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Data As A Service The Future of Data Management

The document discusses data as a service (DaaS) and its benefits such as improved business growth, cost savings, customizable data, and enhanced data security. Common use cases for DaaS include personalized marketing, research and analytics, business intelligence, and real-time analytics. The document also covers how DaaS differs from traditional data delivery methods and some of the key players and challenges in the DaaS market.

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KOLLIE FLOMO
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82 views7 pages

Data As A Service The Future of Data Management

The document discusses data as a service (DaaS) and its benefits such as improved business growth, cost savings, customizable data, and enhanced data security. Common use cases for DaaS include personalized marketing, research and analytics, business intelligence, and real-time analytics. The document also covers how DaaS differs from traditional data delivery methods and some of the key players and challenges in the DaaS market.

Uploaded by

KOLLIE FLOMO
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd
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Data as a Service: The

Future of Data
Management
.

Submitted by: Maybellıne Peace Demawu


What are the Benefits of Using Data as a
Service?

Improved Business Growth Cost Savings

DaaS allows you to access up-to-date data that No need to invest heavily in infrastructure, as
helps you make informed decisions to grow DaaS providers take care of the data
your business. management processes, saving costs for the
organization.

Customizable Data Enhanced Data Security

DaaS allows you to pick and choose the data DaaS providers have industry standard security
Common Use Cases for Data as a
Service
Personalized Marketing Research & Analytics

Data as a service can help organizations Data as a service provides organizations


personalize marketing efforts to increase with the necessary data for research and
customer engagement and drive sales. analytics which leads to better insights,
faster decision making and ROIs.

Business Intelligence Real-Time Analytics

DaaS aids organizations to make informed Real-time analytics powered by DaaS can
data-driven decisions that cover business help businesses make decisions that are
operations, sales, forecasting, and more. relevant and accurate in real-time
situations.
How does Data as a Service Differ from
Traditional Data Delivery Methods

Cost

Traditional data delivery programs come


with high upfront costs while DaaS comes
with monthly subscription plans that are
cost-efficient.

1 2 3

Scalability Speed

Unlike traditional methods, DaaS platforms DaaS is not hindered by traditional methods
allow for easy scaling according to the data of data collection that can take time, so the
requirements of companies. access to valuable information is almost
instant.
Key Players in the Data as a Service
Market

AWS Snowflake

Amazon Web Services offers cloud-based Snowflake offers a data warehouse, which is
analytics and data tools, including DaaS, at an built for the cloud and can manage large data
affordable price point. sets while delivering optimized query
performance.

Google Cloud Salesforce

Google Cloud offers a wide variety of data Salesforce is a powerful CRM that helps
Challenges and Potential
Drawbacks of Using Data as a
Service
1 Data Privacy 2 Data Quality

DaaS can open organizations As businesses rely on third-


up to cybersecurity risks and party data, they must ensure
data privacy issues that need the accuracy and quality of
to be carefully considered. their data.

3 Data Ownership

Data ownership can be a complex issue, and organizations must ensure


that their DaaS provider is not retaining ownership of their data.
Future Outlook for the Data as a Service
Industry

1 More Data Sources

DaaS will continue to leverage a


variety of data sources such as
AI and DaaS 2 social media, satellite imaging, and
As companies begin to adopt more IoT devices.
AI and machine learning
technologies, DaaS will play an
even more significant role in 3 Real-time Analysis
delivering valuable insights.
The ability to perform real-time
analysis with DaaS will continue to
be an essential requirement for
companies that need accurate
information on the fly.

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