Quantitative Research

Lesson 2
QUANTITATIVE
RESEARCH
 Definition
O is a way of making any phenomenon or any sensory
experience clearer or more meaningful by gathering and
examining facts and information about such person,
thing, place, or event appealing to your senses. It
involves measurements and amounts and seeks to find
answers to questions starting with how many, how
much, how long, to what extent, and the like.
 Characteristics
 Quantitative research uses numbers and
figures to denote a particular thing.

 Quantitative research requires you to focus

your full attention on the object of your study.
 Characteristics
 Quantitative research is described as
objective research. Characterized by
objectiveness, only the real or factual, not
the emotional or cognitive existence of
the object, matters greatly to the artist.
 Characteristics
 Quantitative research is analogous to
scientific or experimental thinking. In this
case, you just do not identify problems
but theorize, hypothesize, analyze, infer,
and create as well.
 Characteristics
 Quantitative research usually happens in
hard sciences like physics, chemistry,
biology, and medicine; unlike qualitative
research, which happens in soft sciences
such as humanities, social sciences,
education, and psychology, among others.
 Classification
 Has two kinds: experimental and non-experimental
• Each of these has sub-types. Falling under experimental
are these specific types: True experimental, quasi-
experimental, single subject, and pre-experimental.
 Classification
• Types of quasi-experimental research:
O matched comparison
O time-series quasi-experimental research
O counterbalanced quasi-experimental
research
 Classification
Non-Experimental has these subtypes:
Survey, Historical studies,
Observational, Correlational,
Descriptive and Comparative
research
IMPORTANCE
O The importance of quantitative
research lies greatly in the
production of results that should
reflect precise measurement and
an in depth analysis of data.
Qualitative vs. Quantitative
Standards Qualitative Quantitative
Researcher’s Subjective; Objective; least
involvement with the sometimes involvement by the
object/subject of the personally engaged researcher
study
Expression of data, Verbal Language Numerals, statistics
data analysis and (words, visuals,
findings objects)
Research plan Takes place as the All research aspects
research proceeds are planned before
gradually data collection
 Standards Qualitative Quantitative
Behavior toward Desires to preserve the Control or
research aspects/ natural setting of manipulation of
conditions research features research conditions
by the researcher

Obtaining Multiple methods Scientific method

knowledge
Purpose Makes social Evaluates objective
intentions and examines cause-
understandable effect relationships
 Standards Qualitative Quantitative
Data-analysis Thematic codal ways, Mathematically-
technique competence-based based method

Style of expression Personal, lacks Impersonal,

formality scientific or
systematic
Sampling technique More inclined o Random sampling as
purposive sampling the most preferred
based on some criteria
 Standards Qualitative Quantitative
Mental survey of Results from social Exists in the physical
reality interactions world
Cause-effect Explained by people’s Revealed by
relationships objectives desires automatic
descriptions of
circumstances or
conditions