Business Proposal Presentation of

Chain Reactors

By Anupam Mishra
Chain Reactors
1
Problem Statement

2
 Company Description Sheet
Business Name Chain Reactors

Our goal is to create a blockchain-based document storage system that offers a secure and
transparent method for storing and accessing important documents. By utilizing blockchain
Company Mission Statement technology, the system will generate an unalterable record of all document transactions, ensuring
a high level of transparency. Additionally, the system will be designed with scalability, adaptability,
and user-friendliness in mind to provide an easy-to-use experience for all users.

The philosophy of Chain Reactor’s is to create a blockchain-based document storage system that
Company Philosophy/ offers a secure and transparent method for storing and accessing important documents while
Values being easy to use for all users. We value security, transparency, scalability, adaptability and user-
friendliness.
Our vision at Chain Reactor’s is to revolutionize the way important documents are stored and
Company Vision accessed by utilizing blockchain technology to provide a secure, transparent and user-friendly
experience for all users.
1. Creating a blockchain-based document storage system that offers a secure and transparent
method for storing and accessing important documents.
Objectives/Goals
2. Our system is designed to be user friendly, scalable, and adaptable to future technological
advancements and changes in user needs, making it a versatile and long-term solution for
document storage.
Real Estate Firms, Educational Institutions, State Governments, Any institute dealing with a large
Target Market
number of documents.

3
 Product and Services of the Company
Business Name Chain Reactor’s
1. LPG Gas cylinder trolley with mechanical pressure gauge (Household)
2. LPG Gas cylinder trolley with mechanical pressure gauge (Commercial)
3. LPG Gas cylinder trolley with smart monitoring and detection (Household)
Product/ Service Idea
4. LPG Gas cylinder trolley with smart monitoring and detection (Commercial)
5. All variants for both Composite and Steel LPG gas cylinders.

1. Free demonstration at your convenience.

Special Benefits
2. 20% off on first purchase.

1. Efficiently transfer information to app-based system on registered mobile number.

2. Ability to Pre-Order LPG gas cylinder after reaching some threshold limit through mobile.
3. High order of Accuracy and Precision.
Unique Features
4. Easy to clean.
5. Does not require extra power source.

Limits and Liabilities NA

1. Open to sign an exclusive agreement with suppliers or vendors to sell a product or service that
none of your competitors sell.
Suppliers
2. Initially targeting the Business to Customer market

Business Proposal Copyright Techogger's Manufacturers,

Sumit Kanchan @ Techogger’s Manufacturers 4
2021
Intellectual Property of the Company

Company owner owned Intellectual Property Rights for the design of the products.
No other permits required
Business Proposal Copyright Techogger's Manufacturers,
Sumit Kanchan @ Techogger’s Manufacturers 5
2021
Startup Cost of the Techogger’s Manufacturer’s

6
Marketing Plan
Market Analysis Summary: Through secondary research
The customer archetype of our ideal is listed below:
 Age: 18+ years of age;
 Gender: No bar;
 Average income: 1,00,000+/ annum;
 Education: Primary +;
 Employment: Working as well as Homemakers
 Family: Traditional and Extended Both
 Location: Rural and Inner City
 Residence: High density housing primarily
 Buying behavior: Convenience
Market Analysis              
 Buying Pattern: Occasional   Growth Year 1 Year 2 Year 3 Year 4 Year 5  
 Lifestyle: Family Oriented Potential Customers             CAGR
 Expectations: Service, Quality i. Domestic Users 10% 2,400 6,050 6,655 7,321 8,053 10.00%
i. Commercial Users 10% 500 550 605 665 725 10.00%
Other 0% 0 0 0 0 0 0.00%
Total 10.00% 2900 6550 7260 8000 8,700 10.00%

Business Proposal Copyright Techogger's Manufacturers,

Sumit Kanchan @ Techogger’s Manufacturers 7
2021
Target Market
The target customers of Techoggers are the working as well as the Homemakers using LPG gas cylinders for the cooking purpose
Category: Low Pressure, Flammable gas, kitchen & Domestic Category
Target Consumers: Households, Bachelors.
Current Trend of the market: Growing (As govt is focusing on more housing schemes) and availability of the gas
cylinder to remote and rural areas.
Market Analysis              
  Growt Year 1 Year 2 Year 3 Year 4 Year 5  
h
Potential             CAGR
Customers
i. Domestic 10% 5,400 6,050 6,655 7,321 8,053 10.00
Users %
i. Commercial 10% 500 550 605 665 725 10.00
Users %
Other 0% 0 0 0 0 0 0.00%
Total 10.00 5900 6550 7260 8000 8,700 10.00
% %

Business Proposal Copyright Techogger's Manufacturers,

Sumit Kanchan @ Techogger’s Manufacturers 8
2021
Profile of Competitor’s

Business Proposal Copyright Techogger's Manufacturers,

Sumit Kanchan @ Techogger’s Manufacturers 9
2021
Profile of Competitor’s

Business Proposal Copyright Techogger's Manufacturers,

Sumit Kanchan @ Techogger’s Manufacturers 10
2021
My Competitive Advantages
My Competitive Advantage

 Why do customers buy from us?

1. Finest quality products

2. Transparent dealings
3. Customized Solutions
4. Timely delivery
5. Cost-effective price
6. Convenient payment modes

 Why do customers buy from our competitors and not us?

1. Competitors opening shop nearby

 Why do some potential customers not buy at all?

1. Downturn in economy may mean people are spending less.

2. Heavy Product compared to competitors

 What do we need to do to be successful in the future?

1. Lighter product.

Business Proposal Copyright Techogger's Manufacturers,

Sumit Kanchan @2.Techogger’s Manufacturers
Less to No maintenance product. 11
2021
 Strengths Weaknesses Opportunities Threats
Service Offering Latest Technology Limited Awareness Similar category services in the market Cybersecurity Risks
  are not reliable.
Customized Solution  Uncertain Document Verification Regulatory Challenges
  Time Diversification
Transparent Dealings

Decentralized Platform

Robust Security Measure

Brand/Marketing Digital presence  Strategic Partnerships  

 
Good relationship with some known
suppliers

Potential for Partnerships

Staff/HR Extensive Employee Training      

Finance Attractive sales policy Strong Funding Potential Reduced Customer Spending
 
Convenient payment modes

Operations/ Strong customer relationship High Startup Cost Rapid Customer Support  
Management    
Experienced Staff  

Market   Dominant Competition Global market growth

 
Digital Market

12
Marketing using Mind Map

Business Proposal Copyright Techogger's Manufacturers,

Sumit Kanchan @ Techogger’s Manufacturers 13
2021
Pricing Strategy
Business Name Techogger’s Manufacturers
Which of the following pricing strategies will you employ? Circle one.
Cost Plus Value Based Other

  This pricing strategy shall be followed. After market analysis  

Not Applicable
Not Followed following pricing strategy was decided:
Rs 960: Variable Cost of Product
30%: Profit Margin
Total Rs: 1250 / Unit *Taxes separately

Provide an explanation of your pricing model selection.

Based on the competitive advantages my business has the price was decided based on following parameters:
1. The gas cylinder trolley and the advantage it is serving is nowhere available in market.
2. The technology used can be used for saving 100-150gm of gas inside the cylinder which would have used
before changing the gas cylinder.
3. The 100 – 150gm of gas saved and the cost associated to it, can be justified for the added price of my
product.
4. A simple gas cylinder trolley made of stainless steel is somewhere ranging from 400-500 rupees (plus GST),
where as my product with technology enhancement and luxury is sold at 1250 (plus GST)

Business Proposal Copyright Techogger's Manufacturers,

Sumit Kanchan @ Techogger’s Manufacturers 14
2021
 Management and Operations
1. Mr Sumit Kanchan: As a company owner and a having proven
technical and product development record he is confident of
exploring the business. His key strength includes: Understanding
needs of customer and developing the product, strong technical
Bio/s skills.
2. Mr Kartik Panchal: As a company owner and a proven business
development history he is confident of growing the business. His
key strengths include financial plan, approaching the customer,
pricing strategy and marketing skills.
 
Gaps in
Management
or Experience
After analyzing the strength and weakness of the owner’s the
 
following gaps in skills were found, which shall be fulfilled in the way
 
of hiring:
 
1. Assembly Guy
 
2. Welding
 
3. Quality Engineer
 
4. Customer Service Manager
 
 
 
 
Advisors
 
 
 
  1. Chartered Accountant
  2. Insurance Agent
  3. Mentor from the industry (Manufacturing Techniques)
  4. Mentor having an experience of launching and growing a startup.
 
  Business Proposal Copyright Techogger's Manufacturers,
Sumit Kanchan @ Techogger’s Manufacturers 15
  2021
 Cost Description Fixed Costs Variable Costs

Break even Point Calculation Variable Costs (Single Unit)

Cost of Goods Sold (Selling Price) ₹ 1,250.00
Inventory (Basket, Damper, Wheels, Pressure
₹ 700.00
Gauge)
Raw Materials (Pipe and Hydraulic Oil) ₹ 200.00
Color Coating (Considering 8/kg powder) ₹ 30.00
Packaging Cost (3 ply with thermocol and bubble
₹ 30.00
wrap)
Fixed Costs (Annual)
Salaries (includes payroll taxes) 720,000.00
Repairs & maintenance 30,000.00
Advertising 250,000.00
Car, delivery and travel 80,000.00
Accounting and legal 50,000.00
Rent 200,000.00
Telephone 8,000.00
Utilities 15,000.00
Insurance -
Taxes (Real estate, etc.) 5,000.00
Interest 5,000.00
Depreciation 2,000.00
Miscellaneous expenses 5,000.00
Owner's draw 10,000.00
Total Fixed Costs ₹1,380,000.00
Total Variable Costs   ₹960.00

Sumit Kanchan @ Techogger’s Manufacturers

Breakeven
Business Proposal Copyright Sales
Techogger's level (Units)
Manufacturers, = 4759 16
2021
12 Month Profit Loss Projection

Business Proposal Copyright Techogger's Manufacturers,

Sumit Kanchan @ Techogger’s Manufacturers 17
2021
12 Month Profit Loss Projection

Business Proposal Copyright Techogger's Manufacturers,

Sumit Kanchan @ Techogger’s Manufacturers 18
2021
Risk Assessment and Mitigation Techniques

Business Proposal Copyright Techogger's Manufacturers,

Sumit Kanchan @ Techogger’s Manufacturers 19
2021
 Thank You

Business Proposal Copyright Techogger's Manufacturers,

Sumit Kanchan @ Techogger’s Manufacturers 20
2021