3 Key Issues - : - Firm's Directional Strategy - Firm's Portfolio Strategy - Firm's Parenting Strategy
3 Key Issues - : - Firm's Directional Strategy - Firm's Portfolio Strategy - Firm's Parenting Strategy
3 Key Issues - : - Firm's Directional Strategy - Firm's Portfolio Strategy - Firm's Parenting Strategy
3 Key Issues –
7-1
Corporate Directional Strategies
7-2
Corporate Strategy
Directional Strategy –
7-3
Corporate Strategy
Directional Strategy –
–3 Grand Strategies
•Growth strategies
•Stability strategies
•Retrenchment strategies
7-4
Corporate Strategy
Growth Strategies --
–External mechanisms
•Mergers
•Acquisitions
•Strategic alliances
7-5
Corporate Strategy
Growth Strategies --
–2 Basic forms
•Concentration
•Diversification
7-6
Corporate Strategy
–Vertical growth
–Horizontal growth
7-7
Corporate Strategy
Quasi-integrated firms need not own 100
percent of the adjacent business units in
the vertical chain. The bond between firms
Vertical Growth -- could take the form of cooperative
ventures, minority equity agreements,
loans or loan guarantees prepurchase
–Vertical integration credits, specialized logistical facilities or
•Full integration "understandings" concerning customary
arrangements. Quasi-integrated
•Taper integration
arrangements place greater proportions of
•Quasi-integration ownership equity at risk, but they also
•Long-term contract provide greater flexibility in responding to
changing conditions than a contract may
provide.
Firms are "taper integrated" when they are backward or forward integrated but
rely on outsiders for a proportion of their suppliers or distribution. Taper
integration represents a useful compromise between desires to control adjacent
businesses and needs to retain strategic flexibility. In this case, firms can monitor
the R&D developments of outsiders, reduce vulnerability to strikes and shortages
within their systems, and examine the products of competitors while enjoying the
lower costs and greater advantages (and profit margins) or vertical
7-8 integration.
Corporate Strategy
Vertical Growth --
–Backward integration
–Forward integration
7-9
Corporate Strategy
Concentration --
–Horizontal Growth
•Horizontal integration
7-10
Corporate Strategy
–Concentric Diversification
–Conglomerate Diversification
7-11
Corporate Strategy
Concentric Diversification --
7-12
Corporate Strategy
Conglomerate diversification --
7-13
Corporate Strategy
–Exporting
–Licensing
–Franchising
–Joint Ventures
–Acquisitions
–Green-Field Development
7-14
Corporate Strategy
–Production Sharing
–Turnkey Operation
–BOT Concept (Build, Operate, Transfer)
–Management Contracts
7-15
Corporate Strategy
Stability Strategies --
–No change
–Profit strategies
7-16
Corporate Strategy
Retrenchment Strategies --
–Turnaround
–Captive Company Strategy
–Selling out
–Bankruptcy
–Liquidation
7-17
Corporate Strategy
Portfolio Analysis --
7-18