PPTMIL1
PPTMIL1
INFORMATION
LITERACY
CORE SUBJECT DESCRIPTION
• It introduces the learners to basic
understanding of media and information
as channels of communication and tools
for the development of individuals and
societies.
• It also aims to develop students to be
creative and critical thinkers as well as
responsible users and competent
producers of media and information.
What is media and what is the
origin of the word media?
Media are the collective communication outlets
or tools that are used to store and deliver
information or data. It is either associated with
communication media, or the specialized
communication businesses such as: print
media and the press, photography,
advertising, cinema, broadcasting (radio and
television), and/or publishing.
Origin: Media (the plural of medium), the
word medium is defined as "one of the means or
channels of general communication, information,
or entertainment in society, as newspapers, radio,
or television.
How is communication affected by media
and information?
• Communication Tools
MEDIA - Internet
Radio
Television
Magazines
Newspapers
INFORMATION
- Data, knowledge derived from
study, experience, instruction,
signals or symbols
- Knowledge of specific event or
situations.
• How do you use Facebook as a tool or medium
for communication?
• How did Facebook affect or change the way
we communicate with other people?
• How did Facebook affect the quality of
information available to people? Is it good or
bad thing?
MEDIA LITERACY
The ability to read, analyze and evaluate,
and produce communication in a variety
of media forms. It aims to empower
citizens by providing them with the
competencies (knowledge and skills)
necessary to engage with traditional
media and new technologies.
INFORMATION LITERACY