.
    • Intracultural Communication - interacting with members of the
    same racial or ethnic group or co-culture.
    Communication Styles
    (Gamble & Gamble, 2008)
    • High-context Communication - tradition-linked
    communication system which adheres strongly to
    being indirect.
    • Low-context Communication - system that works
    on straightforward communication.
    Potential Areas for Misinterpretation in Intercultural
    Communication
    AJ Schuler (2003)

    Miscommunication in a cross-cultural
    setting can be minimized if one is aware of the
    different cultures in each areas wherein
    misinterpretation can occur.
    Potential Areas for Misinterpretation in Intercultural
    Communication
    AJ Schuler (2003)

    • Opening and Closing conversations


    • Taking turns during conversations
    • Interrupting
    • Using silence
    Potential Areas for Misinterpretation in Intercultural
    Communication
    AJ Schuler (2003)
    • Using appropriate topics of conversation
    • Using humor
    • Knowing how much to say
    • Sequencing elements during a conversation
    How to Improve Intercultural
    Communication Competence (Gamble &
    Gamble, 2008)
    • Recognize the validity and differences of
    communication styles among people.

    • Learn to eliminate personal biases and


    prejudices.
    • Strive to acquire communication skills necessary
    in a multicultural world.
    Recognize the validity and differences
    of communication styles among
    people.

    When meeting someone for the first


    time, there are 3 things to do:
    1. Ask Question
    2. Observe Reaction
    3. Listen Actively
    Learn to eliminate personal biases and
    prejudices

    To avoid decision-making biases:


    1. Be humble
    2. Question your opinions
    3. Increase your knowledge of other people
    4. Stay motivated and look after yourself
    5. Take time to become aware of your
    emotions.
    Strive to acquire communication skills
    necessary in a multicultural world

    Communicating effectively in a multicultural


    society helps improve relationships by facilitating
    two-way conversations, which in turn, foster
    mutual understanding between people of diverse
    background.
    Conclusion
    Culture can Communication in Communicating
    01 determine how 02 Local and Global 03 within the influence
    information is Setting of individual
    processed Local communication is
    cultures.
    being able to communicate When you adapt to various
    Culture means much
    with the members of your cultural norms, you put the
    more; it encompasses local area while in global other person at ease, better
    various attitudinal and communication is the term facilitate open
    behavioral dimensions used to describe ways to conversation, become more
    such as values, beliefs, connect, share, relate and productive as a team, and
    mobilized across geographic, communicate more
    expectations, norms,
    political, economic social effectively overall.
    etc.
    and cultural divides.
    OBJECTIVES
     Define and discuss cultural diversity

     Define and discuss what intercultural communication is

     Identify ways culture can determine how information is

    processed
     Compare and contrast communication in the local and

    global setting; and,


     Identify effective ways of communicating within the

    influence of individual cultures


    References
    Purposive Communication Module 1.3. Local And Global Communication In Multicultural Setting – Studocu

    Local and Global Communication in Multicultural Settings | PPT (slideshare.net)

    Schriefer. (2016, April 18). What’s the difference between multicultural, intercultural, and cross-cultural communication? Spring Institute. Retrieved
    September 27, 2023, from https://springinstitute.org/whats-difference-multicultural-intercultural-cross-cultural-communication/

    What is Cultural Diversity? (2019, May 20). Young Scot. https://young.scot/get-informed/what-is-cultural-diversity/

    Lustig, & Koester. (n.d.). Defining Intercultural Communication. Future Learn. Retrieved September 27, 2023, from
    https://www.futurelearn.com/info/courses/intercultural-communication/0/steps/11039

    The impact of culture on communication. (2023b, May 19). IvyPanda. https://ivypanda.com/essays/impact-of-culture-on-communication/

    Banayat, S. (n.d.). Local and global communication in multicultural setting. prezi.com. https://prezi.com/p/l6jdzmonfl9b/local-and-global-
    communication-in-multicultural-setting/

    MasterClass. (2022, November 13). Cross-Cultural Communication and Cultural Understanding - 2023 - MasterClass.
    https://www.masterclass.com/articles/cross-cultural-communication
    Thank’s for Listening

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