Forage JP Morgan Ib Task 2 Solution

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CONFIDENTIAL

HappyHour Co. Company Profile


• Overview • Key financials
Founder: Founded in 1975 by Ms. Happy, a co-founder and
majority DIGITS IN MILLIONS[$] US DOLLAR
owner. YEAR REVENUE EDITA NPAT
•Headquarters: Singapore, with operations in Singapore, Malaysia,
and China. FY 2018 900 225 135
•Operations: Producer and marketer of beer, spirits, and non- FY 2019 961 250 153
alcoholic beverages. Owns and operates manufacturing facilities in
FY 2020 1071 300 193
Singapore and China; outsources manufacturing in Malaysia.
•Growth Strategy: Expanded to China, with new facilities planned
for
Cambodia. Chart Title
•Ownership Structure: Family-owned: Happy Family (60%), Hour
Family (20%), Co Family (20%). REVENUE EBITDA NPAT
•Market Position: #1 player in beer and spirits in Singapore & 1200
Malaysia, #1 in non-alcoholic beverages in Malaysia.
•Key Strengths: Premium spirits segment offerings, strong supply 1000
chain, distributor relationships. 800
600
• Shareholders
Ownership 400
200
• Happy Family (60% Ownership)
• Hour Family (20% Ownership) 0
FY 2018 FY 2019 FY 2020
• Co Family (20% Ownership)
• Indicative valuation

Preliminary valuation of
$3,500 million (according to
rumor)
happy familly hour family Co Family
Source:

1
CONFIDENTIAL

Overview of auction process and key workstreams

Date Event Key worksteam

Release of transactional information Review information memorandum and due diligence


memorandum and vendors due materails.
diligence reports. Prepare detail indicative bid, including purchase
Mar 19, 2020 (Access to Oppurtunity for bidders to submit details,purchase price,assumtions,source of funds, due
1. Indicative Indicative Bid Documents) diligence needs,timing, advisor and additional information.
bid phase inducative bids.
Participate in indicative bid q&a process
Indicative bid q&a process for
Confidentiality: maintain confidentiality as In process
selected questions
Seller’s right: the seller reserve the rights to
evaluate,accept,reject bid
Expense: biders are responsible for their own
expense,including advisor and cost
Timeline: timely submission of bids as per specified deadlines

Acess for further due diligence material and guides


Release of process letter two.
Late May 2020 site visit.
2. Final bid Slection of shortlisted bidders for
(Start) Presentation by happyhour management team.
stage the final bid phase. Preparation of comprehensive and binding final
sub,mission of full and legally bids.
binding final bids. Review and negotiation of transcript
implememgtation documentaries.
Prepare a comprehensive and detailed indicative
bid by ,may 13 2020
Awiat instructions and information for final round 2-
final bid phase

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