Mundu: "Your Personally Personal Assistant On The Go"
Mundu: "Your Personally Personal Assistant On The Go"
• Our Objective
• Goals & Strategy
• Services
• Market & Plan
• SWOT Analysis
• The Operations
• The Money
OUR OBJECTIVE : What we do and Why we do
With the growing fast pace of the life today, most people are multi tasking and struggling between household chores and office
assignments. Working mothers and single parents have a tough time managing their kids school timings and often either hire full
time maids for simply picking and dropping the kids to school or end up leaving their jobs to do the same.
In the daily hustle, we usually tend to forget our stuff such as lunch boxes, files, laptops etc. and then struggle to get it.
Homemakers are the most preoccupied with daily tasks to do and it would be a aid to them if someone could buy them
vegetables, grocery, or other shopping list items from the market and deliver.
You just need to visit the app and task you need done, and a task executive (referred to as “Mundu”) would be assigned to do the
work and yes it is done!
Our aim : “WE DO ADDITIONAL WORK WHILE YOU HIT THE BULL’S EYE“.
GOALS AND STRATEGY
TARGET MARKET :
• WORKING MOTHERS
NATURE OF BUSINESS :
• B2C
SWOTANALYSIS
●
AT HOME SERVICE ●
RESTRICTED TO NEW DELHI ONLY.
●
DELIVERY WITH JUST FEW CLICKS ●
EXTENSIVE LIST OF TASK
●
NOT MUCH COMPETITION YET
DEFINATION AND PRICING
●
LOW COST STRUCTURE
STRENGTHS WEAKNESSES
OPPORTUNITIES THREATS
●
●
EXPANSION TO OTHER CITIES. ●
BUSINESS MODEL CAN BE EASILY
●
LIVE TRACKING SYSTEM
IMITATED BY OTHER PLAYERS.
●
RECURRING TASK SYSTEM ●
TASK EXECUTIVE MIGHT CAUSE
●
PREBOOKING SYSTEM
FRAUDULENT ACTIVITIES
THE OPERATIONS
CLICK ON BOOK TO
ENTER TASK DELIVERY IF NOT LISTED, WRITE IN THE COMPLETE THE BOOKING
LOCATION COMMENT BOX
ENTER ENTIRE
SEARCH YOUR TASK CHOOSE YOUR TASK TO BE INSTRUCTIONS AND CHECK ESTIMATED PRICE
DETAILS DONE DETAILS OF THE TASK
TO BE DONE
THE MONEY
PRICING
SETUP COST Pricing will be done on distance basis
WEBSITE – Rs. 50,000 Per Km travel cost – Rs. 10
AREA OF ACTION - Rs. 1,50,000 Per minute cost – Rs. 1.5
4 BIKES – Rs. 1,20,000 Estimated orders daily – 10
6 PHONES – Rs. 30,000 Average cost of orders – Rs. 200
SEO + SMO – Rs. 10,000 (YEARLY)
MISCELLANEOUS COST – Rs. 1,00,000 ESTIMATED MONTHLY SALES = Rs. 6,00,000
TOTAL = Rs. 4,60,000
BREAKEVEN ANAYSIS