Introduction To MICE
Introduction To MICE
MANAGEMENT
AND THE ROLE
OF ETHICS IN
MICE INDUSTRY
INTRODUCTION
Event must comply with the standard and customary regulations and
procedures. There are four basic reasons why an event must comply with
existing laws and regulations. A strategy of risk management is essential to
protect the event organizer and to ensure that the delegates have safe and
enjoyable experience.
Ethics has been an area of concern since the beginning of time. The MICE
Industry needs to reevaluate its ethical standards because it faces a number
of ethical dilemmas in its business practices. It is essential that the MICE
industry follow the concepts of business ethics and develop and implement
an appropriate code of conduct.
COMPLIANCE WITH EXISTING
LAWS AND REGULATION
There are many reasons why an event must comply with
existing laws and regulations. The four primary reason are:
TO PROTECT ONE’S LEGAL
INTERESTS
-Preparing contracts, permits, and licenses that are required
and complying with other legal requirements will ensure that
the event may proceed without interruption. The event
manager should hire a competent legal counsel to review all
standard agreements such as hotel contracts to ensure their
validity prior to execution.
TO ABIDE BY ETHICAL
PRACTICES
One of the requirements of a profession is to follow
a code of ethical conduct. Event management has
emerged as a modern profession, a code of ethics
has been developed by the International Special
Events Society (ISES).
TO ENSURE THE SAFETY AND
SECURITY OF THE EVENT
STAKEHOLDERS
A safe event environment is one that is protected
from future harm. The event manager is
responsible for constructing a safe, secure
environment and sustaining it during the course
of an event.
TO PROTECT ONE’S
FINANCIAL INVESTMENT
Practicing thorough legal, ethical, and risk
management proactive measures may help the
event produce greater revenue. Lapses in legal,
ethical, and risk management judgement may not
only loss of property, life, and money but also
loss of the evet’s good name.
BASIC
COMPONENTS OF
AN EVENT
MANAGEMENT
AGREEMENT OR
CONTRACT
The event management contract shows
the agreement between two or more
parties regarding their mutual interests
as specified in the agreement. A
binding contract must contain the
following basic components:
A. PARTIES
the names of the parties must be clearly identified.
The agreement must be described as being between
these parties and the names that are used in the
agreement must be defined
B. OFFER
the offer is the service or product given by one
party to another. The event manager may offer
consulting services to a client, or a vendor may
offer products to an event manager. The offer
should list all services that an event
professional offers to provide.
C. CONSIDERATION
the consideration clause defines what
one party will provide the other upon
the acceptance of an offer.
D. ACCEPTANCE
When both parties accept an offer, they execute
or sign the agreement confirming that they
understand and agree to comply with the terms
and conditions of the agreement.
OTHER COMPONENTS
Terms
Cancellation
Force Majeure (Act of God)
Arbitration
Billing
Time is of the Essence
Assignment
Insurance
Hold Harmless and Indemnification
Reputation
AGREEMENTS
The complete agreement is the final clause which states
that the agreement constitutes the full understanding of
both parties.
2. EMPLOYMENT AGREEMENT
– an agreement in which an employee agrees to particular
terms of employment
3. EXHIBITORS CONTRACT
an agreement between exhibitors and the sponsors of an
exhibit to rent a booth at the exhibit
4. HOTEL CONTRACT
an agreement between the hotel and the organization holding
an event to furnish rooms, function space, and food and
beverages services for a particular event or several events.
5. NON-COMPETE
AGREEMENT
an agreement in which an employee agrees not to engage
in a contract in a particular industry for a certain period of
time after the conclusion of employment.
6. PURCHASE ORDER –
an order to a seller to supply products or services
7. SPONSORSHIP AGREEMENT
an agreement between a sponsor and an event organizer in
which the event organizer agrees to give marketing services to
the sponsor for specific payment
8. VENDOR AGREEMENT
an agreement between the seller and the event manager to
supply particular services or products for an event.
MEANING OF PERMITS AND
LICENSES
Permits are issued by local governments. They allow the
event managers to hold event activities. A permit is issued
only after necessary documents have been submitted and
the necessary payment has been made.