Management of Technology

and Innovation
BUSM 4537

Week 1 Lecture Module

RMIT University acknowledges the people of the Woi
wurrung and Boon wurrung language groups of the
eastern Kulin Nations on whose unceded lands we
conduct the business of the University. RMIT University
respectfully acknowledges their Ancestors and Elders,
past and present.

RMIT also acknowledges the Traditional Custodians and

their Ancestors of the lands and waters across Australia
where we conduct our business.
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Agenda

• Course Overview
• Module 1
• Assessment Overview
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Course Overview
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Dr Alvedi Sabani
BIT, BCompSc(Hons), MBA, PhD (Business Information Systems)

Work Phone: 03 9925 5403

Email: [email protected]
Office: 13.02.03

My name is Alvedi Sabani. I am an academic, business analyst, and entrepreneur with experience across various industries
including information and communications technologies, digital media, government, healthcare and education.

I am a lecturer and course coordinator in MBA and Executive MBA at the Graduate School of Business and Law. My research
interests are in the areas of blockchain, cryptocurrency, computer science, e-government, gamification, information security,
information systems, and technologies adoption.

Webpage: https://www.rmit.edu.au/contact/staff-contacts/academic-staff/s/sabani-dr-alvedi
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Teaching and Coordinating Activities

•Business Research Design

•Design Thinking for Business

•Digital Innovation
•Leadership and Management.
•Technology Futures

•Management of Technology and Innovation

•Managing Business Operations

•People and Organisation

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Course Description
• This course examines the role of entry level managers in the
management of technology and innovation in national and
international business.
• The course includes an examination of the literature concerning
managing business innovation and discusses technology
management, including the management and commercialisation of
incremental, emerging and disruptive technologies in ethical and
sustainable ways.
• The course shows the need for the integration of business innovation
and technology management. In this course, you are asked to reflect
on the knowledge and skill required of managers to apply innovation
and technology management strategies and techniques to enhance
ethical decision making and sustainable business performance.
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Course Learning Objectives

CLO 1: Manage business innovation and challenges
technology
business both nationally and internationally. in
CLO 2: Research and evaluate data to inform and support decision making
that contributes to the effective management of technology, change and
innovation.
CLO 3: Reflect on the knowledge and skill required of managers to make
ethical and sustainable business decisions in relation to technology and
innovation.
CLO 4: Construct and present effective oral and written forms of
professional communication.

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Course Delivery

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Course Delivery (Cont.)

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What should you expect in the tutorial

• Discussion-based sessions
• Tutorials follow weekly lectures and course
structure
• All tutorials will start on time and will run for 105 minutes
• Collaborative learning environment

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Students Lecturer

— Engage will all lectures and tutorials — Guide and help you to understand
contents
— Complete and submit assignments
— Facilitate tutorial sessions
— Be an active participant in the discussion and
class activities — Mark your assignments

— Provide feedforward and feedback

— Respond to you queries

Introduction to
managing technology
and innovation
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What do we mean by Innovation?

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From R&D to innovation

R&D Inventions Innovations

Patents
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Research and Development (R&D)

Research provides inventions

Development provides marketable products
Separate institutions are primarily responsible for each
▪ Academic for basic research
▪ Corporate for development
Today’s environment favors:
▪ Fast development cycles
▪ Greater integration of R with D
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Distinction between inventions and

innovations
➢invention refers to the generation of new ideas,
products and processes
➢innovation is accomplished only with the commercial
application of the invention.

In other words, until an invention is applied, its

economic significance is low.

Note: Less than 2% of the new product ideas are commercially successful!
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Key definitions

Innovation = invention + commercialisation

Innovation is a product, service or practice that is

(as a whole) new or that is commercialised in some
ways that open up new and important uses.
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Innovation is “the application of new ideas to the products, processes, or other

aspects of the activities of a firm that lead to increased value” (Greenhalgh and
Rogers 2010) .Two types of innovation can be identified:
Product Innovation: the introduction of a new product (including physical products
and services), or a significant qualitative change in an existing product. The
product can be manufactured goods or a service such as mobile phones or
personal computers.
Process Innovation: the introduction of a new process for making or delivering
goods and services, such as computer software needed to control flows of
information in a process.
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Why Innovate?

• To outperform our competitors

• Because competitors innovate as well
• Globalisation makes it difficult to be the low-cost
high-volume provider
• Innovation is the key to market success for most
firms
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The Importance of Innovation

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The Innovation Landscape

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Examples of Innovation
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What do we mean by Digital Innovation?

Digital Innovation is the use of digital technology and
applications to improve existing business processes and
workforce efficiency, enhance customer experience, and
launch new products or business models.
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Why is Digital Innovation Important?

Organisations can risk becoming irrelevant if they do not innovate or adapt to

the evolving consumer and business habits. It’s the simple case of disrupt or be
disrupted.
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What it means to business?

We need to innovate internal operations to do things better, faster, and
cheaper; find new ways to engage users; and bring new products and
services to market.
We need a faster path to transform your innovative new ideas into winning
applications. That’s where digital innovation platforms come in.
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Internal barriers to innovation (Das et al. 2018)

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—
Thank You
I hope you enjoy your learning journey this week and see you
in the tutorial session!
•Important Resources
•RMIT Easy Cite: Online citing help
•https://www.lib.rmit.edu.au/easy-cite/

•RMIT TEEL Structure

•https://emedia.rmit.edu.au/learninglab/content/paragraph-structure

•Smarthinking:
•https://www.open.edu.au/your-studies/support-services/smarthinking

•Learning Lab: Writing, synthesising, formatting, paragraphs

•https://emedia.rmit.edu.au/learninglab/content/writing-skills

•RMIT Reflective Writing:

•https://emedia.rmit.edu.au/learninglab/content/reflective-writing-1
Referencing

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Referencing
• A source is usually referenced in two parts: The citation, in your
text at the point of use;Full publication details, in a reference list at
the end of your report
• There are two main referencing conventions: The author-
date system, of which the Harvard system is most used; The
footnote system. In this course we use the Harvard referencing
system
• Always include a list of references at the end of your work
• Don’t be tempted to have a longer reference list - only list
those resources actually cited
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Referencing
Harvard: Book, 1 author
In text: ‘I have enclosed a lake in lips, lapped it with crystal tongues’
(Hasler 2018, p. 39). OR In her prose, Emily Hasler talks about enclosing
a lake in lips (2018, p.39). Paraphrasing often uses page numbers to
locate the source.
In Reference list: Hasler, E 2018, The built environment, Liverpool
University Press, Liverpool.
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Referencing
Harvard: Book, 2 or 3 authors
In text: According to Puccio, Cabra and Schwagler (2018) OR ... this
is evident (Puccio, Cabra & Schwagler 2018)
In reference list: Puccio, GJ, Cabra, JF & Schwagler, N 2018,
Organizational creativity: a practical guide for innovators &
entrepreneurs, Sage, Thousand Oaks, CA
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Referencing

Harvard: Book, more than 3 authors

In text: Crauder et al. (2018) have found... OR Mathematical tools
are important (Crauder et al. 2018) Show only the name of the first
author or body, followed by et al.
In reference list: Crauder, B, Evans, B, Johnson, J & Noell, A 2018,
Quantitative literacy: thinking between the lines, W.H. Freeman,
New York, NY. Provide the names of all authors in the reference list.

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Referencing

Harvard: Journal
In text: According to Gray (2018, p. 175), there is ‘significant
gender and age differences related to how young people use SNS’.
OR Gray (2018) suggests that young people’s perception of Social
Networking is related to their association with their offline lives
In reference list: Gray, L 2018, 'Exploring how and why young
people use social networking sites', Educational Psychology in
Practice, vol. 34, no. 2, pp. 175-194.
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Referencing

Harvard: Internet
In text: Cancer might be caused by smoking, alcohol consumption,
dietary and other factors, but is not due to stress (Cancer Council
2017)
Reference list: Cancer Council 2017, Causes of cancer, Cancer
Council, viewed 21 May 2018, <https://www.cancer.org.au/about-
cancer/causes-of-cancer/>.