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Chapter 7 - The Synchronous Supply Chain

This document discusses the synchronous supply chain. It defines extended enterprises and virtual supply chains, and describes how information sharing is important for virtual supply chains. It also covers laying the foundations for synchronization, quick response logistics, production strategies, and logistics system dynamics. Figures are included to illustrate concepts like how information is retrieved and shared across different parts of the supply chain, and order and product flow cycles in industries. The goal of a synchronous supply chain is to efficiently share information and resources across companies to quickly respond to customer demands.

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syazwani aliah
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186 views19 pages

Chapter 7 - The Synchronous Supply Chain

This document discusses the synchronous supply chain. It defines extended enterprises and virtual supply chains, and describes how information sharing is important for virtual supply chains. It also covers laying the foundations for synchronization, quick response logistics, production strategies, and logistics system dynamics. Figures are included to illustrate concepts like how information is retrieved and shared across different parts of the supply chain, and order and product flow cycles in industries. The goal of a synchronous supply chain is to efficiently share information and resources across companies to quickly respond to customer demands.

Uploaded by

syazwani aliah
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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Download as PPTX, PDF, TXT or read online on Scribd
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THE

SYNCHRONOUS
SUPPLY CHAIN
LEARNING OUTCOMES

At the end of the session, the student should be able to:


• Explain the extended enterprise and the virtual supply chain
• Describe the role of information in the virtual supply chain
• Describe laying the foundations for synchronization
• Explain ‘Quick response’ logistics
• Explain production strategies for quick response
• Explain logistics systems dynamics
DEFINITION

Extended enterprise
(EE)

Virtual supply chain


(VSC)
COMPARISON BETWEEN EE AND VSC

Relationship Information sharing

Focus Marketing duration


THE ROLE OF INFORMATION
IN THE VIRTUAL SUPPLY CHAIN

Customer Supplier
services relationship

Information Marketing Financial


retrieval channel transaction

Building
Human
strategic
resources
alliances
PROBLEMS WITH VIRTUAL SUPPLY CHAIN

Cyber attack

downtime
FIGURE 7.1: INTERNET APPLICATIONS AND THE SUPPLY
CHAIN

Source: A.T. Kearney, from., Christopher, M. (2010), Logistics and Supply Chain Management, 4th Edition, Prentice Hall
Figure 7.2

Source: Christopher, M. (2010), Logistics and Supply Chain Management, 4th Edition, Prentice Hall
LAYING THE FOUNDATIONS FOR
SYNCHRONIZATION

Definition

foundations
QUICK RESPONSE LOGISTICS

Definitions

objectives
FIGURE 7.3: ACTING ON THIS INFORMATION A CONSOLIDATE PICK-UP
AND STORE DELIVERY SEQUENCE IS ACTIVATED

Source: Christopher, M. (2010), Logistics and Supply Chain Management, 4th Edition, Prentice Hall
FIGURE 7.4:QUICK RESPONSE SYSTEM CAN TRIGGER A
‘VIRTUOUS CIRCLE’ IN LOGISTICS

Source: Christopher, M. (2010), Logistics and Supply Chain Management, 4th Edition, Prentice Hall
PRODUCTION STRATEGIES FOR QUICK RESPONSE

Flexible manufacturing
system Develop new technology

Produce small quantities Postponing final


configuration

Mass customization Using high technology


LOGISTICS SYSTEM DYNAMICS

Definition
FIGURE 7.5: GROCERY INDUSTRY DELIVERY SYSTEM ORDER CYCLE

Source: Grocery Manufacturers Association of America taken from Christopher, M. (2010), Logistics and Supply Chain Management, 4th Edition, Prentice Hall
FIGURE 7.6:GROCERY INDUSTRY PRODUCT FLOW

Source: Grocery Manufacturers Association of America taken from Christopher, M. (2010), Logistics and Supply Chain Management, 4th Edition, Prentice Hall
CONCLUSION AND
DISCUSSION
• Q&A
REFERENCES
• Christopher, M. (2010), Logistics and Supply Chain
Management, 4th Edition, Prentice Hall.
• Lambert, D.M. and Stock, J.R. (2001) Strategic Logistics
Management., 4th Edition, New York: McGraw-Hill.
• Notes from TPT250.
Prepared by
Noor Malinjasari Ali &
Dr. Veera Pandiyan Kaliani Sundram
Email: [email protected]
[email protected]

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