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Business Intelligence - Week02

This document discusses the current and future state of business intelligence (BI). It defines BI as gathering information to enhance data into knowledge and gain competitive advantage. Currently, BI relies on non-real-time data and is reactive rather than proactive. However, the future of BI envisions it becoming real-time, proactive, and pervasive. Real-time BI will use in-memory processing and grid computing to analyze data faster. Proactive BI will use machine learning to detect issues early and push alerts. Pervasive BI will provide analytics on any device and be integrated into common software.

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54 views23 pages

Business Intelligence - Week02

This document discusses the current and future state of business intelligence (BI). It defines BI as gathering information to enhance data into knowledge and gain competitive advantage. Currently, BI relies on non-real-time data and is reactive rather than proactive. However, the future of BI envisions it becoming real-time, proactive, and pervasive. Real-time BI will use in-memory processing and grid computing to analyze data faster. Proactive BI will use machine learning to detect issues early and push alerts. Pervasive BI will provide analytics on any device and be integrated into common software.

Uploaded by

dimasmiguel
Copyright
© Attribution Non-Commercial (BY-NC)
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd
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Business Intelligence

(0641611)
Lecture Week-2
Kondisi Saat Ini & Mendatang

Beban: 2 SKS
SEMESTER: VI (Enam)/Genap
DOSEN: Djadja Achmad Sardjana, S.T., M.M.
[email protected]
0818-658980 & 0858-61625868

12/9/21 Business Intelligence IF-UTama 1


Agenda
• What is business intelligence (BI)
• Current status of BI
• Future of BI
• Conclusions
• Q&A
Definition
The process of gathering information in the
field of business. It can be described as the
process of enhancing data into information
and then into knowledge. Business
intelligence is carried out to gain sustainable
competitive advantage, and is a valuable
core competence in some instances.

en.wikipedia.org/wiki/Business_intelligence
Elements of BI
Users

Tools

Warehouse

Extract
Data
Sources
Source: www.kairon.com
A Failure of Business Intelligence
• An energy company’s BI system:
– Oracle data warehouse & ETL, Hyperion Brio

• Natural Gas price skyrocketed during Katrina &


Rita, resulting in loss of millions because
– Historic data from DW fail to reveal the change
– Let alone generate alerts to analyst & management
– Small BI audience limits information dissemination

• Moral of the case:


– Current BI may not be up to the task for time-sensitive
analysis and decision-making
BI Can Fail Because it is Often…
• Reliant on non Real-time data

• Reactive rather than proactive


– Summarizing past rather than looking forward

• Esoteric
– Employees with necessary business and technical
skills are rare
Future BI’s will be increasingly…
• Real-time
• Proactive
• Pervasive
BI will be Real-time or Near Real-time

Source: Gartner Survey of 540 organizations


For Example

• Wisconsin-based energy services provider

• Serving 1.5 million customers in the Mid-West

Source: Computerworld, September 18, 2006 and


www.alliantenergy.com
For Example

• BI system generates financial reports in an hour

• Previously took up to 3 days

• Faster access allowed officials to quickly spot


accounts receivable problems

Source: Computerworld, September 18, 2006 and


www.alliantenergy.com
Making BI Real-time by…

• Bypassing historic repository for time-sensitive


analysis

Source: Stephen Swoyer, Athens, GA


Making BI Real-time by…

• 64-bit in-memory processing


stores time-sensitive data in the
server’s RAM rather than a data
warehouse

Source: Stephen Swoyer, Athens, GA


Making BI Real-time by…

• Grid computing
– Multiple SAS instances running in parallel to
process terabytes of data.

– Execution time down 95%

Source: Stephen Swoyer, Athens, GA


BI Will be Proactive
Blue Cross Blue
Shield provider uses
its SAS BI to detect
health insurance
fraud.

Recovered millions
of dollars through
extensive litigation
procedures.

Source: https://www.highmark.com
BI Will be Proactive

• Planned BI will detect


insurance abuse earlier

“… identify abnormalities
prior to the money going
out the door …"

Source: https://www.highmark.com
Making BI Proactive by Analogy
• E.g., Intelligence in DBMS

– Push messages to Database Administrator


(DBA)
• BI: push + escalation alert people to issues
early

– Dynamically reconfigure resources based on


loads
• BI: eliminate issues before damage done
Making BI Proactive by Analogy
E.g., Intelligent agents on Internet

– Track and learn viewers’ browsing patterns


and later automatically suggest potential
interests
• BI: machine learning liberates analysts
from repetitive work and focus them on
critical issues
BI Will be Pervasive

• Outdoor specialty retailer in NH


• BI provides common view to everyone
• From CEO to store managers

Source: http://www.ems.com/
and computerworld, september 18, 2006
BI Will be Pervasive

• Pervasive access has enabled them to identify


locally successful sales tactics and formulate
company-wide operation strategy

• It has recently reported 73% increase of sales


thanks to its pervasive BI system

Source: http://www.ems.com/
and computerworld, september 18, 2006
Making BI Pervasive by
• Pervasiveness of use interface
– Mobile device
– Large-scale deployment in office
– Web-based, Service-oriented architecture
– Open-source to cut cost
– Piggyback on office productivity software
– Data Visualization
Conclusions

• BI anticipated to be a top IT spending priority due


to CEOs’ desire to gain competitive advantage.

• Spending can be justified if BI provides


compelling returns via
– real-time or near real-time
– proactive
– pervasive
History of
Business
Intelligence-
10m36

Sekian dan Terima Kasih


Sampai berjumpa
di kuliah minggu depan
12/9/21 Business Intelligence IF-UTama 23

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