The Strategic Management Process: Assessing
The Strategic Management Process: Assessing
The Strategic Management Process: Assessing
Assessing
“What we are”
“What business”
• Chooses strategy to get there
• Vision statement
• Mission statement
Step 2: Perform external and internal
Audits
• Strategy
– Course of action
– Strategies to achieve strategic goals
– Clear and concise strategy
Step 6: Implementing Strategies
• Corporate strategy
• Competitive strategy
• Functional strategy
Corporate Strategy
• Fit
– Functional strategy align with corporate
strategy
• Leverage
– Must pursue opportunities
– Supplementing what you have and doing more
with what you have
3 views of HRM
• Most firms’
strategies • HR must be more
increasingly stress involved in designing
building —not just
organizational implementing—
competitiveness companies’ strategies
and performance
Human Resource Management Strategic
Roles