Group 1 Report
Group 1 Report
GOODEVENING EVERYONE!
CASCADING STYLE SHEETS
Cascading Style Sheets (CSS) is a simple
mechanism for adding style (e.g., fonts, colors,
spacing) to Web documents.
WHAT IS CSS?
Most web pages are made from HTML, or hypertext
markup language. This is the standard way to
decorate plain web text with fonts, colors, graphic
doodads, and hyperlinks (clickable text that
magically transports the user somewhere else).
WHAT ARE THE THREE TYPES OF CSS?
Slideshare.net
2 TYPES OF WEBSITE
STATIC WEBSITE-webpages with
fixed content.Each page is coded in
html and displays the same
information to every visitor.
DYNAMIC WEBSITES-webpages that
display different content each time
its viewed.It’s has two type the client
side scripting and the server side
scripting.
BASIC TYPES OF
WEBSITES
1.PERSONAL WEBSITES
ANDROID/IPHONES
4.BLOG WEBSITES
Example/trip adventure
5.COMMUNITY
BUILDING WEBSITES
Example our
community
6.Ecommerce websites
There’s a millions
online product of
small bussinesses
who used their
ecommerce site to
sell their product
over the internet.
Shoppe websites/Example
7.INFORMATIONAL
WEBSITE
A major informational
wikipedia.om.org the online
encyclopedia. Allow visitors to
contribute and edit articles.
Example ; ENCYCLOPEDIA
8.Online bussiness
brochure/catalog websites
Online catalog
FUNCTION OF WEBSITE
Ease of how a user can navigate your site.
Get the information they are seeking.
Purchase the product that they want.
Enable users to complete tasks
Submitting an online form.
PURPOSE OF WEBSITE
Make money
Sell product
Save money
Build online presence
Sell services
Branding
Showcase authority and stablish trust
HTML TOOLS
HTML tools are the tools that are used to create and edit the
HTML code.
BENEFITS OF USING HTML
TOOLS
There are many benefits of using the HTML editor tools over
simple Notepad for web development
Notepad++ is a free HTML editing tool for Window users.It is very simple
and easy to learn and code on Nodepad++. Notepad++ handles several
useful languages for WordPress developers that include HTML, CSS, PHP,
and JavaScript.
Visual Studio Code is one of the popular HTML editor tools used for
HTML code editing by the maximum number of web developers. Visual
Studio Code is a free code editor with an immense number of features,
including the smart autocompletion and syntax highlighter.
Features of Netbeans
It allows you to code in multiple programming languages like
HTML5, PHP, JavaScript, and other programming languages.
It provides features like version control and autocompletes coding.
The HTML editor tools’ selection relies on
several factors like the size of the project, project
requirements, the features you want, etc.
some developers want version control; however,
others only want the autocompletion feature for
faster coding. So, it completely depends on the
developer’s preference. You can choose the best
for yourself from this list of HTML editors for
website development.
Website Planning
Website planning is a strategic
activity that aims to define and
document what kind of a
website you want to build, how
exactly do you want it built, and
why (what your goals are).
How to plan a website
SEO helps you understand what people are searching for when they encounter your
website online. There are multiple options for analyzing your website for SEO
2. Speed
Analyzing the speed of your website helps you understand how fast your content
loads on different devices. Speed is important because both users and search
engines prefer a fast-loading website to a sluggish one. Learning what elements
slow down your loading speed—such as large images, unclean code, or too many
plugins—can help you make improvements. Depending on the tools you use, you
may be able to decide which elements slow down your site on specific devices.
Many free tools can help you with a speed analysis
4. User experience
Reviewing the user experience can help you understand what a visitor does when
they get to your website. Unlike some other types of website analysis that may be
similar for all companies in the same market, the user experience is something only
you can provide. This metric also focuses more heavily on human preference and
behavior rather than strictly on metrics and numbers.
How To Run a Website Analysis
1. Set An Analysis Goal
You can run a website analysis at any time and for any reason. In fact, running
analyses can often help you better understand new updates to search engines or
optimization trends across the internet. Even if you conduct analyses regularly, each
one should still have a purpose in order to maximize its effectiveness. To establish a
purpose for your analysis, look for an issue, problem, or challenge your website is
facing.
2. Create an Analysis Road Map
After you’ve set your goal, it’s helpful to have an ideal scenario or benchmark in
mind that you can compare your results against. This can help you determine
exactly what you’re hoping to achieve from your analysis and how you’ll take
action after the analysis to meet that standard. Consider creating a step-by-step plan
for how you expect a user to progress through your conversion cycle or how you
expect them to browse and use your website.
3. Collect Data
The next step is to use analytics tools to collect the appropriate data from your
website and those of your competitors. This helps you understand your actual
performance metrics and ways you can improve your website. The type of data you
collect, the tools you use, and the tests you run during data collection depend on
your analysis goal. Consider only collecting information that directly relates to your
goal. If you find other information that needs to be addressed throughout data
collection, you can plan to run a separate analysis for another goal or purpose.
4. Review and Understand the Data
Once you’ve established your goal for your website and collected the data about
how it actually performs, you can review both and see how they compare to one
another. Consider areas such as where the two plans diverge or road map steps that
don’t function as intended. Understanding your collected data can make it easier to
decide how and where to make changes that benefit both the website users and the
company as a whole.
5. Brainstorm Solutions To Improve Your
Website
Knowing what you want or need to fix is only one part of the analysis process. The
other is deciding how to make these improvements and create actual change. Make
a bulleted list of the ways you can update certain aspects of your website with
minor adjustments. For more complex revisions, consider listing step-by-step
instructions during your brainstorming sessions. Then, choose the teams or
individuals to which you can assign each portion.
6. Continue To Make Changes and Optimize
Your Website
After implementing your changes, continue to run periodic analyses on all areas of
your website, not just the ones you previously altered. This can help ensure that
your changes are working or clarify if they need further adjustments. It also lets
you know if other areas of your website, over time, can benefit from going through
the same improvement process.
Tools For Easy Website Analysis
1. CopyPress Content Marketing Analysis Tool
CopyPress now offers a free content marketing analysis tool that compares your website
and its content with your top three competitors. When you request your content analysis,
you’ll receive a spreadsheet in your inbox with detailed reports on your webpage’s
ranking, backlinks profile, and potential syndication partners. Use these metrics in
whatever way is most helpful to your business and its content marketing goals.
Or schedule a call with CopyPress. We’d be happy to go over the results with you and
help you find ways to boost your content marketing strategy. Whether you need trending
blog articles or in-depth white papers, we have the writers and resources to help.
2. Ahrefs
The Ahrefs program crawls the internet 24/7 to collect, store, and host data for you
to discover and analyze. This data hub allows users to conduct SEO audits and
analyze social metrics to study their competitors’ content marketing strategies and
review backlink patterns.
Ahrefs is a paid program for all users, even for basic functions. You can test this
program for a nominal fee to decide if it’s right for your analysis needs.
3. MixRank
The MixRank tool provides detailed information about a company and its affiliates. This is
good for conducting competitive analysis and looking for new leads by helping you discover
which products and services your competitors offer. Some data points from MixRank
include:
Advertisers sorted by category, keyword, and traffic source
Contact information for company management and owners
Directories of registered businesses
Information about each company’s marketing channels
Technology profiles for each company
4. Moz
Moz is a popular tool for monitoring SEO and social marketing campaigns. You
can also use it to monitor rank tracking, review backlink analysis, undertake
keyword research, and run site audits. The Pro version allows users to crawl their
own websites and competitor websites. The crawl feature also notifies you when
you have a new site issue to fix.
5. Quantcast
The Quantcast program focuses on demographics and behavior. It tags websites,
blogs, videos, and widgets to measure statistics such as users’ ages, genders, and
interest areas. It also tracks user retention and interaction statistics for a variety of
factors and allows for real-time analysis to monitor changes as they occur.
6. SEMrush
SEMrush monitors competitors’ display advertising and search engine marketing (SEM)
strategies. It can also monitor your own website performance in organic search results
and compare them with competitors. Other information SEMrush provides includes:
Changes in the search volume with data for up to two years
Nofollow and dofollow backlinks
Organic and paid search traffic volume
Ranking keywords for competitors’ websites
Target competitor websites
7.Similar Web
Similar Web can help you see how much traffic your competitors receive and which successful advertising channels they use. It includes
data mining and analysis tools to extract data from local and global data partnerships, local ISPs, web crawlers, and web surfers. Variables
considered in each analysis include:
Audience interest
Average time visitors spend on the website
Bounce rate
Display ad banner pictures
Estimate monthly visitors
Keywords for paid search traffic
Percentage of traffic from individual channels
Top referring websites
Traffic proportions for social networks
WEB DEVELOPMENT LIFE CYCLE
WEB SITE PLANNING
-Understanding the Web site purpose
WEBSITE TESTING
A Web site should be tested at various stages of the Web design and development.
•Reviewing for accurate spelling and proofreading content including page titles.
•Checking links to ensure that they are not broken and are linked correctly
•Checking graphics to confirm they display properly and are linked correctly
•Testing forms and other interactive page elements
•Testing pages to check for speed of loading on lower speed connection
•Printing each page to check how pages print
•Testing each Web in several different browser types and versions to verify they display correctly
Once the Web site testing is complete and any required changes have been made.
the Web site can be implemented.
Implementation of a Web site means publishing the Web site or uploading it into a Web server.
Gmail Images …
…
…
WELCOME
TO
Web Design and Development
Type here Type here Type here Type here Type here
Type here
Type here
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3. Content
4. Footer
1. Header & Menu
• This is the uppermost of the website. This is the first
thing that visitors see when they enter the site and it
contains the logo as well as the website menu.
• Website menu – this is the map of the site that helps
visitors find what they are looking for, whether is details
about your product or information about your company.
2. Image
Below the header is form of image, series of image or sometimes video.
It is one of the important part of website that helps to create a good
first impression to it.
This images must convey something important that all about your
company. Whether it features images of your product or service, or
just gives the user a feel of what your brand is all about.
3. Content
• Allsite contain content. Content typically means
the words written on your site that explains why
your website is about, what you have to offer
and how site visitors can take advantage of your
offerings.
4. Footer
• This is the bottom most part of any site. It usually contains site map with
links to the pages available on your site. This can help visitor find all your
offerings, including those that may have not made the cut for your header.
• It also contain some basic contact information that helps to enable the users
to reach out to you. Footer also might include small icons that lead users to
your social media platforms, ultimately bringing about greater brand
awareness and potential business growth.
Example of Webpage Structure : Header
(source: wixblog)
Emmanual castillo
Saving
organizing
files
El jay sta.ana
11/28/2023 Sample Footer Text 143
11/28/2023 Sample Footer Text 145
Using a
browser to
view a
webpage
Evangerine bautista
WEB BROWSER
Each website can be recognized using a unique
address called "Uniform Resource Locator" or
simply a URL. Once you provide URL of a
specific page in address bar, web browser will
find the corresponding page and displays result to
the user
Open Your Web Page in Your Browser
Group 6
Elements of a Web Page
Web Element
STATUS BAR
ADDRESS BAR
TITLE BAR
This bar, which may be found at the very top of your browser, is
blue in color on most popular browsers. The Title bar’s function
is to show the title of the webpage you are now browsing on the
internet.
Topic 1 Browser Window Elements
SCROLL BARS
TOOLBAR ICONS
The Toolbar is located just beneath the Title Bar. The return
button, home button, refresh button, and other buttons are
located on the toolbar.
Topic 1 Browser Window Elements
DISPLAY
WINDOW
MENU BAR
At the very top of the browser window is a menu bar. You can use the
buttons or a variety of options to quickly access files or your favorite
websites, or you can type the URL into the box to go to a certain page.
Topic 2 What is Text Element?
<a>
Type:
Container
Function:
The <a> element can do one of two things, depending on which attributes you use. Used with
the href attribute, the <a> element sets up a hyperlink from whatever content is found within
the <a> element and the document at the URL specified by href (see Figure
3.13). When you use the <a> element with the name attribute, you set up a named anchor
within a document that can be targeted by other hyperlinks. This helps make navigating a large
document easier because you can set up anchors at the start of major sections and then place
a set of links at the top of the document that points to the anchors at the beginning of each
section.
Figure
3.13
The hyperlinks on Microsoft's home page are set up using the <a> element.
What is Hyperlink Elements?
Attributes:
The <a> element can take a host of attributes, including
• accesskey
• charset
• href
• hreflang
• name
• rel
• rev
• tabindex
• target