Chetna Organics is an organization that works with over 5,000 smallholder cotton farmers in India. It aims to enhance farmer livelihoods and make farming more profitable and sustainable through organic and fair trade practices. Key activities include farmer training, organic certification, procurement of organic cotton, processing, marketing to partners like textile mills, and social and watershed development programs. The organization faces challenges with seasonal crop yields, middlemen, and working conditions for farmers' groups.
Chetna Organics is an organization that works with over 5,000 smallholder cotton farmers in India. It aims to enhance farmer livelihoods and make farming more profitable and sustainable through organic and fair trade practices. Key activities include farmer training, organic certification, procurement of organic cotton, processing, marketing to partners like textile mills, and social and watershed development programs. The organization faces challenges with seasonal crop yields, middlemen, and working conditions for farmers' groups.
Chetna Organics is an organization that works with over 5,000 smallholder cotton farmers in India. It aims to enhance farmer livelihoods and make farming more profitable and sustainable through organic and fair trade practices. Key activities include farmer training, organic certification, procurement of organic cotton, processing, marketing to partners like textile mills, and social and watershed development programs. The organization faces challenges with seasonal crop yields, middlemen, and working conditions for farmers' groups.
Chetna Organics is an organization that works with over 5,000 smallholder cotton farmers in India. It aims to enhance farmer livelihoods and make farming more profitable and sustainable through organic and fair trade practices. Key activities include farmer training, organic certification, procurement of organic cotton, processing, marketing to partners like textile mills, and social and watershed development programs. The organization faces challenges with seasonal crop yields, middlemen, and working conditions for farmers' groups.
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CHETNA
ORGANICS CONTENT 1-About chetna organic 2-Organizational structure 3-Location and area of business 4-Aims and objectives 5-Operations •Procurement •Farmer certification •Processing •Marketing channel •Waste management 6- Associated to programs 7- impact on society 8- Partners 9- Problems •Faced by farmers •Faced by company 10- conclusion About chetna organic •started in years of 2004 as a composite pilot on NPM & fair trade supply chain development.
•chetna organic is a unique 360 degree development intervention for small holder farmer.
•chetna enhancing their livelihood option through making their farming system more profitable & sustainable.
•chetna is not including in charity but also venture in philanthropy.
•ethical supply chain for cotton supported by international collaboration through its triple bottom line objective.
•COFA is an non profit formers organisation that engages in dissemination of Technical and social extension activities, SHG building support facilitating watersheds, promotion of CSR (corporate social responsibility) investment in local level communities for infrastructure building owned by farmers community.
• it is funded and supported by various International
donors. •Chetna organic agriculture producer Company Limited (COAPL) •It develop sustainable market linkage for fpo and international Markets and also involve in training and capacity building of farmers community on quality management, local level market development, maintenance of organic standard and certification etc. •there are over 5000 farmers involved in cotton certification. LOCATION AND AREA OF BUISNESS AIMS AND OBJECTIVE
•addressing the poverty related distress of small &
marginal cotton farmers in the region •chetna emphasis farmers towards giving them training. OPERTIONS •Produce collected, brought &weighed at Chetna •Payment through bank transfer. •Till date ,Organic Certification of 5000 farmers. •Follows APEDA guidelines for Certification. •Follows IC 1,IC 2,IC 3 & major non-compliance by farmer then demoted to IC 1. •Auditing-Seed testing for Bt seed, Flower & leaf testing,heap testing,bell testing and dispatch testing before export. •Inspection of Farmer's field-1)Internal inspection-Cry 1 liquid test (2)External inspection-Sample tested in Lab for GMO,result positive then lot rejected.Farmer certificate cancelation as traceability. •Traceability as Farmer's information in chetna's database. •Processing-Removal of lint & seed •Pressing of cotton & Cost per bell is Rs.155 •Procurement (4000 q) then turnover for 2021 ( 4 crore). •Price per quintal =Rs.7000 to 8000 •MSP =Rs 6025 per quintal •Chetna farmer minimum return =Rs.8500 per quintal •Marketing Channel-Suppliez to Rajlaxmi Cotton mill(100% Organic garment mill) for garment preparation. •Waste Management-Seed waste for oil cake purpose to Haryana. •Lint waste sold locally. •Pollution testing done. •Jaggery to workers for dust problems. •Research & development-Done by Matrubhumi Organic Producer Company •Seed production research in cotton (G. arboreum,G. hirsutum) •Cattle shed for manure •Hi tech Horticulture practices •Nursery raising in polyhouse. •Has 2 Certification as follows-1)Organic Certification 2) Fair trade Certification •Others- Basumatha & Matrubhumi Cooperative (as part of Chetna Organic Cotton Intervention Program) established • warehouse cum processing unit for Rice & Dal. Funded by,Netherlands based organic garments brand "Jackpot". ASSOCIATED TO PROGRAMMES The following program implemented by Chetna: •WADI Project in Odisha •Sustainable Farms, Sustainable Futures (New Program) •Green Cotton (New Program) •Seed Guardians (New Program) •Chetna Organic & Fair Trade Cotton Intervention Program •Enhancing the capacities of the producer organizations for market development •Jackpot Community Development Program •Indo-German Watershed Development Project •Integrated Watershed Management Program (IWMP) •Peace By Peace Cotton Project • Orissa Tribal Empowerment and Livelihoods Program Plus(OTELP +) •Pratima Organic Growers Groups – ProCotton Program •Convergence of Agriculture Initiatives in Maharashtra (CAIM) •Revitalizing Rainfed Agriculture Network (RRA) •Seed Guardians (New) •Green Cotton (New) •Mahila Kisan Sashaktikaran pariyojana(MKSP) (New) impact on society •Chetna gives secure loan to farmers •Access pre finance of over 50℅ of cotton harvest •Active participation of brand community support to develop schools, vocational training center, eco- centers, women enterprises, creating revolving funds ect.. •The results of integrity in remote areas is commendable.
Partners •Rcml purchase almost all cotton produced by chetna •Rcml picked stake up to 10℅ in 2008 in chetna •Work on international level :- •Netherlands, uk, max juvenile, fair trade, fair trade usa, jackpot denial, japan, indian cooperation agency •Icco nd robo bank & the ford foundation promote market for organic nd inorganic, fair trade cotton garment •Ffid working for non profitable organization •Ffid provide guidance to support cofa & coapcl PROBLEMS
Problem faced by the farmers
1- depended upon rain water. 2- cotton ball breakage or damage, it was effecting the quality. 3- dealing with insect and disease issues like leaf roller and Pink Ball worm .
Problem faced by the company:
1- as cotton is a seasonal crop, they get comparatively less raw material. 2- middle man or intervention of private players. 3- Working environment of FPO. CONCLUSION Chetna orgnics is associated with lot of small holder farmers. They are Enhancing their livelihood option through making their farming system more Profitable nd sustinable. It is also providing market linkage to them.
Augmentation of Productivity of Micro or Small Goat Entrepreneurship through Adaptation of Sustainable Practices and Advanced Marketing Management Strategies to Double the Farmer’s Income
Augmentation of Productivity of Micro or Small Goat Entrepreneurship through Adaptation of Sustainable Practices and Advanced Marketing Management Strategies to Double the Farmer’s Income
