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Class #6 Models of Collective Creativity

This document provides an overview of a class module on building creative skills and collective creativity. It discusses the group innovation project and outlines the agenda for an upcoming class, which will focus on the ideation stage of creative problem solving. The class will cover four ideation tools - brainstorming, forced connections, random word, and other points of view - and will guide students through converging on their ideas using hits and highlights, clustering, and renaming. The document concludes with a reminder about next steps for the innovation project and previews next week's class.

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Nirmal Solanki
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56 views31 pages

Class #6 Models of Collective Creativity

This document provides an overview of a class module on building creative skills and collective creativity. It discusses the group innovation project and outlines the agenda for an upcoming class, which will focus on the ideation stage of creative problem solving. The class will cover four ideation tools - brainstorming, forced connections, random word, and other points of view - and will guide students through converging on their ideas using hits and highlights, clustering, and renaming. The document concludes with a reminder about next steps for the innovation project and previews next week's class.

Uploaded by

Nirmal Solanki
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd
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Module 3: Building Creative Skills: Tools and Processes

Class 6: Models of Collective Creativity


Patty Moher [email protected]
Questions about the
Group Innovation
Project?

Due Date?
Part 2: In-Class Creativity Exercises: 3 @ 5%

 Teams will work through the creative problem-solving process steps of Ideation, using various tools and
techniques.

 Grades will be determined as follows:


 Each team member is expected to actively contribute to each breakout session.
 Contributions will be assessed based on participation in each breakout session over the next three weeks.

 Week 6: Ideation = 5 marks


Collective Creativity:
Using CPS To Work Through a
Challenge
Step 2: Ideation
How Did you Find The Last Class?

 Give me one word to describe how you felt about the early stages of clarifying.

 Collective creativity (or any creativity) can catapult us into the unknown and can leave feelings
of awkwardness and frustration

 Challenges our comfort levels and our habits


 Computer software upgrades, new accounting system, managerial changes return us to instant learner
status – learning results in a changing POV, forces us to be flexible and helps us leap into the unknown.
Exercise
 Write our first and last and
last name with your
dominant hand – how does
it feel?
 Then write your name
with the opposite hand –
how does it feel? Did you
have to concentrate? Was
it uncomfortable?
 Same with changing our
thinking and how you
approach creative problem
solving.
Steps of CPS Step 1: Clarify
• Not only does the earlier • Identify the challenge
FourSight Model detail
thinking preferences, it
also outlines the steps of Step 2: Ideate
CPS. • Generate ideas

• The 4 step CPS model


was originally derived Step 3: Develop
from the Simplexity • Bring the ideas to life
Thinking model
developed by Min
Basadur
Step 4: Implement
• Giving ideas legs
Step 1: Clarifying

1. Explore the Vision


2. Build Understanding & Gather Data
3. Reformat the Challenge
4. Pinpoint The Challenge
5. Write The Challenge Statement
Working Through A
Challenge With
Ideation Tools
Preparing for Step 2: Ideation

1. Find your finalized challenge statement from last week and write it on a separate piece
of paper, the white board something that can be placed in front of you.

2. Check the challenge statement from last week to ensure it’s a workable problem.

3. Re-read the brief (not the Animal shelter PDF) to re-familiarize yourself with the case.
Step 2: Ideate
Generating Ideas
Diverge
Create numerous ideas using various
tools:

1. Brainstorming
2. Forced Connections
3. Random Word
4. Other POV
Divergent Thinking Rules

1. Defer Judgement

2. Strive for Quantity

3. Seek Wild & Unusual Ideas

4. Build on Other Ideas


Warm Up Exercise: Brainstorming

What team can come up with the most ideas in 3 minutes?


Tool #1: Brainstorming
(3 Minutes)
DIVERGENT THINKING

Defer Judgement

How might we?


_______________ Strive for Quantity

_______________?
Seek Wild and
Unusual Ideas

Build on Other Ideas


Record it on your Worksheet
Tool #2:
Forced Connections
(3 Minutes)
When you look at this picture, what
ideas do you get for solving your
challenge?
Tool #2: Forced
Connections
(3 Minutes)

When you look at this


picture, what ideas do you
get for solving your
challenge?
Record it on your Worksheet
Tool #3: Random Word

1. Find a random word (noun is best).


 Look around you for inspiration

2. Describe 4 words or thoughts that you normally


think of with that word.

3. Force an association between these words and


your problem.
Tool #3: Random Word
Example

Challenge: How Might We Make the Go Train Commute More Comfortable for
Users?

3. Force an association between these words


1. Find a random word (noun is best). and your problem.
 We look around and see we’re in a 1. Auditorium: create a forum for conversation,
school. riders share their stories.
2. Friends: create a ride share for use once arriving
at their destination..
2. Describe 4 words or thoughts that you
3. Tests: survey riders to see what they would like..
normally think of with that word.
 4. Group work: have specialty cars designated for
Auditorium, friends, tests, group work games and other activities.
Tool #3: Random Word
(5 Minutes)

1. Find a random word (noun is best).


 Look around you for inspiration

2. Describe 4 words or thoughts that you normally


think of with that word.

3. Force an association between these words and


your problem.
Record it on your Worksheet
Tool #4:
Other Points of View
(5 Minutes)
CHOOSE A PERSON.

What would they say about the situation?

What solutions might they offer?

Tap into their minds for insight.

What ideas come that might address your


challenge?
Record it on your Worksheet
Step 2: Ideate Generating
Ideas

Converge
Narrow Down Ideas:

1. Hits and Highlights


2. Cluster
3. Rename
Convergent Thinking

Be Affirmative

Be Deliberate
How might we?
_______________ Make Sure You’re On Task

_______________?
Improve Ideas

Consider Novelty
Converging Exercise:
Hits and Highlights

Select The Best Idea


(7 Minutes)
• Review all the ideas from the brainstorming session

• Each person marks with a sticker 5 ideas each that are


most relevant to the challenge.
• Consider interesting ideas that stimulate your imagination.
• Make sure they are workable and solves the problem.

• Choose the ideas the have the most “hits”


Form Clusters
(6 Minutes)

Cluster the hits (most favourite ideas) together


into similar themes, ideas.
Rename the Clusters
(4 Minutes)
• Re-state the cluster as an action statement that
helps solve the challenge.

• Help frame your thinking by stating: What we


see ourselves doing is…..

• Choose three statements that resonates most


with the group for solving the problem.

• Record these statements on your Worksheet


Ideation Debrief

1. How did the ideation process work within your teams?


2. What were the positive pieces?
3. What were some things you struggled with?
4. Did you prefer some tools over others? Why?
Rest of the Class and Next Week ….

 Continue working on your Innovation Project Brief

Next Week
1. We’ll continue working in your Innovative Project Teams working the challenge through the
developing and implementation process.
2. Discuss both stages using different tools and techniques.
3. In-class exercises worth 5%

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