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MIL Quarter 3 Module 4

This document discusses the evolution of media from traditional to new media. It describes the communication and information storage devices used during the pre-industrial age such as cave paintings and clay tablets. During the industrial age, developments included the printing press, newspapers, the typewriter, telephone, and motion pictures. The electronic age saw innovations like the transistor radio, television, computers and personal computers. The information age era included the internet, web browsers, blogs, social networks, smartphones and cloud computing. The roles of media in a democratic society are also outlined as being a channel for communication, acting as a watchdog, and serving as an information resource and advocate for bridging digital divides.

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Norwin Adriatico
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125 views12 pages

MIL Quarter 3 Module 4

This document discusses the evolution of media from traditional to new media. It describes the communication and information storage devices used during the pre-industrial age such as cave paintings and clay tablets. During the industrial age, developments included the printing press, newspapers, the typewriter, telephone, and motion pictures. The electronic age saw innovations like the transistor radio, television, computers and personal computers. The information age era included the internet, web browsers, blogs, social networks, smartphones and cloud computing. The roles of media in a democratic society are also outlined as being a channel for communication, acting as a watchdog, and serving as an information resource and advocate for bridging digital divides.

Uploaded by

Norwin Adriatico
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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Download as PPTX, PDF, TXT or read online on Scribd
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Module 4: Evolu-

tion of Media from


Traditional to New
Media

Created by: Norwin C. Adriatico, SHS Teacher I


Objectives

1. Examine the technology or resources available during the prehis-


toric age, the industrial age, the electronic age, and the new or digi-
tal age.

2. Identify the devices used by people to communicate with each


other, store information, and broadcast information across the dif-
ferent ages.
Avengers
(Before)
Avengers
(Now)
Pre-Industrial Age (Before 1700s)
1. Cave paintings (35,000 BC)
2. Clay tablets in Mesopotamia (2400 BC)
3. Papyrus in Egypt (2500 BC)
4. Acta Diurna in Rome (130 BC)
5. Dibao in China (2nd Century)
6. Codex in the Mayan region (5th Century)
7. Printing press using wood blocks (220 AD)
Industrial Age (1700s-1930s)
1. Printing press for mass production (19th century)
2. Newspaper- The London Gazette (1640)
3. Typewriter (1800) Telephone (1876)
4. Motion picture photography/projection (1890)
5. Commercial motion pictures (1913)
6. Motion picture with sound (1926)
7. Telegraph
8. Punch cards
Electronic Age (1930s-1980s)
1. Transistor Radio
2. Television (1941)
3. Large electronic computers- i.e. EDSAC
4. (1949) and UNIVAC 1 (1951)
5. Mainframe computers - i.e. IBM 704 (1960)
6. Personal computers - i.e. Hewlett-Packard 9100A (1968),
Apple 1 (1976)
Information Age (1900s-2000s)
1. Web browsers: Mosaic (1993), Internet Explorer (1995)
2. Blogs: Blogspot (1999), LiveJournal (1999), WordPress (2003).
3. Social networks: Friendster (2002), Multiply (2003), Facebook (2004)
4. Microblogs: Twitter (2006), Tumblr (2007)
5. Video: YouTube (2005)
6. Augmented Reality / Virtual Reality
7. Video chat: Skype (2003), Google Hangouts (2013)
8. Search Engines: Google (1996), Yahoo (1995)
9. Portable computers- laptops (1980), netbooks (2008), tablets (1993)
10. Smart phones
11. Wearable technology
12. Cloud and Big Data
Do we have democracy?
Roles and functions of media in a
democratic society

1. Channel - provides opportunities for people to communicate, share


ideas, speculate, tell stories and give information

2. Watchdog - exposes corrupt practices of the government and the pri-


vate sector.
Roles and functions of media in a
democratic society

3. Resource center - acts as a gateway of information for the society’s


consumption.
4. Advocate - through its diverse sources or formats, it bridges the gap of
digital divide.
References
Books
DepEd ADM, Lesson 4: Evolution of Media from Traditional to New Media, 1st Edition,
2020.

Pictures
mycomicshop.com - Avengers Comic Book.jpg, https://www.mycomicshop.com/search?
q=avengers+100&pubid=&PubRng=

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