2 Business Ethics and Corporate Social Responsiblities Day 2
2 Business Ethics and Corporate Social Responsiblities Day 2
2 Business Ethics and Corporate Social Responsiblities Day 2
corporate Social
Responsibility
Chapter 2
BUSINESS ETHICS AND
SOCIAL RESPONSIBILITY
LEARNING
OBJECTIVES
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What’s in It for Me?
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Ethics in the Workplace
Ethics
Beliefs about what’s right and wrong or good and bad
Ethical Behavior
Behavior conforming to individual beliefs and social
norms about what’s right and good
Unethical Behavior
Behavior conforming to individual beliefs and social
norms about what is defined as wrong and bad
Business Ethics
The ethical or unethical behaviors by employees in the
context of their jobs
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Individual Values and Codes
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Business and Managerial
Ethics
Managerial Ethics
The standards of behavior that guide individual
managers in their work
Ethics affect a manager’s behavior toward:
employees
the organization
other economic agents—customers, competitors,
stakeholders, stockholders, suppliers, dealers, and
unions
Ethical Concerns
Ambiguity (e.g., financial disclosure)
Global variation in business practices (e.g., bribes,
corruption etc..) 7
Assessing Ethical Behavior
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Social Responsibility
Social Responsibility
The overall way in which a business attempts
to balance its commitments to relevant groups
and individuals (stakeholders) in its social
environment
Organizational Stakeholders
Groups, individuals, and organizations that are
directly affected by the practices of an
organization and, therefore, have a stake in its
performance
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Corporate Stakeholder
Responsibilities?
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Major Corporate Stakeholders
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The Stakeholder Model of
Responsibility
Customers
Businesses strive to treat customers fairly and honestly
Employees
Businesses treat employees fairly, make them a part of the team,
and respect their dignity and basic human needs
Investors
Businesses follow proper accounting procedures, provide
information to shareholders about financial performance, and
protect shareholder rights and investments
Suppliers
Businesses emphasize mutually beneficial partnership
arrangements with suppliers
Local and International Communities
Businesses try to be socially responsible for all
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Contemporary Social
Consciousness
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Areas of Social
Responsibility
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Areas of Social
Responsibility (cont’d)
Responsibility Toward Customers
Involves providing quality products and pricing products
fairly and reasonably…
Consumerism
Social activism dedicated to protecting the rights of
consumers in their dealings with businesses
Basic Consumer Rights
To possess safe products
To be informed about all relevant aspects of a product
To be heard as a client for any complaints
To choose what to buy
To be educated about purchases ( orientation/ aware off)
To courteous service from the firms side
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Consumer Rights (cont’d)
Unfair Pricing
Collusion: When two or more firms agree to
collaborate on such wrongful acts as price-
fixing
Price gouging: Responding to increased
demand with overly steep (and often
unwarranted) price increases ( overcharges)
Ethics in Advertising
Truth in advertising
Morally objectionable advertising
(disagreeable) 19
Areas of Social
Responsibility (cont’d)
Responsibility Toward Employees
Legal and social commitments to:
not practice illegal discrimination
provide a physically and socially safe workplace
provide opportunities to balance work and life
provide protection for whistleblowers (an employee
who discovers and tries to put an end to a company’s
unethical, illegal, or socially irresponsible actions by
publicizing them)
Responsibility Toward Investors
Proper financial management (no insider trading)
Proper representation of finances
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Implementing Social
Responsibility (SR) Programs
Arguments Against SR
The cost of SR threatens profits.
Business have too much control over which
and how SR issues would be addressed.
Business lacks expertise in SR matters.
Arguments for SR
SR should take precedence over profits.
Corporations as citizens should help others.
Corporations have the resources to help.
Corporations should solve problems they
create. 21
Approaches to Social
Responsibility
Obstructionist Stance ( stopping something)
A company does as little as possible and may
attempt to deny or cover up violations
Defensive Stance
A company does everything required of it legally but
no more
Accommodative Stance
A company meets its legal and ethical requirements
and also goes further in certain cases
Proactive Stance
A company actively seeks to contribute to the well-
being of groups and individuals in its social
environment
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Spectrum of Approaches to Corporate Social
Responsibility
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Managing Social
Responsibility Programs
1. Social responsibility must start at the top and be
considered as a factor in strategic planning.
2. A committee of top managers must develop a
plan detailing the level of management support.
3. One executive must be put in charge of the
firm’s agenda.
4. The organization must conduct occasional social
audits—systematic analyses of its success in
using funds earmarked for its social
responsibility goals.
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Social Responsibility and the
Small Business
Large Business versus Small Business
Responses to Ethical Issues
Differences are primarily differences of scale.
More issues are questions of individual ethics.
Ethics and social responsibility are
decisions faced by all managers in all
organizations, regardless of rank or size.
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